+

Cookies on the Business Insider India website

Business Insider India has updated its Privacy and Cookie policy. We use cookies to ensure that we give you the better experience on our website. If you continue without changing your settings, we\'ll assume that you are happy to receive all cookies on the Business Insider India website. However, you can change your cookie setting at any time by clicking on our Cookie Policy at any time. You can also see our Privacy Policy.

Close
HomeQuizzoneWhatsappShare Flash Reads
 

15 Hot Brands Vying To Be The Next Lululemon

Mar 21, 2013, 03:29 IST

PranaLululemon's sheer yoga pants blunder could have blown the door wide open for competition.

Advertisement

The brand is facing a "tsunami of competition," according to John Zoldis, senior vice president at Buckingham Research Group.

Recalling 17 percent of its yoga pants comes at a dangerous time for the retailer.

Some of the brands on the horizon have greater financial reach and brand value than Lululemon. Others have the boutique appeal that women fell in love with before Lululemon's rapid expansion.

All are growing rapidly and very real competition for the retailer.

Advertisement

You are subscribed to notifications!
Looks like you've blocked notifications!
Next Article