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14 surprising psychological reasons someone might fall in love with you

Shana Lebowitz   

14 surprising psychological reasons someone might fall in love with you
Strategy1 min read

Jay Z Beyonce

Mike Coppola/Getty Images

Jay Z and Beyonce.

Love is many things: butterflies and giggles, happiness and comfort, commitment and best friendship.

But love, alas, is not easy to find.

How and why do two people click? We dug into years of psychological research to find some answers. And in the process, we busted some myths and learned that certain clichés turn out to be actually true.

This is an update of an article written by Drake Baer for Tech Insider.

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