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<keyword id="6357203" type="General" weightage="20" keywordseo="varanasi" source="Orion">Varanasi</keyword>, often referred to as the spiritual heart of India, is a city that pulsates with ancient wisdom, vibrant traditions, and an undeniable mystique. Nestled on the banks of the sacred river Ganges, Varanasi, also known as Kashi or Banaras, is a tapestry of spiritual fervor and cultural richness. While this city is enchanting throughout the year, it transforms into an ethereal realm during Diwali, the festival of lights. Diwali in Varanasi is a celebration that transcends the ordinary, immersing visitors in a divine experience like no other. The <keyword id="19458413" type="General" weightage="20" keywordseo="significance-of-varanasi" source="Orion">Significance of Varanasi</keyword>: Varanasi is one of the oldest continuously inhabited cities in the world, with a history dating back thousands of years. It is considered the spiritual capital of India and holds immense religious and cultural significance. The ghats along the Ganges, the labyrinthine alleys, and the numerous temples create an aura of timeless spirituality that attracts pilgrims, seekers, and tourists alike. Diwali in Varanasi: A Radiant Celebration: Diwali, the festival of lights, is celebrated with unparalleled grandeur in Varanasi. The city, already aglow with spiritual energy, becomes a luminous spectacle during this festive season. Diwali in Varanasi is not just a celebration; it's a cosmic event where divinity, tradition, and the fervor of the people converge to create an atmosphere that is both sacred and joyous. Unique Traditions and Celebrations: Ganga Aarti at the Ghats: The Ganga Aarti at the Dashashwamedh Ghat is a quintessential Diwali experience in Varanasi. Against the backdrop of the gently flowing Ganges, priests clad in vibrant attire perform a mesmerizing ritual with large brass lamps. The ghats are illuminated with countless diyas (earthen lamps), creating a surreal ambiance that reflects the divine significance of the festival. Decorated Ghats and Temples: The ghats and temples along the Ganges are adorned with intricate rangoli designs and colorful flower decorations during Diwali. The soft glow of diyas and the flickering lights from temples cast a magical spell, turning the entire city into a visual marvel. Fireworks Over the Ganges: As the night sky descends upon Varanasi, it comes alive with the brilliance of fireworks. The explosions of color overhead, reflected on the surface of the Ganges, create a dazzling display. The echoes of firecrackers resonate with the joyous spirit of the festival. Diya-lit Boat Procession: A unique tradition during Diwali in Varanasi is the diya-lit boat procession on the Ganges. Locals and pilgrims float small, earthen lamps in the river, creating a shimmering pathway of lights. This spiritual gesture is a symbolic offering to the sacred river and is believed to bring blessings and prosperity. Special Pujas and Ceremonies: Temples in Varanasi organize special pujas and ceremonies during Diwali. Devotees throng to seek the blessings of deities, and the air is filled with the chants of mantras. The spiritual resonance of these rituals adds an extra layer of sanctity to the festive fervor. Exploring the Diwali Markets: <keyword id="19458412" type="General" weightage="100" keywordseo="varanasi-during-diwali" source="Orion">Varanasi during Diwali</keyword> is not just about spiritual celebrations; it's also a time for vibrant markets and bustling bazaars. The markets come alive with the hustle and bustle of shoppers seeking decorative items, traditional attire, and an array of festive goodies. The aroma of sweets, the glitter of decorative items, and the lively banter of the locals create a sensory experience that complements the spiritual essence of Diwali. Culinary Delights of Diwali in Varanasi: No festival in Varanasi is complete without indulging in its delectable cuisine. Diwali is a time for special sweets and savories that tantalize the taste buds. From the melt-in-the-mouth goodness of malaiyo (a frothy, sweet delicacy) to the richness of Benarasi paan, the culinary delights during Diwali add a flavorful dimension to the celebrations. Precautions and Responsible Celebrations: While Diwali is a time for exuberance and joy, it's essential to celebrate responsibly. Varanasi, like many other places, witnesses increased air pollution during the festival due to fireworks. Considering the city's historical and spiritual significance, locals and authorities have been making efforts to encourage eco-friendly celebrations, emphasizing the use of fewer fireworks and more traditional lighting methods. Conclusion: A Divine Tapestry of Light and Devotion: Diwali in Varanasi is not just a festival; it's a symphony of lights, devotion, and cultural richness that weaves together the spiritual tapestry of this ancient city. The illuminated ghats, the echoing chants, and the vibrant celebrations create an atmosphere that lingers in the hearts of those who are fortunate enough to experience it. Varanasi during Diwali is a testament to the resilience of traditions and the timeless beauty of a city that stands as a living embodiment of India's spiritual and cultural heritage. Note: The article is based on content generated by AI models like Bard and Chatgpt.

