Here's the exterior of the store. Note it is much smaller than the average Supercenter. Consumers are seeking more personal, intimate experiences, according to King.
The grocery store has a high-end coffee shop that uses local and sustainable products. Offering a personal experience is key because grocery stores are competing with online retailers like Amazon.
The store has a grill with freshly-prepared foods. More grocers are offering high-quality prepared foods to make their store a destination in the digital age.
Far from the days of rotisserie chickens being staples in the prepared foods section, Fresh St. Farms has hand-rolled sushi and premium sandwiches.
The dairy section features local and organic cheese options. It's increasingly important for grocery stores to differentiate merchandise.
This kiosk is stuffed with even more prepared foods. The end displays are an eclectic mix of national brands, like Cheerios, and local brands.
You can even buy pizzas freshly made in the store that day. Local merchandise adds a farmer's market feel.
Produce is limited to what can be served fresh and in-season, with a large organic selection. The store also has more emphasis on plants than a traditional grocery store. Shoppers are more likely to buy plants in-person than online.
The store utilizes reclaimed wood and other industrial materials for a modern feel.
It's important for the modern grocery store to become a destination and give shoppers plenty of options. It's easy to buy pizza by-the-slice, sandwiches, and more.
You've seen the grocery store of the future...
