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Here's how the family behind the indie video game 'Cuphead' sold 3 million copies without any formal training in game design

Kevin Webb   

Here's how the family behind the indie video game 'Cuphead' sold 3 million copies without any formal training in game design

Cuphead

Studio MDHR

  • "Cuphead" is an indie video game darling, having sold more than 3 million copies since September 2017.
  • Studio MDHR, the company behind the game, was originally founded by two brothers with no prior experience in game design.
  • For its video series, Levels, Red Bull Gaming talked to the family behind Studio MDHR about how they turned their passion project into an indie smash hit.

"Cuphead" has been the darling of the indie video game world since its release in September 2017; the hand-drawn, home-developed game sold more than 3 million copies in its first year and received countless awards for its unique art, music, and charm.

Behind the indie success story, there's a close-knit family who was willing to sacrifice their time and careers to complete their passion project: "Cuphead" was created by brothers Chad and Jared Moldenhauer, and Chad's wife Marija Moldenhauer is a producer and artist for the game.

The brothers founded their own video game company, Studio MDHR, with no formal training in game design and began development on "Cuphead" from their Ontario homes in 2013.

The family talked with Red Bull Gaming about how they turned their dream game into an indie smash hit:

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