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An investment bank made this epic presentation on the future of digital media

Lara O'Reilly   

An investment bank made this epic presentation on the future of digital media
Advertising1 min read

19

LUMA Partners

One of LUMA's fantastically detailed diagrams of "what the heck is going on in digital."

Investment banker Terrence Kawaja, founder and CEO of LUMA Partners, the company famed for its LUMAscapes, has a new, epic presentation on the state of digital media.

It takes a specific focus on digital media and marketing. The central themes are around "open" platforms versus "closed" ones.

The top 5 trends LUMA picks out for 2015 and beyond are: Programmatic, mobile, omnichannel/personalization, identity, and convergent TV.

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