Business Insider
So much so that everyone Re/code's Kara Swisher interviewed about the hunt for Twitter's new CEO (Bain is among the front-running candidates) had this to say: "Bain is suuuuuch a nice guy."
"Good god, I think I even might have a minor man crush on him," said Swisher, who used (emphasis ours) "Adam Bain Is Soooo Nice, Jack Dorsey's Hamlet Act and Other Things You Need to Know About the Twitter CEO Search" as the headline for her article.
Clearly amused, Twitter employees, partners, and fans then began tweeting their versions of why #AdamBainIsSoNice
We've collected some of the funniest:
Jim Prosser is Twitter's head of corporate and revenue communications (interim CEO Jack Dorsey retweeted this too.)
I was walking on beach with @adambain. When I looked back there was only 1 set of footprints. "That's when I carried you." #adambainissonice
- Jim Prosser (@jimprosser) July 28, 2015
One time, @adambain let me sit next to him on the bus when no one else would #AdamBainIsSoNice pic.twitter.com/3QtrNkJKud
- Joshua Rose (@joshualkrose) July 28, 2015
#AdamBainIsSoNice, I once told him that seeing him get mad was like watching a kitten attack string. I'm still employed. ????
- Megan Gleeson (@Gleesonmg214) July 29, 2015
#AdamBainIsSoNice he once said "Ed. Take a some time off. Some time to yourself." He paid my rent for a month. He ran my Tinder profile.
- WARNING: Ed Zitron (@edzitron) July 29, 2015
#AdamBainIsSoNice he offered me the shirt off his back. I wonder if I would look good in batik. pic.twitter.com/PGebQRH5DX
- Jana Messerschmidt (@janamal) July 29, 2015
Adam Bain allowed another media outlet who also generates revenue from advertising to win off a #AdamBainIsSoNice trend. #Kara'sNoDummy
- Mike Duda (@MikeDuda) July 29, 2015
#adambainissonice he probably doesn't think this hashtag is about him
- Staci D Kramer (@sdkstl) July 28, 2015
#AdamBainIsSoNice that when Nick Denton told him to be 20% nicer, it was mathematically impossible
- Ashley Mayer (@ashleymayer) July 28, 2015
One time in Manhattan I was cold at dinner and @adambain offered me his coat for the rest of the evening #adambainissonice
- Kevin Weil (@kevinweil) July 28, 2015
One time @adambain borrowed my office & spilled salad dressing all over it. When I confronted him, he admitted it. #AdamBainIsSoNice
- Chris Moody (@chrismoodycom) July 28, 2015
@kevinweil one time, @adambain got up and met me for a 6am breakfast because it was his only free time that day #adambainissonice
- Adam Besvinick (@Besvinick) July 28, 2015
#AdamBainIsSoNice, he left the top trending spot to the lion killer. pic.twitter.com/7VL4RK0s4K
- Michael Sippey (@sippey) July 29, 2015
Jim Edwards / BI