13 charts that tell you everything you need to know about Snap ahead of its $3 billion IPO
The $3 billion number is a placeholder amount and certain to change as the company sets a price on the deal.
Snap's S-1 filing gives us our first detailed look ever into Snapchat's business - from daily active users, to trends, to annual revenue.
Here are the 13 charts that tell you everything you need to know about Snap's business.