Shah Rukh Khan is now the brand ambassador of Foodpanda

Foodpanda, the global mobile food delivery marketplace from Berlin, Germany, has signed up Bollywood actor Shah Rukh Khan as its brand ambassador in India. However, the terms and other details of the deal have not been made public.

The online food delivery startup is looking forward to regaining the market share it had lost out to competitors like Zomato and Swiggy.

Delivery Hero, the German parent company of Foodpanda, is said to have set aside a major chunk of the $431 million (Rs 2,800 crore) funding to deal with bigger rivals. It recently received this funding from South African Internet and media group Naspers.

It was in last December that Delivery Hero bought Foodpanda from Rocket Internet, after its Indian arm reported losses.