Baba Ramdev’s Patanjali demand is surging; may come up with 200-acre manufacturing facility near Delhi

Demand for Baba Ramdev’s Patanjali products is growing only and to cater to this growing momentum, the FMCG player is mulling to set up a manufacturing facility near Delhi.

Most probably, the new manufacturing facility will alongside the proposed Patanjali University campus on the Yamuna Expressway in Uttar Pradesh.

For the new unit, Patanjali Ayurved is in talks with the Yamuna Expressway Industrial Development Authority (YEIDA) to buy a 200-acre plot for around Rs 320 crore.

"They are in talks with us to take industrial land to set up a factory and institutional land to set up a university. Once they decide, they will apply for allotment of land," YEIDA Chief Executive Arun Vir Singh told ET.

Presently, Patanjali has only one manufacturing facility, which is near Haridwar in northern Uttarakhand state, and is spread over around 150 acres.

Patanjali Ayurved’s sales rose by 64% to Rs 731 crore within six months that ended December 31, 2015.

Patanjali Ayurved's provisional turnover in the first 10 months of FY16 was Rs 3,266.97 crore, compared with Rs 1,587.51 crore in the same period in the previous year, as per credit ratings firm Brickwork Ratings.