Varanasi during Diwali: A celestial symphony of lights and spirituality

India is a land of diverse cultures, rich history, and stunning landscapes. Each city has its unique charm and beauty, offering a different experience to its visitors. Here are ten of the most <keyword id="6481074" type="General" weightage="100" keywordseo="beautiful-cities-in-India" source="Orion">beautiful cities in India</keyword> you should consider visiting in 2024: <cmsannotation type="cmsannotation" annotationid="1. Jaipur, Rajasthan" comment="subhead" text="1. Jaipur, Rajasthan">1. <keyword id="19901640" type="General" weightage="20" keywordseo="Jaipur" source="keywords">Jaipur</keyword>, Rajasthan</cmsannotation> <div type="image" title="1" msid="110675080" hostid="261" sizebytes="2047771" caption="&amp;lt;p&amp;gt;Marvel at the grandeur of Amber Fort in the vibrant Pink City of Jaipur.&amp;lt;/p&amp;gt;"></div>Explore the Pink City of Jaipur, where the majestic Amber Fort, the royal City Palace, and the intricate Hawa Mahal create a tapestry of history and beauty. Get lost in the vibrant bazaars and savour the rich culture of Rajasthan. Best places to visit: Amber Fort: A stunning fort with intricate carvings and expansive courtyards. City Palace: A beautiful palace complex that reflects the rich heritage of Jaipur. Hawa Mahal: The "Palace of Winds," is known for its unique five-story facade with numerous windows. Best Time to Visit: October to March The weather is cooler and more pleasant, making it ideal for exploring the city's forts, palaces, and markets. <cmsannotation type="cmsannotation" annotationid="2. Varanasi, Uttar Pradesh" comment="subhead" text="2. Varanasi, Uttar Pradesh">2. <keyword id="19901642" type="General" weightage="20" keywordseo="Varanasi" source="keywords">Varanasi</keyword>, Uttar Pradesh</cmsannotation> <div type="image" title="2" msid="110675094" hostid="261" sizebytes="2195187" caption="&amp;lt;p&amp;gt;Experience the spiritual essence of Varanasi at the evening Ganga Aarti.&amp;lt;/p&amp;gt;"></div>Immerse yourself in the spiritual aura of Varanasi, one of the world's oldest living cities. Witness the mesmerizing Ganga Aarti, visit the revered Kashi Vishwanath Temple, and stroll along the historic ghats for a journey back in time. Best places to visit: Ganges River: Witness the evening Ganga Aarti, a beautiful ritual on the riverbanks. Kashi Vishwanath Temple: A major Hindu temple dedicated to Lord Shiva. Ghats: Explore the steps leading to the river, each with its own significance. Best Time to Visit: October to March The temperatures are moderate, making it comfortable to attend the Ganga Aarti and explore the temples and ghats. <cmsannotation type="cmsannotation" annotationid="3. Udaipur, Rajasthan" comment="subhead" text="3. Udaipur, Rajasthan">3. Udaipur, Rajasthan</cmsannotation> <div type="image" title="3" msid="110675098" hostid="261" sizebytes="2134036" caption="&amp;lt;p&amp;gt;Glide across the serene waters of Lake Pichola with the majestic City Palace in the background.&amp;lt;/p&amp;gt;"></div>Discover the romance of Udaipur, the City of Lakes. Glide across Lake Pichola, marvel at the opulent City Palace, and relax in the serene Saheliyon ki Bari gardens, all set against the backdrop of Rajasthan's stunning landscape. Best places to visit: Lake Pichola: Enjoy a boat ride with views of the City Palace and Jag Mandir. City Palace: An architectural marvel with stunning views of the lake. Saheliyon ki Bari: A beautiful garden with fountains and marble elephants. Best Time to Visit: September to March The post-monsoon period brings lush greenery, and the cooler weather is perfect for boat rides on Lake Pichola and visiting the City Palace. <cmsannotation type="cmsannotation" annotationid="4. Agra, Uttar Pradesh" comment="subhead" text="4. Agra, Uttar Pradesh">4. <keyword id="19940628" type="General" weightage="20" keywordseo="Agra" source="keywords">Agra</keyword>, Uttar Pradesh</cmsannotation> <div type="image" title="4" msid="110675104" hostid="261" sizebytes="1710343" caption="&amp;lt;p&amp;gt;Behold the timeless beauty of the Taj Mahal, a symbol of eternal love.&amp;lt;/p&amp;gt;"></div>Step into history in Agra, home to the breathtaking Taj Mahal. Explore the grandeur of Agra Fort, and enjoy the tranquil beauty of Mehtab Bagh with its perfect view of the Taj at sunset. Best places to visit: Taj Mahal: A symbol of love and one of the Seven Wonders of the World. Agra Fort: A UNESCO World Heritage site with impressive architecture. Mehtab Bagh: A garden offering a perfect view of the Taj Mahal at sunset. Best Time to Visit: November to March The climate is cooler, which is ideal for sightseeing at the Taj Mahal and Agra Fort without the sweltering heat of summer. <cmsannotation type="cmsannotation" annotationid="5. Bengaluru, Karnataka" comment="subhead" text="5. Bengaluru, Karnataka">5. Bengaluru, Karnataka</cmsannotation> <div type="image" title="5" msid="110675108" hostid="261" sizebytes="2263495" caption="&amp;lt;p&amp;gt;Stroll through the lush greenery of Lalbagh Botanical Garden in Bengaluru.&amp;lt;/p&amp;gt;"></div>Experience the blend of modernity and tradition in Bengaluru, the Garden City. Stroll through the lush Lalbagh Botanical Garden, admire the regal Bangalore Palace, and unwind in the expansive Cubbon Park. Best places to visit: Lalbagh Botanical Garden: Famous for its glass house and diverse flora. Bangalore Palace: Inspired by England's Windsor Castle. Cubbon Park: A large green space in the heart of the city. Best Time to Visit: October to February The weather is mild and pleasant, making it a great time to explore gardens, parks, and architectural landmarks. <cmsannotation type="cmsannotation" annotationid="6. Mumbai, Maharashtra" comment="subhead" text="6. Mumbai, Maharashtra">6. Mumbai, Maharashtra</cmsannotation> <div type="image" title="6" msid="110675112" hostid="261" sizebytes="1615754" caption="&amp;lt;p&amp;gt;Take in the iconic view of the Gateway of India by the Arabian Sea.&amp;lt;/p&amp;gt;"></div>Feel the vibrant pulse of Mumbai, the city that never sleeps. Walk along Marine Drive, gaze at the iconic Gateway of India, and admire the architectural splendour of Chhatrapati Shivaji Maharaj Terminus. Best places to visit: Marine Drive: A scenic promenade along the Arabian Sea. Gateway of India: A historic arch monument by the sea. Chhatrapati Shivaji Maharaj Terminus: A UNESCO World Heritage site and a stunning example of Victorian Gothic architecture. Best Time to Visit: November to February The temperatures are cooler and humidity is lower, making it comfortable to enjoy the city's outdoor attractions like Marine Drive and Gateway of India. <cmsannotation type="cmsannotation" annotationid="7. Kochi, Kerala" comment="subhead" text="7. Kochi, Kerala">7. Kochi, Kerala</cmsannotation> <div type="image" title="7" msid="110675117" hostid="261" sizebytes="1349911" caption="&amp;lt;p&amp;gt;Explore the charming colonial streets and historic sites of Fort Kochi.&amp;lt;/p&amp;gt;"></div>Navigate the coastal charm of Kochi, with its rich historical tapestry. Explore the colonial streets of Fort Kochi, visit the storied Mattancherry Palace, and see the ancient Jewish Synagogue Best places to visit: Fort Kochi: Famous for its colonial architecture and Chinese fishing nets. Mattancherry Palace: Also known as the Dutch Palace, it showcases Kerala's art and history. Jewish Synagogue: One of the oldest synagogues in the Commonwealth. Best Time to Visit: October to March The weather is pleasant and dry, ideal for exploring the historical sites and enjoying backwater cruises. <cmsannotation type="cmsannotation" annotationid="8. Amritsar, Punjab" comment="subhead" text="8. Amritsar, Punjab">8. Amritsar, Punjab</cmsannotation> <div type="image" title="8" msid="110675123" hostid="261" sizebytes="1363938" caption="&amp;lt;p&amp;gt;Find peace and reflection at the shimmering Golden Temple in Amritsar.&amp;lt;/p&amp;gt;"></div>Find peace and reflection in Amritsar, the heart of Sikhism. Visit the awe-inspiring Golden Temple, experience the patriotic Wagah Border Ceremony, and remember the past at Jallianwala Bagh. Best places to visit: Golden Temple: The holiest Gurdwara and an architectural marvel. Wagah Border Ceremony: Witness the daily military ceremony at the India-Pakistan border. Jallianwala Bagh: A public garden and memorial to the tragic massacre of 1919. Best Time to Visit: November to March The temperatures are cooler, making it comfortable to visit the Golden Temple, and Jallianwala Bagh, and witness the Wagah Border ceremony. <cmsannotation type="cmsannotation" annotationid="9. Goa" comment="subhead" text="9. Goa">9. Goa</cmsannotation> <div type="image" title="9" msid="110675127" hostid="261" sizebytes="2478575" caption="&amp;lt;p&amp;gt;Relax on the sun-kissed sands of Baga Beach in vibrant Goa.&amp;lt;/p&amp;gt;"></div>Bask in the sunshine of Goa, where pristine beaches meet a vibrant culture. Enjoy the lively Baga Beach, explore the historical Basilica of Bom Jesus, and marvel at the natural wonder of Dudhsagar Falls. Best places to visit: Baga Beach: Popular for its nightlife and water sports. Basilica of Bom Jesus: A UNESCO World Heritage site with the mortal remains of St. Francis Xavier. Dudhsagar Falls: A spectacular four-tiered waterfall. Best Time to Visit: November to February The weather is perfect for beach activities, water sports, and enjoying the vibrant nightlife, with comfortable temperatures and low humidity. <cmsannotation type="cmsannotation" annotationid="10. Shillong, Meghalaya" comment="subhea" text="10. Shillong, Meghalaya">10. Shillong, Meghalaya</cmsannotation> <div type="image" title="10" msid="110675145" hostid="261" sizebytes="2281218" caption="&amp;lt;p&amp;gt;Hills of Shillong.&amp;lt;/p&amp;gt;"></div>Escape to the cool highlands of Shillong, the Scotland of the East. Enjoy the tranquillity of Umiam Lake, take in the panoramic views from Shillong Peak, and be captivated by the cascading Elephant Falls. Best places to visit: Umiam Lake: A serene and picturesque lake. Shillong Peak: Offers panoramic views of the city and the Himalayas. Elephant Falls: A beautiful multi-tiered waterfall. Best Time to Visit: September to May The weather is cool and pleasant, with the period just after the monsoons being especially beautiful with lush landscapes and cascading waterfalls. Each of these cities offers a unique glimpse into the diverse cultural tapestry of India. From historical landmarks and spiritual experiences to natural beauty and modern attractions, there's something for every traveller. So pack your bags and get ready to explore the incredible beauty of India in 2024! <cmsannotation type="cmsannotation" annotationid="Frequently asked questions" comment="subhead" text="Frequently asked questions">Frequently asked questions</cmsannotation> 1. What is the best way to travel between these cities? The best way to travel between these cities depends on the distance and your preferences. For longer distances, flights are the quickest and most convenient option. For shorter distances or a more scenic route, trains and buses are good choices. India's extensive rail network connects most cities, and there are numerous bus services as well. 2. Are there any cultural etiquettes or customs I should be aware of while visiting these cities? Yes, India is a country rich in cultural traditions and customs. Here are a few tips: Dress modestly: Especially when visiting religious sites. Remove shoes: When entering homes, temples, and some shops. Respect local customs: Be aware of local traditions and practices. Use your right hand: For eating and giving or receiving items, as the left hand is considered unclean. 3. What kind of accommodations can I expect in these cities? Accommodations in these cities range from budget hostels and guesthouses to mid-range hotels and luxury resorts. Many cities also offer unique stays, such as heritage hotels in Jaipur and Udaipur, houseboats in Kochi, and beach resorts in Goa. Booking in advance is recommended, especially during peak tourist seasons. 4. Is it safe to travel to these cities as a solo traveller? Generally, these cities are safe for solo travellers, including women. However, it's important to take standard precautions: Stay in reputable accommodations. Avoid isolated areas at night. Keep your belongings secure. Be cautious with strangers and avoid sharing personal information.

