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30 Black Friday deals from cool startups you should have on your radar this week
MVMT: Stylish and affordable premium watches
Shop Black Friday deals at MVMT
The deal: Up to 25% off sitewide, now through November 26
What to buy:
- The 40 Bronze Age 40mm Watch, $90 (originally $120) [You save $30]
- RB3 32mm Watch, $86.25 (originally $115) [You save $28.75]
Read more about MVMT:
- MVMT's new $300 automatic watch proves that you don't need deep pockets to get your hands on a luxury timepiece
- One of our favorite startups proves you don't have to spend more than $200 to get a stylish watch
- I never used to understand why people bought watches anymore - now I wear this one almost every day
AUrate: Affordable and sustainably produced fine jewelry
Shop Black Friday deals at AUrate
The deal: 25% off sitewide with code "INSIDER25" from November 21 through November 26
What to buy:
- Flower Earring Back Small, $112.50 (originally $150) [You save $37.50]
- 14K Icon Ring, $285 (originally $380) [You save $95]
Read more about AUrate:
Leesa: Pressure-relieving foam and hybrid mattresses
Shop Black Friday deals at Leesa
The deals [BI EXCLUSIVE]:
- $160 off a Leesa mattress and a free pillow ($75 value) now through November 26
- $235 off a Sapira mattress and a free pillow ($75 value) now through November 26
What to buy:
- Leesa Mattress (Queen), $835 (originally $995) [You save $160]
- Sapira Mattress (Queen), $1360 (originally $1595) [You save $235]
- Leesa Adjustable Base (Queen), $945 (originally $1045) [You save $100]
Read more about Leesa:
- I slept on a memory foam mattress from popular online startup Leesa - and it was actually really impressive
- A new bed-in-a-box went through over 200 mattress prototypes before it landed on the perfect design - it offered me excellent pressure relief and it slept cool
- Wildly popular mattress startup Leesa made a new pillow that always stays extremely cool and can be custom-configured for every type of sleeper
- A new bed frame from popular online startup Leesa adjusts for better support - I slept on it, and it didn't disappoint
Veestro: Healthy microwavable meal packs delivered to your door
Shop Black Friday deals at Veestro
The deals:
- 25% off any purchase and a $25 gift card with code "BLACK25" from November 23 to November 25
- 30% off any purchase with code "CYBER" from November 26 through November 27
What to buy:
- Starter Pack, $74.25 (originally $99) [You save $24.75]
- 21 Day Kickstart, $171.75 (originally $229) [You save $57.25]
Read more about Veestro:
Indochino: Custom-made suits you can really afford
Shop Black Friday deals at Indochino
The deal: Up to 70% off with code "BLKFRI" now through November 25 and code "CYBMON" from November 26 through November 29
What to buy:
- Tipton Dark Charcoal Suit, $289 (originally $799) [You save $510]
- Black Stripe Twill Suit, $289 (originally $799) [You save $510]
Read more about Indochino:
Grafomap: Easy-to-design custom map posters of anywhere in the world
Shop Black Friday deals at Grafomap
The deal [BI EXCLUSIVE]: 50% off all Canvas products with code "canvas50off" now through December 31
What to buy:
- 20"x 24" Canvas Map, $52 (originally $104) [You save $52]
- 24"x 36" Canvas Map, $74.50 (originally $149) [You save $74.50]
Read more about Grafomap:
Made In: High-quality cookware for avid home cooks
Shop Black Friday deals at Made In
The deals:
- 15% off sitewide, now through November 25
- 25% off on orders over $300, now through November 25
- 30% off on orders over $500, now through November 25
What to buy:
- Surf and Turf Kit, $126 (originally $148) [You save $22]
- The Executive Chef Kit, $679 (originally $970) [You save $291]
Read more about Made In:
Brooklinen: Luxury bedding for less
Shop Black Friday deals at Brooklinen
The deals:
- 10% off orders of $250+ from November 23 through November 26
- 15% off orders of $350+ from November 23 through November 26
- 20% off orders of $450+ from November 23 through November 26
What to buy:
Read more about Brooklinen:
Bombas: Comfortable, technical socks that also give back to those in need
Shop Black Friday deals at Bombas
The deal: 20% off sitewide, now through November 26
What to buy:
- Men's Merino Wool Gift Box, $62.40 (originally $78) [You save $15.60]
- Women's Calf, Ankle, & No Show 12-Pack, $99.28 (originally $124.10) [You save $24.82]
Read more about Bombas:
- Meet Bombas, the cult-favorite sock startup that has donated 8 million pairs to homeless shelters since launching in 2013
- The startup that reinvented gym socks just made super comfortable, versatile hiking socks - here's what they're like
- Cult-favorite sock startup Bombas is ending the plague of missing socks by promising to send a replacement pair if one gets lost
Lula's Garden: Giftable succulents and low-maintenance plants
Shop Black Friday deals at Lula's Garden
The deal: 20% off sitewide with code "INSIDER20" from November 23 through November 26
What to buy:
- Duet Garden, $36 (originally $45) [You save $9]
- Verdant Garden, $44 (originally $55) [You save $11]
ADAY: Sustainable fashion done right
Shop Black Friday deals at ADAY
The deal: $20 back on every item bought, now through November 25
What to buy:
Read more about ADAY:
Fanchest: Curated gift boxes for ultimate sports fans
Shop Black Friday deals at Fanchest
The deal [BI EXCLUSIVE]: 25% off sitewide with code "BI25" from November 23 through November 26
What to buy:
- Signed Memorabilia Fanchest, from $149
- Baby Fanchest, $44.25 (originally $59) [You save $14.75]
Read more about Fanchest:
Clare: A stress-free way to shop for paint
Shop Black Friday deals at Clare
The deal: 10% off paint and supplies with code "THANKS10" from November 23 through November 26
What to buy:
- 5-Piece Paint Kit, $22.50 (originally $25) [You save $2.50]
- Wall Paint, $44.10 (originally $49) [You save $4.90]
Read more about Clare:
Linjer: Simple, versatile watches
Shop Black Friday deals at Linjer
The deal: Up to 50% off in-stock watches, now through November 26
What to buy:
- The Automatic, $466 (originally $549) [You save $83]
- The Petite Watch, $211 (originally $249) [You save $38]
Read more about Linjer:
Rent the Runway: Shopping that redefines clothing ownership
Shop Black Friday deals at Rent the Runway
The deals:
- 40% off sitewide on November 23, with a $75 order minimum for existing customers
- 50% off your first month of RTR Unlimited on November 26, for new customers only
What to buy:
Read more about Rent the Runway:
- How Rent the Runway is changing the way women get dressed - and why it's been called one of the most disruptive companies in the world, alongside Uber, Airbnb, and SpaceX
- Rent the Runway is the smartest life hack for wedding guests who want to dress nicely without spending the money - here's how to take advantage of its services
- Rent the Runway is launching a new way for designers to partner with the company - and it's great news for subscribers
Brigade Kitchen: Stainless steel cookware, simplified
Shop Black Friday deals at Brigade Kitchen
The deals:
- 25% off your order with code "BKTHANKS" from November 23 through November 26
- OR, 15% off your order and the other 10% will go towards food rescue nonprofit City Harvest with code "BKHARVEST" from November 23 through November 26
What to buy:
Read more about Brigade Kitchen:
EyeBuyDirect: Amazingly affordable eyeglasses frames
Shop Black Friday deals at EyeBuyDirect
The deal: Buy one pair of frames and get the second free with promo code "GOBOGO" now through November 30
What to buy:
Read more about EyeBuyDirect:
Goby: Powerful electric toothbrushes
Shop Black Friday deals at Goby
The deal: 30% off any purchase of two or more Goby Brush Kits from November 23 through November 26
What to buy:
Read more about Goby:
Cuyana: Highly curated and edited closet essentials and accessories
Shop Black Friday deals at Cuyana
The deals:
- Cuyana will donate a percentage of sales to victims of the fires in California on November 23
- Free composition journal with purchase on November 25
What to buy:
Read more about Cuyana:
Frank And Oak: Well-made closet basics
Shop Black Friday deals at Frank And Oak
The deals:
- 30% off select styles with code "BLACKFRIDAY30" from November 21 through November 25
- Current subscription members can save up to 30% on the Style Plan from November 19 through December 16, with special bonus gifts included in each box
What to buy:
Man Crates: Creative gift sets for the man in your life
Shop Black Friday deals at Man Crates
