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An army of women posing in Ivanka Trump clothes are spurring a social media craze

Kate Taylor   

An army of women posing in Ivanka Trump clothes are spurring a social media craze
Retail2 min read
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Ivanka Trump's supporters are posting online to support the first daughter.

Supporting President Trump and his administration has become a fashion statement of sorts.

Trump-supporting women are posting photos of themselves clad in Ivanka Trump clothing to show their support of the president, the Washington Post reported Friday.

"I love the way she carries herself, the way she represents her father. I think she portrays a different side of Trump," Carly McKenzie, who posted a photo of herself in the dress on a pro-Trump Facebook page in an Ivanka Trump dress, told the Post.

McKenzie isn't the only person posting photos of herself in Ivanka fashion as a political action.

"Reppin' my girl @ivankatrump at church today," one Instagram user captioned her "deplorable dirty mirror selfie" in Febuarary.

Online selfie support for Ivanka reached a fever pitch in Febuary when Nordstrom cut ties with Ivanka Trump's brand, citing disappointing sales.

Nordstrom was a target of the anti-Trump #GrabYourWallet movement, which has encouraged shoppers to boycott retailers that do business with the Trump family.

One group of women recorded a video of themselves walking into a Nordstrom in Chandler, Arizona, with handfuls of cash to cancel their accounts.

"I've been shopping at Nordstrom for 30 years," one woman in the video says, speaking into a telephone. "Because of your decision to drop Ivanka Trump, I will no longer shop at your store, nor will my husband or our nine children or our eight grandchildren."

Sales of Ivanka Trump's brand hit record highs in 2016, according to the private company.

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