10 most beautiful cities in India you must visit in 2024

<keyword id="19895063" type="General" weightage="20" keywordseo="India" source="keywords">India</keyword> is a place full of colourful cultures, beautiful scenery, and interesting history. Whether you love adventure, learning about the past, or trying new foods, India has something for you. Here's a simple guide to some of the best things to do for tourists in this diverse and fascinating country. Get ready for an unforgettable journey! <cmsannotation type="cmsannotation" annotationid="1. Marvel at the Taj Mahal in Agra" comment="subhead" text="1. Marvel at the Taj Mahal in Agra">1. Marvel at the <keyword id="6355354" type="General" weightage="20" keywordseo="Taj-Mahal" source="Orion">Taj Mahal</keyword> in Agra</cmsannotation> <div type="image" title="1" msid="109590129" hostid="261" caption="&amp;lt;p&amp;gt;Taj Mahal&amp;lt;/p&amp;gt;"></div>Think of visiting India without seeing the Taj Mahal like missing the best part of a movie! This amazing white palace was made by a king named Shah Jahan for his wife Mumtaz Mahal, who he loved very much. It's super famous and even on the list of the coolest places in the world! You've got to see it when the sun is coming up or going down - the way the marble shines is like something from a fairy tale! <cmsannotation type="cmsannotation" annotationid="2. Explore the Bustling Streets of Delhi" comment="subhead" text="2. Explore the Bustling Streets of Delhi">2. Explore the Bustling Streets of <keyword id="66" type="General" weightage="20" keywordseo="Delhi" source="Orion">Delhi</keyword></cmsannotation> <div type="image" title="2" msid="109590159" hostid="261" caption="&amp;lt;p&amp;gt;Chandini Chowk&amp;lt;/p&amp;gt;"></div>Delhi is a top spot for shopping in India! It has something for everyone, from lively streets like Chandni Chowk to upscale places like Khan Market. In Old Delhi, you can enjoy delicious street food and bargain for treasures in bustling markets. Don't forget to explore New Delhi's majestic architecture, including iconic landmarks such as India Gate and the historic Red Fort. With its blend of old-world charm and modern amenities, Delhi offers an unforgettable shopping and sightseeing experience for visitors of all tastes. Read - <a href="https://www.businessinsider.in/travel/india/10-best-markets-in-delhi-that-every-shopper-should-visit/slidelist/100970642.cms" data-type="tilCustomLink" target="_blank">10 Best markets in Delhi</a> <cmsannotation type="cmsannotation" annotationid="3. Embark on a Wildlife Safari in Ranthambore National Park" comment="subhead" text="3. Embark on a Wildlife Safari in Ranthambore National Park">3. Embark on a Wildlife Safari in <keyword id="20454281" type="General" weightage="20" keywordseo="Ranthambore-National-Park" source="keywords" meta.keywordsubtype="org" meta.entityname="Ranthambore National Park" meta.hostid="261" meta.entityid="Ranthambore National Park">Ranthambore National Park</keyword></cmsannotation> <div type="image" title="3" msid="109590189" hostid="261" caption="&amp;lt;p&amp;gt;Wildlife Safari in Ranthambore National Park&amp;lt;/p&amp;gt;"></div>Whether you are a wildlife enthusiast or not Ranthambore National Park in Rajasthan is a must. It's famous for Bengal tigers! Jump on a safari jeep to explore the park's wild beauty and spot these amazing animals in their home. You can also see other cool creatures like leopards, sloth bears, and crocodiles. It's like going on a real adventure into the jungle, where every turn brings a new surprise. Don't forget your camera – you'll want to capture the magic of seeing these majestic creatures up close! <cmsannotation type="cmsannotation" annotationid="4. Cruise the Backwaters of Kerala" comment="subhead" text="4. Cruise the Backwaters of Kerala">4. Cruise the Backwaters of <keyword id="19896018" type="General" weightage="20" keywordseo="Kerala" source="keywords" meta.keywordsubtype="org" meta.entityname="Kerala" meta.hostid="261" meta.entityid="Kerala">Kerala</keyword> </cmsannotation> <div type="image" title="4" msid="109590208" hostid="261" caption="&amp;lt;p&amp;gt;kerala Backwaters&amp;lt;/p&amp;gt;"></div>To feel the ultimate peace sail through Kerala's backwaters on a traditional houseboat. See stunning green views, coconut trees, and cute villages while eating yummy Kerala food made by chefs onboard. This calm trip shows you how people live in Kerala – relaxed and happy. It's like being in a quiet dream, surrounded by nature's beauty. Don't forget to take lots of pictures to remember this magical journey! <cmsannotation type="cmsannotation" annotationid="5. Witness the Sacred Rituals on the Ghats of Varanasi" comment="subhead" text="5. Witness the Sacred Rituals on the Ghats of Varanasi">5. Witness the Sacred Rituals on the Ghats of <keyword id="6357203" type="General" weightage="20" keywordseo="varanasi" source="Orion">Varanasi</keyword></cmsannotation> <div type="image" title="5" msid="109590226" hostid="261" caption="&amp;lt;p&amp;gt;Ghat of Varanasi&amp;lt;/p&amp;gt;"></div>Varanasi situated by the holy river Ganga, is one of India's oldest cities and a big spiritual center. Watch the beautiful Ganga Aarti ceremony at Dashashwamedh Ghat. Here, priests do special rituals with fire and incense while lots of people come to honor the river. It's a magical sight with lots of lights and prayers, making you feel peaceful and connected to something special. You'll see how important the Ganges River is to people and why Varanasi is such a special place in India. <cmsannotation type="cmsannotation" annotationid="6. Trek in the Himalayas" comment="subhead" text="6. Trek in the Himalayas">6. Trek in the <keyword id="19953074" type="General" weightage="20" keywordseo="Himalayas" source="keywords">Himalayas</keyword></cmsannotation> <div type="image" title="6" msid="109590259" hostid="261" caption="&amp;lt;p&amp;gt;Trekking in Himalayas&amp;lt;/p&amp;gt;"></div>India is a top destination for trekking, whether you're just starting out or a seasoned pro. The Indian Himalayas have tons of trails waiting for you to explore. Walk through the beautiful valleys of Himachal Pradesh or conquer the snowy mountains of Uttarakhand. It's like stepping into a postcard with stunning views at every turn. Whether you're a beginner or an expert, there's a trek for you in the majestic Himalayas of India. Read - <a href="https://www.businessinsider.in/travel/india/webstories/try-these-10-beginner-treks-in-india/slidelist/103394068.cms" data-type="tilCustomLink" target="_blank">Best treks for beginners in India</a> <cmsannotation type="cmsannotation" annotationid="7. Indulge in Culinary Delights" comment="subhead" text="7. Indulge in Culinary Delights">7. Indulge in Culinary Delights</cmsannotation> <div type="image" title="7" msid="109590281" hostid="261" caption="&amp;lt;p&amp;gt;Indian Cuisine&amp;lt;/p&amp;gt;"></div>India is a paradise for food lovers, and if you love food, you'll love India! Trying the yummy and diverse dishes here is a must-do on your trip. From spicy curries to tasty biryanis, and from delicious street snacks to sweet desserts, there's a flavour for everyone to enjoy. Make sure to taste special dishes like butter chicken in Punjab, dosas in South India, and chaat in Mumbai. Every bite is like a little adventure for your taste buds, so don't miss out on this delicious experience while you're in India! <cmsannotation type="cmsannotation" annotationid="8. Immerse Yourself in Culture and Festivals" comment="subhead" text="8. Immerse Yourself in Culture and Festivals">8. Immerse Yourself in Culture and Festivals</cmsannotation> <div type="image" title="8" msid="109590300" hostid="261" caption="&amp;lt;p&amp;gt;Diwali celebrations&amp;lt;/p&amp;gt;"></div>India is a land of celebrations, with festivals happening all the time! Experience the magic of Diwali, known as the festival of lights, where streets sparkle with lamps and the sky lights up with fireworks. And don't miss out on the fun of Holi, the colourful festival celebrating spring! People throw colourful powders at each other, turning the streets into a rainbow of happiness. It's like being part of a big, joyful party where everyone is laughing and having a great time <cmsannotation type="cmsannotation" annotationid="9. Relax on the Beaches of Goa" comment="subhead" text="9. Relax on the Beaches of Goa">9. Relax on the Beaches of Goa</cmsannotation> <div type="image" title="9" msid="109590317" hostid="261" caption="&amp;lt;p&amp;gt;Goa beach&amp;lt;/p&amp;gt;"></div>Relax on the sunny beaches of Goa, one of India's best beach spots. Whether you want to dance all night in the fun beach clubs of North Goa or enjoy peace and quiet on the beautiful shores of South Goa, there's a beach for you. Try out water sports, eat yummy seafood, or just chill out in the tropical paradise. It's like being in a dreamy place where you can do whatever makes you happy, whether it's partying, exploring, or simply soaking up the sun! <cmsannotation type="cmsannotation" annotationid="10. Shop for Souvenirs in Jaipur's Bazaars" comment="subhead" text="10. Shop for Souvenirs in Jaipur's Bazaars">10. Shop for Souvenirs in Jaipur's Bazaars</cmsannotation> <div type="image" title="10" msid="109590340" hostid="261" caption="&amp;lt;p&amp;gt;Jaipur market&amp;lt;/p&amp;gt;"></div>End your Indian trip with a fun shopping spree in Jaipur, also known as the Pink City of Rajasthan. Explore lively markets like Johari Bazaar and Bapu Bazaar, filled with colourful clothes, beautiful jewellery, and special souvenirs handmade by local artists. Don't forget to bargain for good prices and bring home a piece of India's culture with you. It's like going on a treasure hunt where you can find unique items to remember your amazing time in Jaipur and all the adventures you had in India! From ancient monuments to scenic landscapes, India offers a myriad of experiences that will leave you enchanted and inspired. So pack your bags, embark on a journey of discovery, and let the magic of India unfold before your eyes. <cmsannotation type="cmsannotation" annotationid="Frequently asked questions" comment="subhead" text="Frequently asked questions">Frequently asked questions</cmsannotation> 1: What should I wear in India? India has diverse cultures and climates, so appropriate clothing depends on the region and season. In general, modest clothing is advisable, especially when visiting religious sites. Lightweight and breathable fabrics are ideal for India's hot and humid weather, while warmer layers may be needed in the cooler months or mountainous regions. 2: What are the visa requirements for visiting India? Most travellers to India need a visa, which can be obtained through an online application process or from an Indian embassy or consulate. There are different types of visas available depending on the purpose and duration of your visit. 3: What are the transportation options in India? A: India has a variety of transportation options, including trains, buses, taxis, auto-rickshaws, and domestic flights. Trains are a popular and economical way to travel between cities, with an extensive network covering most parts of the country. Buses are another common mode of transport, especially for shorter distances and rural areas. 4: What is the best time to visit India? The best time to visit India depends on the region and the activities you plan to do. Generally, the winter months (October to March) are the most pleasant for travelling, with cooler temperatures and minimal rainfall in most parts of the country. However, some regions like Rajasthan and the Himalayas can be visited year-round, while the summer months (April to June) are ideal for exploring hill stations and higher-altitude destinations. 5: What currency is used in India, and how can I access money? The currency used in India is the Indian Rupee (INR). You can exchange foreign currency at banks, exchange bureaus, and airports. ATMs are widely available in cities and towns, allowing you to withdraw cash using your debit or credit card. It's advisable to inform your bank of your travel plans to avoid any issues with using your cards abroad.

