Samsung started with a replay of an old teaser featuring this kid, "Jeremy"
Then we see Jeremy waking up with that box in his bed
He's driven to Radio City Music Hall where the event is going on. (In real life it was crowded as heck with big lines.)
And then, boom, he's on stage with our host and a big Broadway orchestra.
Our host, Will Chase, asks to see what's in the box. Jeremy says no.
And then, JK Shin, head of Samsung mobile appears.
He soaks it all in before launching into a typical executive speech about the phone.
He rattles off the big features Samsung is promoting like "Sound & Shot" which add audio to photos.
There is "S Translate" which instantly translates 9 languages.
"S Health" which is supposed to track your fitness.
"Samsung Knox" which lets you have one phone for work and personal use.
"Home sync" is a gadget at home to store all your photos.
After all that, Jeremy is back with the box!
JK grabs the phones and ...
Ahhhhhhhhhh, the Samsung Galaxy S4.
He brags some more about the phone, says its slimmer, lighter, and more solid than the S III.
And then he's gone, and the next Samsung person shows up, Ryan Bidan.
Ryan and Will are our hosts from here on in.
Ryan rips through more details on the phone.
Like the fancy camera, and the blah, blah, blah.
After 11 minutes, when you're ready to fall asleep, things get interesting. Will says, since we're at Radio City Music Hall, let's do something different.
And, bang, the stage opens up and this set appears.
We are at an Upper West Side elementary school where "Stacy" is "twirling her little heart out."
But her Dad doesn't have a Galaxy S4!
Stacy is all like, "What!?!?!"
She's mad at Dad because his photos won't be kick-butt since his camera isn't a 13-megapixel shooter like the S4.
Will breaks into the scene to talk about some new Samsung camera features.
He shows another family that can take great backstage photos.
Samsung elaborates on "Dual Camera" mode, which takes a photo of the person taking a photo while he's taking a photo of other people.
You can also record audio which plays in the background of a photo, in case video isn't your thing.
And with that out of the way, we get tap dancing!
Tap dancing is always cool.
Now that we're done tap dancing, we're transported to a train station in Shanghai.
A backpacker, John, meets with an old Chinese man who doesn't speak English.
The backpacker uses "S Translate" to figure out where the next bus is coming from.
We skip out of Shanghai into Rio De Janeiro where John's buddy Jeff has a special lady.
Jeff has a Brazilian gal pal named Ana.
He takes a lot of photos of Ana.
Those photos can turned into a photo album
Or easily shared with his buddy John, who he is now hanging with in a Paris airport.
He can also share them wirelessly with his family back home.
Gramps here thinks there are too many pics of Ana and not enough of Brazil.
Done with that demo, Will pretends he's driving a car in Manhattan to show "S Drive".
There was a sideways car on stage in the background for reasons unknown.
Will gets a call from his agent while pretending to drive.
His agent wants a Samsung phone.
But Will also has another agent who is pretending to do work, but apparently is playing racquetball.
This agent walks down the steps and walks past Will making some lame jokes.
Here's a good view of the stage so you get an idea of what the whole set looks like.
Will also gets a call from Vivian, a woman with a shrill voice who wants to be a part of the event.
There's a short detour to explain Samsung's media sharing called "Samsung Hub."
Then we're talking about "Knox," Samsung's new security feature.
This is acted out with Will talking to his kid ...
... and his boss on the same the phone. Yes, the same phone!
And then, bango, we're in Miami for a Bachelorette party.
She shows Will the ring, then turns him into a waiter for some reason.
The use Samsung's Group Share feature to create a playlist for the wedding.
One person can start a song her phone and then it can play on everyone's phones.
This leads to a dance party...
After dancing they want to video chat with the groom-to-be.
There he is, just wrapping up a "game" of golf.
Video chat lets you show front and back cameras, which is demonstrated here.
Next up, the smart pause, which pauses your screen if you turn your head.
This studly gardener shows up, and eventually takes off his shirt.
It distracts this lady, but that's okay because her video pauses as she ogles the dude.
After that we hear about "S Health."
The women joke that they always wanted to end up with a doctor, and this is probably the next best thing.
And finally, we get a demo of some boring Samsung phone cases.
This window into the phone is innovation, Samsung style.
The cast comes back, along with the band, to take a bow.
Samsung says this only "Episode 1," so get ready for more later this year.
This wasn't even Samsung's weirdest event
