scorecard
  1. Home
  2. Advertising
  3. brands
  4. article
  5. This 10-year-old boy recreated Cadbury's iconic ad to garner donations for SOS Children’s Villages India

This 10-year-old boy recreated Cadbury's iconic ad to garner donations for SOS Children’s Villages India

This 10-year-old boy recreated Cadbury's iconic ad to garner donations for SOS Children’s Villages India
Advertising3 min read
  • Cadbury India's Kuch Khass Hai ad is doing the rounds again.
  • This time, a 10-year-old boy has recreated the advertisement to garner donations for SOS Children’s Villages India.
Chatpat, a 10-year-old Influencer from the streets has been winning hearts on LinkedIn in his own unique style. He has been redefining street smart on LinkedIn and has now recreated Cadbury India's 'Kuch Khass Hai' ad to encourage the audience to donate to SOS Children’s Villages India. With his gang of friends, he is seen playing gully cricket in the streets, re-imagining the nostalgic ad in his own style.

The masterstroke of this rendition however was the end of the film where he is seen calling out the brand Cadbury, to help him raise donations for SOS Children's Villages India.


SOS Children’s Villages India is an independent non-governmental and non-profit organisation working for the holistic development of parentless children, women and children belonging to vulnerable families.

Chatpat took audiences by the storm, with his ‘Chatpat Ka Gyaan’ videos, amassing more than 20k followers in less than two weeks. His videos, which are nuggets of street wisdom, are well appreciated by adults and widely shared by audiences. Last week, he was announced as the brand ambassador of SOS Children's Villages India, and the NGO is the only account that Chatpat follows. The NGO is the country’s largest self-implementing NGO in the domain of holistic childcare and development.

Chatpat is also the one who welcomes you to the interactive donation website. Explaining each program in his own innocent style, and guiding you through the entire process, he makes the donation experience truly unique.

READ MORE ARTICLES ON


Advertisement

Advertisement