Warner Bros.
- Fandango surveyed over 3,000 women to find out what their movie habits were, and their top favorite genre was action.
- The least popular genre among women was romance and romantic comedies, which is often assumed as a go-to for women.
- The survey also asked women about their opinions on women's representation in film: a high percentage said the Time's Up and #MeToo movements would affect the industry.
Before you assume that a woman's favorite movie is something from the 2000s starring Kate Hudson and Matthew McConaughey, ask her.
You will probably get a different answer than you were expecting.
In honor of International Women's Day, Fandango surveyed over 3,000 female moviegoers between the ages of 18 and 54, to figure out women's movie preferences and habits, and their views on women's representation in film.
The survey showed that the most popular genre for women was action movies, at 22%. Coming in last was romance/romantic comedies, at 9%. Women are half of the world's population, and the majority of moviegoers. Perhaps this is why there has been a dramatic shift away from rom-coms and toward action movies in recent years.
The survey also showed that women prefer movies with more diversity, and are more likely to see a movie with dynamic female characters.
Here are some of the most interesting results of the Fandango survey: