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Amazon CEO Jeff Bezos
Amazon Prime is the online retailer's paid membership program that gives people free two-day shipping, free access to a bunch of books, movies and music, as well as unlimited cloud photo storage space.
Prime is an important part of Amazon's business because it helps to create more loyal customers who tend to spend more on its site.
Amazon CEO Jeff Bezos likes to call Prime "an all-you-can-eat, physical-digital hybrid that members love."
These 22 charts will give you a better idea of what Prime is and how the business is doing:
Disclosure: Jeff Bezos is an investor in Business Insider through his personal investment company Bezos Expeditions.
Disclosure: Jeff Bezos is an investor in Business Insider through hispersonal investment company Bezos Expeditions.