10 Best things to do in India for tourists

<ul><li>Apparel, F&amp;B and hospitality chains flock to spiritual centres like Dwarka, Bodh Gaya and more.</li><li>The government’s initiatives to improve air, road and rail connectivity in these areas, are aiding the surge in footfalls.</li><li>Jefferies says that the most popular pilgrimage towns attract anywhere between 10 to 30 million tourists every year. </li></ul>India’s retail boom has reached its most key religious centres too. There is a <keyword id="20392659" type="General" weightage="20" keywordseo="spykar" source="keywords">Spykar</keyword> store in Somnath, while Shirdi’s tourists can now shop for FabIndia kurtas. You can spot a Blackberrys outlet in Bodh Gaya, and a Zudio in <keyword id="19901642" type="General" weightage="20" keywordseo="varanasi" source="keywords">Varanasi</keyword>. Food and beverage chains like Domino's, KFC and Burger King are not behind, establishing their presence even in isolated religious sites like Puri, Katra, Ajmer and more. While a lot has been said about the growth of retail and hospitality in Ayodhya, there has been a slow yet steady growth in retail chains’ expansion across pilgrimages in the country. “This trend reflects a broader shift in tourist preferences, with travellers seeking transformative experiences beyond traditional rituals. The rise of urban spiritual tourism is catering to this desire, attracting visitors to cities known for their deep religious and spiritual significance,” says a report by real estate consultancy CBRE. The report identifies Amritsar, Ajmer, Varanasi, Katra, Somnath, Shirdi, Ayodhya, Puri, Tirupati, Mathura, Dwarka, Bodh Gaya, Guruvayur, and <keyword id="19900587" type="General" weightage="20" keywordseo="madurai" source="keywords">Madurai</keyword> as key cities witnessing this retail boom. Retail brands are adapting their offerings at mall clusters as well as high-street locations. “Local governments and businesses are joining forces to create unique retail experiences. This includes integrating local practices into the design and offerings of shops, restaurants, and hotels,” says CBRE. Cities like Amritsar, Varanasi, Madurai, Puri, Guruvayur, etc. are leveraging their unique culinary traditions and local fashion expertise to give tourists a taste of town beyond spirituality. Infrastructure growth aids surges in spiritual tourism As per a report by Jefferies, the most popular religious centres in India attract an annual tourist traffic of 10-30 million despite the existing infrastructural bottlenecks. And, most such cities are now undergoing an infrastructural upgrade — which will bolster their growth. The state and central governments are working on well-connected roads, airports, and public transportation. It’s also aiding the development of hotels, guesthouses, and wellness centres to ensure a comfortable stay for the tourists. “The rapid expansion of spiritual tourism in India is driving the growth of the country's faith-based tourism market. Government initiatives to promote tourism and improve connectivity between pilgrimage sites are further boosting this growth. The rise of online retail platforms offering easy access to faith-based products and services is also a key factor,” says <keyword id="20177586" type="General" weightage="20" keywordseo="anshuman-magazine" source="keywords">Anshuman Magazine</keyword>, chairman &amp; CEO - India, South-East Asia, Middle East &amp; Africa, CBRE. While Jefferies expects footfalls to average 50 million in Ayodhya, other pilgrimage centres too are growing fast. “India boasts of a wide diversity of tourism types including historic monuments, culture &amp; heritage, beaches, hill stations and more. Religious tourism is still the biggest segment of tourism in India,” it adds. Along with retail chains, high-end hospitality brands are making their inroads into these cities. Apart from Taj, ITC, Lemon Tree, Novotel, <keyword id="21111452" type="General" weightage="20" keywordseo="j-w-mariott" source="keywords">J W Mariott</keyword> and Mayfair are some of the chain brands that are setting up boutique as well as experiential hotels in these cities. “Major hotel chains are adapting to the evolving preferences of spiritual tourists, offering clean, hygienic, and family-friendly accommodations that command premium pricing. Branded hotels are emerging as key players, offering a blend of comfort and traditional hospitality tailored for spiritual seekers,” says CBRE.

Retail, real estate and religion: Spiritual hotspots brace for a tourism boom

<keyword id="19945772" type="General" weightage="20" keywordseo="lucknow" source="keywords">Lucknow</keyword>, the capital city of <keyword id="19894922" type="General" weightage="20" keywordseo="uttar-pradesh" source="keywords">Uttar Pradesh</keyword>, is a cultural hub renowned for its rich history, magnificent architecture, and delectable cuisine. However, sometimes the hustle and bustle of city life can leave one craving a change of scenery. Luckily, Lucknow's strategic location offers a plethora of weekend getaway options, ranging from serene hill stations to historical marvels and wildlife sanctuaries. Whether you're a history buff, nature enthusiast, or adventure seeker, there's something for everyone within a short drive from Lucknow. <keyword id="76016" type="General" weightage="20" keywordseo="Nainital" source="Orion">Nainital</keyword> Distance from Lucknow: Approximately 337 kilometers Nestled amidst the Kumaon hills, Nainital is a picturesque hill station famous for its emerald-colored Naini Lake and breathtaking panoramic views. Visitors can enjoy boating in the serene lake, explore the vibrant Tibetan market, and trek to scenic spots like Tiffin Top and Naina Peak. The cool climate and tranquil ambiance make Nainital an ideal escape from the city's heat and chaos. <keyword id="57957" type="General" weightage="20" keywordseo="Dudhwa-National-Park" source="Orion">Dudhwa National Park</keyword> Distance from Lucknow: Approximately 215 kilometers For wildlife enthusiasts, Dudhwa National Park is a paradise waiting to be explored. Home to a diverse range of flora and fauna, including the elusive Royal Bengal Tiger, swamp deer, and elephants, Dudhwa offers thrilling jungle safaris and nature trails. Experience the thrill of spotting rare species in their natural habitat while immersing yourself in the wilderness. <keyword id="6354931" type="General" weightage="20" keywordseo="Ayodhya" source="Orion">Ayodhya</keyword> Distance from Lucknow: Approximately 135 kilometers Steeped in mythology and history, Ayodhya holds immense religious significance for Hindus worldwide as the birthplace of Lord Rama. Explore ancient temples, including the revered Ram Janmabhoomi and Hanuman Garhi, and soak in the spiritual aura of this sacred city. The tranquil banks of the Sarayu River offer a serene setting for introspection and relaxation. <keyword id="19901642" type="General" weightage="20" keywordseo="varanasi" source="keywords">Varanasi</keyword> Distance from Lucknow: Approximately 320 kilometers Embark on a spiritual journey to Varanasi, one of the oldest continuously inhabited cities in the world and a major pilgrimage destination for Hindus. Witness the mesmerizing Ganga Aarti at the ghats of the holy Ganges River, explore narrow alleys bustling with vibrant markets, and visit iconic landmarks like Kashi Vishwanath Temple and Sarnath, where Lord Buddha delivered his first sermon. <keyword id="19921464" type="General" weightage="20" keywordseo="kanpur" source="keywords">Kanpur</keyword> Distance from Lucknow: Approximately 82 kilometers Known as the "Manchester of the East," Kanpur is a vibrant industrial city with a rich historical heritage. Explore landmarks like the Allen Forest Zoo, Moti Jheel, and the imposing Kanpur Memorial Church. Indulge in shopping at bustling markets like Naveen Market and experience the city's culinary delights, including mouthwatering street food and traditional Awadhi cuisine. With a myriad of enchanting destinations within easy reach, Lucknow serves as an excellent base for exploring the diverse landscapes and cultural heritage of Uttar Pradesh and its neighboring states. Whether you seek tranquility amidst nature, spiritual enlightenment, or a glimpse into history, these weekend getaways promise unforgettable experiences and rejuvenating escapes from the routine grind of city life. So pack your bags, hit the road, and embark on an unforgettable journey from the city of Nawabs to the heartland of India's diverse wonders. Note: The article is based on content generated by AI models like Bard and Chatgpt.

