Because there are a growing number of socially responsible companies who make money while also making the world a better place.
These do-good companies can validate their status with something called a B Corp certification. The B Corp is to socially responsible business what the Fair Trade certification is to coffee or the USDA Organic certification is to milk, says B Labs, the organization who certifies these companies. It has certified over 850 Certified B Corps from 28 countries and 60 industries.
Every year, B Labs releases a list of the very best companies, those that score in the top 10 percent of its certification process.