Aug 6, 2021
By: karuna.sharma@timesinternet.in
More than 33 percent of the ads on TV were endorsed by power couple Akshay Kumar and Twinkle Khanna. They endorsed 40 brands during Jan-June 2021.
Credit: Akshay Kumar/Instagram
Kareena Kapoor Khan and Saif Ali Khan endorsed 21 brands in H12021 and contributed around 20 percent to TV's overall ad volume
Credit: Kareena Kapoor/Instagram
The couple that was recently seen in a Lux ad, endorsed 31 brands in the first half of 2021. They featured in more than 15 percent of TV ads
While Deepika Padukone and Ranveer Singh had the second-highest number of brands after Akshay Kumar and Twinkle Khanna, that is 33 brands, Padukone and Singh were seen in 12 percent of TV ads
More than 10 percent of the advertisements were endorsed by Amitabh Bachchan and Jaya Bachchan. They represented 28 brands in H12021.
Devgn and Kajol had around 5 percent share in TV ads and represented 10 brands in the first half of 2021
Credit: Instagram
TV stars Amir Ali and Sanjeeda Sheikh also featured in the top 10 list. They had 1 percent share in the overall TV ads.
1 percent of the overall ads on TV were endorsed by Pankaj Kapoor and Supriya Patakh in H12021
Renuka Shahane and Ashutosh Rana represented 2 brands in the first half of 2021, contributed 1 percent to TV's ad share
Around 0.4 percent of the TV ads were endorsed by Dharmendra and Hema Malini, while they represented 7 brands in H12021