Best places near Lucknow for a perfect weekend getaway

The holy city of <keyword id="6357203" type="COMPANY" weightage="100" keywordseo="Varanasi">Varanasi</keyword>, which also serves as Prime Minister Modi’s constituency, has made a six-pillar plan, called the 'Smart-Kashi' plan, which has been submitted to the centre. The plan has been made so that it can ensure that it gets into the list of 40 smart cities which would be announced next month. 

	The six pillars of the plan are: Suramya (Picturesque), Nirmal (Pure), Surakshit (Safe), Smmunat (Improved), Ekatrit (Integrated) and Sanyojit (Planned). 
 To make the plan viable, the city government has made strategic partnerships with several companies like Uber, <keyword id="49855" type="COMPANY" weightage="100" keywordseo="philips">Philips</keyword>, <keyword id="159694" type="COMPANY" weightage="100" keywordseo="Schneider-Electric">Schneider Electric</keyword>, <keyword id="10875" type="CITY" weightage="100" keywordseo="IBM">IBM</keyword> and Ericsson. The aim is to deliver the vision of a "confluence of ancient tradition and modern innovation". 

	When the first list of 20 smart cities was announced in May, Varanasi could not get itself placed in the list, which is why it wants to ensure its name in the list this time around.
 If you remember the recent movie Masaan, which won several accolades and applauses at the Cannes film festival, you might be aware of the popular cremation sites at the ghats of Ganga. However, to make itself a <keyword id="513113" type="UNKNOWN" weightage="100" keywordseo="smart-city">smart city</keyword>, the government is proposing electric crematoriums. Other than this, the plan includes pedestrian and 'Divyang' friendly streets, rejuvenated temples and ghats, a Night Bazaar at Assi Ghat, and light and sound shows, including one in the river Ganga. 

	The plan also includes a single access card for all public transports, utilities and heritage sites, interactive panels and digital signage for historical and popular sites, a cycle-sharing service, traffic sensors and smart street lights with LED lighting and panic buttons, as reported by <a href="http://economictimes.indiatimes.com/news/politics-and-nation/varanasi-ready-with-6-pillar-plan-to-enter-smart-city-race/articleshow/53070528.cms">ET</a>.
 

	<a href="http://cdn1.buuteeq.com/upload/18138/india-tours-varanasi-uttar-pradesh.jpg.1340x0_default.jpg">Image source</a>

Varanasi is all set to become a smart city with its six-pillar plan

NEW DELHI: A long and bruising election season will end on Monday with polling in 41 <keyword id="6355187" type="ORGANIZATION" weightage="40" keywordseo="Lok-Sabha">Lok Sabha</keyword> seats that could have a crucial bearing on BJP's final tally. Today also marks the last chance for regional heavyweights Samajwadi Party and Bahujan Samaj Party to check the saffron advance. 
 The 18 seats in east Uttar Pradesh that go to polls include Varanasi, where BJP’s prime ministerial candidate <keyword id="6354477" type="PERSON" weightage="40" keywordseo="Narendra-Modi">Narendra Modi</keyword> is locked in a blockbuster battle with Aam Aadmi Party chief <keyword id="260213" type="PERSON" weightage="40" keywordseo="Arvind-Kejriwal">Arvind Kejriwal</keyword> and <keyword id="1575" type="ORGANIZATION" weightage="80" keywordseo="Congress">Congress</keyword>'s local challenger Ajay Rai. 
 
The temple town has turned into a fortress with over 45,000 security personnel being deployed to ensure free and fair polls today. Senior police officers have descended here to personally assess the situation. Central paramilitary forces have been deployed in all the 1,562 polling stations which are also under CCTV coverage. 
 
The election took a bitter turn after BJP accused the DM and returning officer, Pranjal Yadav, of bias and demanded his removal after he controversially refused permision to Modi to hold a rally in the Muslim-dominated locality of Beniabagh. The EC strongly defended the officer but eventually appointed a special observer for the poll, whose result will be keenly watched across India. 
 
Also in the fray today is SP chief Mulayam Singh Yadav, looking to make a statement in Azamgarh, a constituency with a large number of Yadav and Muslim voters. 
 
Contest in UP could be highly polarized 
 
The contest in UP could be highly polarized with BJP accusing Mulayam of nurturing a “base of terror” — a thinly disguised code for minority appeasement while the SP boss has urged voters to remember all that he has done for them. 
 
BJP is hoping for a strong performance in the closing phase of the election as this will be essential to meet its target of 50 seats in the populous state. By the same measure, it is an opportunity for SP and BSP to work traditional caste equations in order to check Modi fair and square. 
 
In next door Bihar, similar calculations are at work on six seats with estranged allies BJP and Janata Dal (U) holding two seats each. This time JD(U) seems squeezed out of the contest and the clash is between BJP and the RJD-Congress combine. The seats include Gopalganj, the ancestral home of RJD chief Lalu Prasad. 
 
Of the seats in UP, SP holds six seats, followed by BSP with five, BJP with four and Congress with three. In West Bengal, 17 seats go to polls and of these, Trinamool Congress holds 14 seats, while Congress, CPI and Independent have one each. 
 
Stakes are fairly high for Trinamool that has to defend its seats and hopes to gain a few though it must contend with urban constituencies where there is a perceived drift away from it and BJP has emerged a new party of choice for voters. 
 Prominent leaders in the fray in the three stated include Congress's Adhir Ranjan Chaudhary (Behrampur, West Bengal), <keyword id="6356617" type="POSITION" weightage="40" keywordseo="bjp-leader">BJP leader</keyword> Jagdambika Pal (Domariyaganj), Union minister RPN Singh (Kushi Nagar, both UP) and former minister and RJD leader Raghuvansh Prasad Singh (Vaishali, Bihar). 
 
There has been a record turnout of voters, surpassing the previous record in 1984, as 66.27% voting was reported in 502 Lok Sabha seats where polling has been conducted in eight phases that began on April 7. 
 
In West Bengal, prominent TMC candidates in the race are Sudip Bandyopadhyay, Dinesh Trivedi and Saugata Roy besides celebrities like actors Dipak Adhikari (Dev) and Tapas Paul. 
 Trinamool Yuva <keyword id="2540" type="POSITION" weightage="40" keywordseo="President">president</keyword> Abhishek Banerjee, nephew of chief minister Mamata Banerjee, is also in the fray.

