22 Of The Most Epic Product Fails in History
Aug 1, 2014, 02:38 IST
Launching a product is hard to do.
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"Less than 3% of new consumer packaged goods exceed first-year sales of $50 million - considered the benchmark of a highly successful launch," say Joan Schneider and Julie Hall, coauthors of "The New Launch Plan."
That's part of the reason that the most heavy-hitting names in business - from Pepsi to Netflix, Microsoft to McDonald's - have had some of the biggest belly flops.
Here's a look at 22 of them and what we can learn from these epic fails.
Aimee Groth contributed reporting to this story.
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