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iPass asked 1,700 road warrior professionals to rank the importance of various items on a daily basis.
40% rated WiFi as their top daily essential.
This compares to 37% who said sex was their most important daily essential, 14% who named chocolate and 9% that chose alcohol.
These folks make their travel plans based on WiFi, too. 72% choose their hotel based on the quality of WiFi, 35% consider WiFi when booking their flights.