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Viacom18 brings back Rishtey Cineplex to ride on the increasing demand for movie channels

Viacom18 brings back Rishtey Cineplex to ride on the increasing demand for movie channels
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  • In a new avatar, the movie channel will go live starting June 05, 2020
  • It will offer movies from its content library of 500+ titles
Viacom’s Rishtey Cineplex, is set to return on June 5, 2020.

The channel will air movies spanning across different genres and films dubbed in Hindi from regional markets. The 500 + movie library will be available on DD Freedish and soon after on major cable and DTH platforms.

Relaunching after 15 months, Rishtey Cineplex, in its erstwhile avatar, was ranked number 1 amongst the top Hindi movie channels [*BARC India Data : HSM (U+R) 2+, Wk 50’18 to Wk 9’19].

Targeted at HSM markets, Rishtey Cineplex aims to satiate the audience’s movie palette with a mix of Telugu, Tamil, Kannada, Malayalam, Punjabi and Bhojpuri movies dubbed in Hindi. Strengthening its content repository, it will be armed with a movie library of 1500+ hours, including 500+ unique titles and plans to host two movie festivals and a premiere every month.

With Rishtey Cineplex’s relaunch, Viacom18 will further expand its movie portfolio gaining a significant presence in the Hindi Movie space, with a unique set of movie catalogues for both COLORS Cineplex and Rishtey Cineplex. Tune in to Channel 38 on DD Freedish for a ‘Filmein Must Hai’ experience starting 5th June 2020.

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