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America's cereal-eating habits haven't changed much since 1996

Jonathan Marino   

America's cereal-eating habits haven't changed much since 1996

The Consumer Analyst Group of New York is in Boca Raton talking shop with the biggest food companies in the US.

Analysts heard from General Mills, which broke down cereal eating habits by age. From 1996 to today, little seems to have changed.
General Mills presentation at Consumer Analyst Group of New York Conference 2/18

General Mills presentation at Consumer Analyst Group of New York Conference 2/18

The gluten-free trend is catching on - particularly with millennials. And, healthier foods are being sought out by consumers - forcing General Mills and others to tailor their legacy brands, like Cheerios, to new demands.

General Mills presentation at Consumer Analyst Group of New York Conference 2/18

The Hartman Group Culture of Wellness 2013 Report

Granola has seen some pretty healthy growth in recent years.

General Mills presentation at Consumer Analyst Group of New York Conference 2/18

General Mills presentation at Consumer Analyst Group of New York Conference 2/18

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