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INOX's advertising revenue grew by 3% to ₹58 crore

INOX's advertising revenue grew by 3% to ₹58 crore
Advertising4 min read
  • INOX’s total revenues rose by 19% to ₹518 crore and EBITDA grew at 25% and reached ₹108 crore.
  • INOX’s advertising revenue has gone up by 3% and stands at ₹58 crore. Profit After Tax also grew by 40% growth to ₹51 crore.
  • INOX sold 17 million tickets in the quarter, delivering a 11% growth in its footfalls. Housefull 4 and War were the top draws.
INOX Leisure (INOX) reported financials for the third quarter ending 31st December 2019. The results were taken on record by the Board of Directors today at a meeting held in Mumbai.

As per its statement, INOX’s advertising revenue has gone up by 3% and stands at ₹58 crore. Its footfall showed a 11% growth as INOX sold 17 million tickets in the Quarter.

It closed the 3rd Quarter of FY2020 with a total revenues at ₹518 crore, reporting 19% growth, on a Y-on-Y basis. At ₹108 crore, EBITDA delivered a 25% growth and PAT stood at ₹51 crore with a 40% growth.

INOX also rolled out its loyalty program, INOX REWARDS. This tier-based cinema loyalty program has already garnered more than 4 million members, within two months of its launch. The launch of INOX REWARDS also commemorated the historic milestone of 600 screens across the country.

While action film War and comedy movie Housefull 4 were the top draws, content-driven movies like Bala and Good Newwz also played their part in inviting guests to INOX multiplexes across the country.

The company has added 46 new screens in FY20 so far. Continuing its focus on technology, formats and experiences, INOX developed a multiplex at C21 Mall, Indore with 9 screens and 1486 seats, including INSIGNIA, MX4D and Club.

Siddharth Jain, Director – INOX Group added, “We have been writing a consistent growth story at INOX, with our uncompromised and relentless business focus, enabled by some outstanding innovations in the space of Luxury, Service and Technology. We are proud to remain consistent on all parameters, while remaining focused towards guest experience, the core of our business. Our loyalty program, which would allow us to serve our guests better, has been very well received and appreciated by them. We will continue to remain committed to curating memorable cinema experiences and taking them closer to the millions of our guests across the country with our consistent roll out plans. The Quarter once again established the importance of content, which continues to drive guests to our cinemas, and allowing us to treat them with our high standards of hospitality.”

Summary of the Operational Results*

Particulars

Q3-FY20

Q3-FY19

YoY Growth %

Total Revenues (in Rs Cr)

518

436

19%

EBITDA (in Rs Cr)

108

87

25%

PAT (in Rs Cr)

51

36

40%

ATP (in Rs)

204

206

Maintained

SPH (in Rs)

81

74

10%

Box Office Revenue (in Rs Cr)

288

243

19%

F&B Revenues (in Rs Cr)

130

106

22%

Advertising Revenues (in Rs Cr)

58

56

3%

Footfalls (in Lacs)

169

153

11%


*Excludes impact of Ind AS 116

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