The deal: 20% off sitewide when you spend $149 or more, from 6 p.m. November 21 through November 26
What to buy:
Read more about Man Crates:
Quip: Light, functional, and stylish toothbrushes
Shop Black Friday deals at Quip
The deal: 20% off orders of $65+ with promo code "GET20" from November 23 through November 26
What to buy:
- Electric Brush, $45
- Electric Family Set, $120 (originally $150) [You save $30]
Read more about Quip:
Dagne Dover: Handbags and backpacks that keep you both organized and fashionable
Shop Black Friday deals at Dagne Dover
The deal: 20% off sitewide from November 20 through November 28
What to buy:
- The Dakota Backpack, $140 (originally $175) [You save $35]
- The Allyn Tote, $276 (originally $345) [You save $69]
Read more about Dagne Dover:
Mejuri: Gold jewelry that is the definition of everyday luxury
Shop Black Friday deals at Mejuri
The deal: 10% off one item, 15% off two items, and 20% off three items or more, from 9 a.m. November 21 through November 22 (private sale), then from November 23 through November 26
What to buy:
- Bound Chain Earrings, $112.50 (originally $125) [You save $12.50]
- Bold Chain Ring, $193.50 (originally $215) [You save $21.50]
Read more about Mejuri:
Greats: Cool leather sneakers that were born in Brooklyn
Shop Black Friday deals at Greats
The deal: 30% off sitewide with code "HOLIDAZE" from November 23 through November 26
What to buy:
- The Royale High, $139.30 (originally $199) [You save $59.70]
- The Royale Perforated, $125.30 (originally $179) [You save $53.70]
Read more about Greats:
Panacea: Korean skincare with a "less is more" mentality
Shop Black Friday deals at Panacea
The deals:
- 20% off all orders with code "HOLIDAY2018" from November 21 through November 28
- Buy one Essentials Kit and get another kit for 30% off from November 21 through November 28
What to buy:
- The Essentials Kit, $59.20 (originally $74) [You save $14.80]
- Daily Facial Cleanser, $19.20 (originally $24) [You save $4.80]
Read more about Panacea:
M.Gemi: Modern Italian shoes, made the traditional way
Shop Black Friday deals at M.Gemi
The deal: 25% off any pair of shoes from November 23 through November 26
What to buy:
- The Felize, $171 (originally $228) [You save $57]
- The Cavallo, $284 (originally $378) [You save $94]
Read more about M.Gemi:
- Online luxury startup M.Gemi only makes limited quantities of all its shoes, and its cult-favorite suede flat is sure to sell out again this fall
- You may know footwear startup M.Gemi for its colorful loafers - but here's why its ankle boots are the real standout
- 5 cool online startups that drop new products every single week of the year
Mott & Bow: Premium denim for under $150
Shop Black Friday deals at Mott & Bow
The deals:
- 25% off sitewide, now through November 26
- 30% off orders of $200+, now through November 26
- $35% off orders of $300+, now through November 26
What to buy:
- Mid Rise Skinny Jeans - Jane, $81 (originally $108) [You save $27]
- Straight Jeans - Crosby, $81 (originally $108) [You save $27]
Read more about Mott & Bow:
Artifact Uprising: Beautifully designed photo gifts
Shop Black Friday deals at Artifact Uprising
The deal: 20% off sitewide with code "GIFTJOY" from November 23 through November 26
What to buy:
- Brass & Wood Display Box, from $40 (originally from $50) [You save $10]
- Color Series Photo Book, from $16 (originally from $20) [You save $4]
Read more about Artifact Uprising:
Daily Harvest: Ready-to-make healthy smoothies and meals
Shop Black Friday deals at Daily Harvest
The deal: Sign up for a nine- (with code "BUYGET9"), 12- (with code "BUYGET12"), or 24-cup plan (with code "BUYGET24"), and get your second box free from November 12 through November 27
What to buy:
Read more about Daily Harvest:
- An up-and-coming frozen food startup solved virtually all of my healthy eating obstacles
- Daily Harvest's $8 fall 'harvest bowls' are a delicious game-changer for busy people who want to eat healthy'
- Daily Harvest, a frozen food startup, now makes lattes out of superfoods like mushrooms and matcha - and they're surprisingly good
- I tried Daily Harvest's new plant-based holiday cookies to see how they stack up to the real deal
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