The clash with Ambani
Wadia’s battle against Ambani was one of the most celebrated business battles in Indian corporate history. Media called it “the ancient regime locking horns with the nouveau riche”. After all, the Wadia family is one of India’s oldest and wealthiest families. Whereas, Dhirubhai Ambani was known as a young upstart who hailed from a village in Gujarat.
Ambani, with his connections, allegedly persuaded the government to increase duties of chemicals used by Bombay Dyeing. The great Indian textile war forced prominent leaders of the country to pick sides.
Soon after, Ramnath Goenka the editor of Indian Express - who initially tried to broker peace between them - turned his cudgels against Ambani. After washing dirty laundry in public and a murder attempt and much more - the battle simmered down. Meanwhile, Bombay Dyeing had to shut down one of its plants.
Britannia and how the cookie crumbled