2014 Election Potboiler Heads For Grand Climax In Varanasi

Take on a spiritual journey across the diverse landscapes of India and explore some of the most revered temples that stand as testaments to the country's rich cultural heritage and deep-rooted spirituality. From the snow-capped peaks of the Himalayas to the serene shores of the southern coast, India is adorned with temples that attract devotees and tourists alike. Here's a comprehensive list of some of the top temples you must visit in India. <cmsannotation type="cmsannotation" annotationid="Best Temples to Visit in India" comment="subhead" text="Best Temples to Visit in India"><keyword id="19017694" type="General" weightage="20" keywordseo="Best-Temples-to-Visit-in-India" source="Orion">Best Temples to Visit in India</keyword></cmsannotation> <ul><li><keyword id="52191" type="General" weightage="20" keywordseo="Vaishno-Devi" source="Orion">Vaishno Devi</keyword> Temple</li><li>Golden Temple (Harmandir Sahib)</li><li>Meenakshi Temple</li><li><keyword id="11923178" type="General" weightage="20" keywordseo="Jagannath-Temple" source="Orion">Jagannath Temple</keyword> </li><li>Kashi Vishwanath Temple</li><li>Tirupati Balaji Temple</li><li>Ram Mandir</li><li>Badrinath Temple</li></ul><cmsannotation type="cmsannotation" annotationid="Vaishno Devi Temple - Jammu and Kashmir" comment="subhead" text="Vaishno Devi Temple - Jammu and Kashmir">Vaishno Devi Temple - Jammu and Kashmir</cmsannotation> <div type="image" title="1" msid="109857529" hostid="261" sizebytes="1397766" caption="&amp;lt;p&amp;gt;Ascending the Trikuta Mountains, pilgrims seek divine blessings at Vaishno Devi&amp;#39;s abode&amp;lt;/p&amp;gt;"></div>Located in the Trikuta Mountains, Vaishno Devi Temple is dedicated to Goddess Vaishno Devi. Pilgrims undertake a challenging trek to reach the temple, seeking blessings from the divine Mother Goddess. How to Reach: The nearest airport is Jammu Airport, and the nearest railway station is Katra Railway Station. From there, pilgrims can trek or take ponies/helicopter rides to the temple. Deity: Goddess Vaishno Devi <cmsannotation type="cmsannotation" annotationid="Golden Temple (Harmandir Sahib) - Amritsar, Punjab" comment="subhead" text="Golden Temple (Harmandir Sahib) - Amritsar, Punjab">Golden Temple (Harmandir Sahib) - Amritsar, Punjab</cmsannotation> <div type="image" title="2" msid="109857546" hostid="261" sizebytes="1266431" caption="&amp;lt;p&amp;gt;Golden serenity reflects in the sacred waters surrounding Harmandir Sahib&amp;lt;/p&amp;gt;"></div>A symbol of Sikhism's spiritual and historical significance, the Golden Temple is a breathtaking architectural marvel. Surrounded by the sacred Amrit Sarovar, the temple complex exudes tranquillity and welcomes people from all walks of life. How to Reach: Sri Guru Ram Dass Jee International Airport in Amritsar is the nearest airport, while Amritsar Junction is the nearest railway station. <cmsannotation type="cmsannotation" annotationid="Meenakshi Temple - Madurai, Tamil Nadu" comment="subhead" text="Meenakshi Temple - Madurai, Tamil Nadu">Meenakshi Temple - Madurai, Tamil Nadu</cmsannotation> <div type="image" title="3" msid="109857567" hostid="261" sizebytes="2281791" caption="&amp;lt;p&amp;gt;Intricate carvings tell stories of devotion within the halls of Meenakshi Temple&amp;lt;/p&amp;gt;"></div>Meenakshi Temple is an architectural masterpiece dedicated to Goddess Meenakshi, a form of Goddess Parvati, and her consort Lord Sundareswarar (Shiva). Intricate carvings, towering gopurams (gateway towers), and vibrant sculptures adorn this temple, drawing devotees and art enthusiasts alike. How to Reach: Madurai Airport is the nearest airport, and Madurai Junction is the nearest railway station. Deity: Goddess Meenakshi and Lord Sundareswarar (Shiva) <cmsannotation type="cmsannotation" annotationid="Jagannath Temple - Puri, Odisha" comment="subhead" text="Jagannath Temple - Puri, Odisha">Jagannath Temple - Puri, Odisha</cmsannotation> <div type="image" title="4" msid="109857580" hostid="261" sizebytes="1722299" caption="&amp;lt;p&amp;gt;Rath Yatra&amp;#39;s grandeur illuminates the skies above Jagannath Temple&amp;lt;/p&amp;gt;"></div>Situated in Puri, Odisha, Jagannath Temple is renowned worldwide for various reasons. Each year, the Ratha Yatra festival celebrates Lord Jagannath and his siblings, drawing people from across the globe to witness this grand event. Dedicated to Lord Krishna, the temple features a majestic kitchen where meals for the deity are prepared daily. It's a fascinating sight to behold! The temple's significance lies not only in its religious importance but also in its cultural and historical value. Visiting this iconic temple offers a glimpse into India's rich traditions and devotion to its deities. How to Reach: Biju Patnaik International Airport in Bhubaneswar is the nearest airport, while Puri Railway Station serves as the nearest railhead. Deity: Lord Jagannath (Krishna), Lord Balabhadra, and Devi Subhadra <cmsannotation type="cmsannotation" annotationid="Kashi Vishwanath Temple - Varanasi, Uttar Pradesh" comment="subhead" text="Kashi Vishwanath Temple - Varanasi, Uttar Pradesh">Kashi Vishwanath Temple - Varanasi, Uttar Pradesh</cmsannotation> <div type="image" title="5" msid="109857592" hostid="261" sizebytes="1050391" caption="&amp;lt;p&amp;gt;Shimmering gold adorns Kashi Vishwanath, a beacon of spirituality on the Ganga&amp;lt;/p&amp;gt;"></div>Kashi Vishwanath Temple stands on the banks of the Ganga River in Varanasi, known as the cultural capital of India. It's a sacred site dedicated to Lord Shiva and is one of the 12 Jyotirlingas. The temple's tower shines with 800 kg of gold, showcasing stunning architecture. The temple attracts devotees and tourists alike, offering a glimpse into India's rich spiritual heritage and architectural splendour. How to Reach: Lal Bahadur Shastri International Airport in Varanasi is the nearest airport, and Varanasi Junction is the nearest railway station. Deity: Lord Shiva (Kashi Vishwanath) <cmsannotation type="cmsannotation" annotationid="Tirupati Balaji Temple - Tirumala, Andhra Pradesh" comment="subhead" text="Tirupati Balaji Temple - Tirumala, Andhra Pradesh">Tirupati Balaji Temple - Tirumala, Andhra Pradesh</cmsannotation> <div type="image" title="6" msid="109857620" hostid="261" sizebytes="1903496" caption="&amp;lt;p&amp;gt;Devotees climb to divine heights seeking blessings at Tirupati Balaji&amp;lt;/p&amp;gt;"></div>Tirupati Balaji Temple, also known as Sri Venkateswara Swamy Temple, is one of the wealthiest and most visited temples globally. Dedicated to Lord Venkateswara, the temple atop the Tirumala Hills welcomes millions of devotees every year who seek the blessings of the divine Lord. How to Reach: Tirupati Airport is the nearest airport, and Tirupati Railway Station serves as the nearest railhead. Deity: Lord Venkateswara (Vishnu) <cmsannotation type="cmsannotation" annotationid="Ram Mandir - Ayodhya, Uttar Pradesh" comment="subhead" text="Ram Mandir - Ayodhya, Uttar Pradesh">Ram Mandir - Ayodhya, Uttar Pradesh</cmsannotation> <div type="image" title="7" msid="109857670" hostid="261" sizebytes="1359518" caption="&amp;lt;p&amp;gt;Ram Mandir stands as a symbol of faith and unity in Ayodhya&amp;#39;s sacred soil&amp;lt;/p&amp;gt;"></div>The newly inaugurated Ram Mandir in Ayodhya holds immense significance in Hinduism. Built at the birthplace of Lord Ram, this grand temple complex is a symbol of faith and devotion for millions of devotees worldwide. Its magnificent architecture and spiritual ambience make it a must-visit destination for pilgrims and tourists alike. How to Reach: The nearest airport is Ayodhya Airport, and Ayodhya Dham is the nearest railway station. Deity: Lord Ram <cmsannotation type="cmsannotation" annotationid="Badrinath Temple - Badrinath, Uttarakhand" comment="subhead" text="Badrinath Temple - Badrinath, Uttarakhand">Badrinath Temple - Badrinath, Uttarakhand</cmsannotation> <div type="image" title="8" msid="109857695" hostid="261" sizebytes="1836239" caption="&amp;lt;p&amp;gt;Amidst Himalayan peaks, Badrinath Temple offers solace to seekers of the divine&amp;lt;/p&amp;gt;"></div>Badrinath Temple, located in Uttarakhand, attracts devotees with its beauty and spiritual significance. It's one of India's four Char Dham pilgrimage sites and a stunning destination. To see Badrinath, plan your visit between April and November because heavy snow makes winter travel impossible. This temple is famous as one of the Vishnu <keyword id="21535692" type="General" weightage="20" keywordseo="temples-in-India" source="keywords">temples in India</keyword>. How to Reach: The nearest airport is Jolly Grant Airport in Dehradun, and Rishikesh Railway Station is the nearest railhead. From there, travellers can take buses or taxis to reach Badrinath. Deity: Lord Badri Narayan (Vishnu) Whether you seek spiritual solace, cultural immersion, or architectural marvels, India's temples offer a profound and enriching experience for travellers. Plan your pilgrimage or leisurely visit to these sacred sites and immerse yourself in the spiritual vibrancy of India's temple heritage. <cmsannotation type="cmsannotation" annotationid="Frequently asked questions" comment="subhead" text="Frequently asked questions">Frequently asked questions</cmsannotation> 1. What is the significance of the Char Dham pilgrimage, and which temples are included in it? The Char Dham pilgrimage holds great spiritual importance for Hindus, as it encompasses four sacred sites: Badrinath, Dwarka, Puri, and Rameswaram. Pilgrims believe that visiting these temples will wash away their sins and lead to spiritual liberation. 2. Are there any dress codes or etiquette rules to follow when visiting Indian temples? Yes, many temples in India have dress codes and etiquette guidelines. Visitors are usually required to dress modestly, covering their shoulders and legs, and remove their shoes before entering the inner sanctum. Additionally, maintaining silence and refraining from photography in certain areas are common etiquettes observed in temples. 3. Are there any specific rituals or ceremonies that visitors can participate in during their temple visit? Yes, many temples offer rituals and ceremonies that visitors can participate in, such as aarti (prayer ceremonies), prasad (offering to the deity), and abhishekam (ritual bathing of the deity). These rituals provide devotees with an opportunity to connect spiritually and seek blessings from the divine. SEE ALSO: <a href="https://www.businessinsider.in/travel/india/10-most-famous-and-beautiful-temples-in-delhi-that-you-must-visit-once/slidelist/102716646.cms" data-type="tilCustomLink" target="_blank">10 Most famous and beautiful temples in Delhi that you must-visit once</a>

