airbnb
"It's a symbol anyone can create, whether drawn on a mirror or etched in the sand," Airbnb CEO Brian Chesky said, Fast Company reports. Chesky added the company looked to famous logos around the world for inspiration, from the Olympic rings to the Batman symbol.
Twitter, however, thinks the new logo resembles a different shape.
Did no one check the new Airbnb logo for inadvertent sexual connotations?! pic.twitter.com/3giKk71R8f
- Khoi Vinh (@khoi) July 16, 2014
I mean let's just say it, the new Airbnb logo is a vagina http://t.co/Nde21KZfNl pic.twitter.com/O9lElHLg31
- Sam Faulkner Biddle (@samfbiddle) July 16, 2014
@samfbiddle solid A to the designer who managed to make it look lik a vag, boobs, balls, and a butt
- Emily Dreyfuss (@EmilyDreyfuss) July 16, 2014
Airbnb anticipated people would have their own opinions of how the logo should look. The San Francisco-based startup is also promising to launch a tool that allows users to customize the unfortunate looking A. Airbnb released mockups of the logo representing the four Wold Cup semifinalists.
FastCompany
"Most brands would send you a cease-and-desist letter if you tried to recreate their brand," Chesky says. "We wanted to do the opposite."
Once the customized logos start rolling in, we'll see if Airbnb and Chesky will still want to keep their word.