Top temples to visit in India you must visit atleast once in a lifetime

For us Indians, summer is not just about sultry weather and parched lands. It's also about nostalgia with two-month-long vacations, travel with family, and exploring new places every year. Summer travel is a time-honoured tradition that beckons adventurers, families, and sun-seekers alike to embark on journeys of discovery and relaxation. Whether it's basking on sun-kissed beaches, trekking through mountains under clear skies, or immersing oneself in the rich tapestry of cultural experiences, summer offers a plethora of opportunities to create unforgettable memories. As travellers eagerly pack their bags and plan their escapades, the data around these plans also tells a story. And the popular travel portal Make My Trip has now revealed some interesting trends in its report “<keyword id="17059737" type="General" weightage="100" keywordseo="Summer-Travel-Trends" source="Orion">Summer Travel Trends</keyword>”! The report gives a peek into the evolving preferences and behaviours of travellers across India. From the bustling streets of <keyword id="826" type="General" weightage="20" keywordseo="Goa" source="Orion">Goa</keyword> to the serene landscapes of <keyword id="6354931" type="General" weightage="20" keywordseo="Ayodhya" source="Orion">Ayodhya</keyword>, summer 2024 travel trends encompass a dynamic mix of traditional favourites and emerging destinations. Spiritual tourism remains vibrant, with pilgrimage sites like Puri and Varanasi drawing considerable interest. Additionally, the influence of external factors such as elections on travel patterns reflects the interconnectedness of travel and societal events. As one delves into the data, intriguing insights are evident not just on destinations but also on shifting trends in accommodation preferences and the duration of travel. Here are a few key takeaways from the report: <cmsannotation type="cmsannotation" annotationid="Goa remains top destination and Ayodhya is catching up" comment="subhead" text="Goa remains top destination and Ayodhya is catching up">Goa remains top destination and Ayodhya is catching up</cmsannotation> Goa retains its position as the top searched destination for travellers this year as well. However, Ayodhya has seen the sharpest growth in search volumes, attributed to the inauguration of the Ram Mandir. Following Ayodhya, interest in travel to Lakshadweep and Nandi Hills also shows noticeable increases. Read - <a href="https://www.businessinsider.in/travel/india/article/best-beaches-to-visit-in-goa/articleshow/109728267.cms" data-type="tilCustomLink" target="_blank">Best beaches to visit in Goa in 2024</a> <cmsannotation type="cmsannotation" annotationid="Spiritual tourism shows no decline" comment="subhead" text="Spiritual tourism shows no decline">Spiritual tourism shows no decline</cmsannotation> This summer, Puri and Varanasi emerge as the most searched pilgrimage destinations. Travellers are showing keen interest in exploring the spiritual and cultural richness offered by these revered sites during their summer journeys. <cmsannotation type="cmsannotation" annotationid="Travel behaviour during elections" comment="subhead" text="Travel behaviour during elections"><keyword id="21579458" type="General" weightage="20" keywordseo="Travel-behaviour-during-elections" source="Orion">Travel behaviour during elections</keyword></cmsannotation> Rajesh Magow, Co-founder and CEO of Make My Trip says they have seen a surge in traffic and bookings on redBus during election dates. People prioritise visiting their hometowns to cast votes, reflecting a significant trend in travel behaviour during electoral periods. <cmsannotation type="cmsannotation" annotationid="Growth in family and solo travel" comment="subhead" text="Growth in family and solo travel">Growth in family and solo travel</cmsannotation> In 2024, the family travel segment experienced a remarkable 20% growth compared to summer 2023. Solo travel also sees a significant uptick, with a 10% increase over the previous year's numbers, following the trend set by family travel. <cmsannotation type="cmsannotation" annotationid="Mountains over beaches" comment="subhead" text="Mountains over beaches">Mountains over beaches</cmsannotation> Places with cool mountain terrains emerge as the top choices for domestic holiday destinations this summer. Travellers show a preference for destinations offering refreshing mountain landscapes, highlighting a trend towards seeking cooler climates for summer getaways. <cmsannotation type="cmsannotation" annotationid="These international destinations saw the highest growth" comment="subhead" text="These international destinations saw the highest growth">These international destinations saw the highest growth</cmsannotation> Baku, Almaty, and Nagoya are witnessing the highest growth in searches among international destinations. Travellers are showing increasing interest in exploring these diverse and vibrant cities, reflecting a shift in preferences for their summer travel plans. <cmsannotation type="cmsannotation" annotationid="Average travelling days" comment="subhead" text="Average travelling days">Average travelling days</cmsannotation> On average, domestic travel durations range from 3 to 5 days, offering shorter yet fulfilling getaways. In contrast, international travel tends to span longer periods, averaging between 8 to 10 days, allowing travellers to immerse themselves more deeply in their chosen destinations. <cmsannotation type="cmsannotation" annotationid="Most booked domestic packages" comment="subhead" text="Most booked domestic packages">Most booked domestic packages</cmsannotation> The most booked domestic tour packages today include <keyword id="6358126" type="General" weightage="20" keywordseo="Himachal-Pradesh" source="Orion">Himachal Pradesh</keyword>, Kashmir, Goa, Kerala, and the Northeast region. These destinations offer diverse experiences ranging from serene mountain escapes in Himachal Pradesh and Kashmir to tropical beach getaways in Goa and Kerala, along with the enchanting cultural and natural beauty of the North East, attracting travellers seeking a variety of experiences. <cmsannotation type="cmsannotation" annotationid="Mid-range is preferred but premium accommodations show the highest growth" comment="subhead" text="Mid-range is preferred but premium accommodations show the highest growth">Mid-range is preferred but premium accommodations show the highest growth</cmsannotation> The tariff range of INR 2.5K to 7K per night constitutes approximately 45% of all homestay bookings. However, homestays and villas with tariffs exceeding INR 20K per night are experiencing the highest growth. Similarly, in the hotel sector, the INR 2.5K to 7K range remains preferred, but notable growth is observed in the INR 10K to 15K category, indicating a trend towards premiumisation. The summer travel landscape of 2024 presents a tapestry of diverse destinations and evolving travel behaviours. While Constant favourites like Goa continue to reign supreme, the rise of destinations such as Ayodhya and the growing interest in spiritual tourism demonstrate a nuanced shift in traveller preferences. The surge in family and solo travel, coupled with the increasing popularity of mid-range to premium accommodations, underscores the evolving dynamics of the Indian travel market. As travellers seek refuge in the cool mountain terrains or go on soul-searching journeys to pilgrimage sites, one thing remains clear – travel is not just about reaching a destination but also about embracing the experiences that enrich our lives along the way. SEE ALSO: <a href="https://www.businessinsider.in/travel/international/webstories/ahmedabad-makes-it-to-the-top-8-global-destinations-for-slow-travel-see-the-list/slidelist/109916139.cms" data-type="tilCustomLink" target="_blank">Ahmedabad makes it to the top 8 global destinations for slow travel; See the list</a>

Goa remains top, spiritual tourism remains hot, premium accommodations grow fast — MMT’s summer travel trends for 2024

A sixth-grade social science textbook that I read described India as a piece of fabric, with countless threads coloured in a myriad of majestic shades, woven together. This metaphor holds exceptionally well when put into the context of our <keyword id="22706215" type="General" weightage="20" keywordseo="handloom-industry" source="keywords">handloom industry</keyword>. India has a rich history of handlooms and weaving cultures. The culture of handlooms is so intricately woven into Indian culture, that there are whole towns dedicated to the same: <keyword id="248532" type="General" weightage="20" keywordseo="Chanderi" source="Orion">Chanderi</keyword> in Madhya Pradesh to Pochampally in Telangana and a dozen more! Unfortunately, the handloom industry in India is dying. The struggle is multi-faceted, ranging from a declining workforce to fierce competition from <keyword id="20496028" type="General" weightage="20" keywordseo="power-looms" source="keywords">power looms</keyword>. Hence, five years ago, August 7 was proclaimed <keyword id="22677698" type="General" weightage="20" keywordseo="National-Handloom-Day" source="keywords">National Handloom Day</keyword> in response to this crisis and to heighten public awareness. This date holds special historical significance, commemorating the initiation of the Swadeshi Movement in 1905—a pivotal act of defiance against British colonial rule. <h2>When did this industry come into existence?</h2>According to archaeological findings, the origins of handloom in the Indian subcontinent may be traced back to the Indus Valley Civilization. The Mughal Empire was known to support and patronise <keyword id="20258864" type="General" weightage="20" keywordseo="weavers" source="keywords">weavers</keyword>. The support from the royal patrons resulted in the invention of new textiles such as ‘Mulmul’ and ‘Banarasi Brocade’ among others. This era witnessed a heightened worldwide demand for Indian textiles. In the 17th century, India produced 25% of the world’s textiles, with Bengal accounting for more than 50% of textiles and 80% of silks imported by the Dutch from Asia. <h2>What led to the decline of the <keyword id="19934660" type="General" weightage="100" keywordseo="Indian-handloom" source="keywords">Indian handloom</keyword>?</h2>The East India Company's entry fuelled the industry's initial decline, which started in the 1830s. The weavers were obliged to sell only to the British, and that too at exceedingly cheap prices, virtually putting them out of business. On the other hand, Indian cloth was taxed excessively to promote machine-made British clothing. The Industrial Revolution in Britain strengthened their indigenous textile industry, giving rise to new markets for cheaper textiles. In India, the collapse of the Mughal aristocracies meant no access to royal patronage. As a result, textiles like Khadi and muslin had little demand in the market. Circling back to the present, the industry is facing both similar and new challenges. Fabrics made on power looms are cheaper and faster to produce, in comparison to handloom fabrics. The industry is largely unorganised, and the wages are shockingly low. 67% of <keyword id="22706216" type="General" weightage="20" keywordseo="handloom-workers" source="keywords">handloom workers</keyword> are earning less than the minimum wage every month. Faced with economic challenges, the older artisans are thus forced to encourage the newer generation to choose an alternative career path. This migration of the workforce from a traditional sector is evident from the fall in the number of weavers less than 35 years of age- from 26.13 lakh in 2009-10 to 16.07 lakh in 2019-20. The majority of weavers do not have access to banking facilities, let alone institutional credit. Furthermore, if one manages to accumulate credit, there is a mismatch between the supply and demand forces due to the lack of awareness about handwoven textiles in the current generation. <h2>Initiatives for revival</h2>The cultural significance of the Indian handloom isn’t just limited to its beauty and extravagance, but it extends to our independence struggle as well. The Swadeshi movement immortalised the charkha and advocated for the use of indigenous goods. Following independence, the Indian government took many measures to revive the handloom industry. In 1953, India’s Parliament approved the Khadi and Other Handloom Industries Development Act. In 1955, the All India Handloom Fabrics Marketing Cooperative Society was formed to promote the sale of fabrics produced by handloom cooperatives across India. The National Handloom Development Programme (NHDP) aimed to provide financial assistance for marketing and production. The Handloom Weavers’ Comprehensive Welfare Scheme offers health and life insurance to weavers, to ensure social security. The organisation commenced a fortnight-long exhibition, “VIRAASAT” dedicated to celebrating the 10th National Handloom Day began at Handloom Haat in Janpath, New Delhi on Saturday, 3rd August 2024, and will conclude on 16th August 2024. The Handloom Mark scheme was introduced to authenticate handloom products, thus enabling weavers to gain better market access and ensuring that consumers get genuine products. Moreover, the India Trade Portal also mentions that the GOI plans to provide financial assistance of Rs. 30 crore to at least 10,000 handlooms. Various state governments also regularly conduct handloom expos and fairs, providing platforms for weavers to showcase and sell their products directly to consumers. <h2>Contemporary Brands and their love for Indian handloom</h2>Modern, popular designers such as <keyword id="8264" type="General" weightage="20" keywordseo="Sabyasachi" source="Orion">Sabyasachi</keyword> and <keyword id="21493890" type="General" weightage="20" keywordseo="ritu-kumar" source="keywords">Ritu Kumar</keyword> are known to work closely with weavers and have been doing their part by bringing worldwide attention to the handloom industries. Recently, <keyword id="1472101" type="General" weightage="20" keywordseo="Ajrakh" source="Orion">Ajrakh</keyword> was brought into the limelight when Alia Bhatt wore a custom Abu Jani Sandeep Khosla Ajrakh saree to Joy Awards in Riyadh. However, it’s not just the fashion moguls who are working towards the revival of this industry. Contemporary indie brands are partnering with local weavers, and creating awareness about their work. The emergence of such indie brands and their association with local artisans is beneficial for both entities. For instance, Joskai Studio derives its name from ‘Joskai’, a woven piece of cloth worn as a part of the traditional costume of the Tiwa community of Assam. They work with artisans in northeast India, specifically from the weaving village of Saualkuchi in Assam. Rouka by Sreejith Jeevan is a Kerala-based brand that works strictly with weavers from Kerala, specifically Chendamangalam and Kuthampally. <h2>Employment and Exports</h2>According to the Indian Trade Portal, the Indian handloom sector is the country’s second-largest employer after agriculture in rural areas. The Handloom Census 2019-20 mentions that the industry employs about 35,22,512 workers across the country, with women forming 77.29% of the workforce. India is the second largest exporter of handloom products in the world, with exports valued at $ 353.9 million in 2017- 18, as per EXIM bank's working papers. The major handloom export centres are Karur, Panipat, Varanasi and Kannur where handloom products like bed linen, table linen, toilet linen, floor coverings, and embroidered textile materials and curtains etc. are produced for export markets. During April 2021-February 2022, India exported handloom products worth 1693 crore, as per Indian Trade Portal. Indian silk scarves also form a sizable chunk of total handloom exports, in addition to home textiles like carpets, rugs and mats, which constitute over 13.6% of India’s total handloom exports. <h2>The Path Forward</h2>The mere existence of organisations and allocation of funds isn’t enough to sustain the legacy of India’s rich handloom industry. Big corporations working with local weavers ensure employment but don't protect them from exploitation and meagre wages, leaving them vulnerable. The people in power ought to come up with strategies that ensure the trickle-down effect of the schemes and funds. The new generation of buyers has a greater purchasing power than the one before them. Marketing focused on bringing Indian handloom practices into the limelight can do wonders in this case.

Fabric of a nation: Sustaining India's handloom legacy in modern times

<keyword id="19933581" type="General" weightage="20" keywordseo="prayagraj" source="keywords">Prayagraj</keyword>, a city steeped in culture and history, offers a delightful shopping experience for visitors looking to take a piece of its essence back home. From religious artifacts to exquisite handicrafts, the markets of Prayagraj boast a diverse array of items. Here's a guide to the 10 things you must consider buying when exploring the vibrant markets of this charming city. Religious Artifacts: Start your shopping spree with religious artifacts, as Prayagraj is a significant pilgrimage site. Idols of deities, rudraksha beads, and sacred scriptures make for meaningful souvenirs, reflecting the spiritual essence of the city. <keyword id="20242661" type="General" weightage="20" keywordseo="kumkum" source="keywords">Kumkum</keyword> and Sandalwood Paste: Prayagraj is renowned for its religious rituals, and traditional items like kumkum (vermilion) and sandalwood paste are commonly used. Purchase these sacred substances, often sold in ornate containers, to bring a touch of spirituality to your home. Khadi Products: Embrace the spirit of India's independence movement by purchasing Khadi products. From clothing to accessories, the hand-spun and handwoven Khadi fabric is a symbol of self-reliance and a unique memento from Prayagraj. <keyword id="19903693" type="General" weightage="20" keywordseo="banarasi" source="keywords">Banarasi</keyword> Silk Sarees: Just a short distance from the silk city of Varanasi, Prayagraj offers an excellent selection of Banarasi silk sarees. Known for their intricate designs and vibrant colors, these sarees are a timeless addition to any wardrobe. <keyword id="20464202" type="General" weightage="20" keywordseo="wooden-toys-and-handicrafts" source="keywords">Wooden Toys and Handicrafts</keyword>: Explore the local markets for intricately carved wooden toys and handicrafts. These traditional items showcase the skilled craftsmanship of the region and make for charming gifts or decorative pieces. Allahabad Papads: Indulge your taste buds with the local specialty, Allahabad papads. These thin, crispy discs are made from lentil flour and seasoned with unique spices, providing a delicious taste of the city's culinary delights. Ganga-Jamuna Saris: A unique specialty of Prayagraj, Ganga-Jamuna saris are woven with two different colored threads symbolizing the confluence of the Ganges and <keyword id="20076776" type="General" weightage="20" keywordseo="yamuna" source="keywords">Yamuna</keyword> rivers. These sarees are not only beautiful but also carry a cultural significance. Chikankari Embroidery: Immerse yourself in the fine art of Chikankari embroidery, a traditional craft of Uttar Pradesh. Elegant and timeless, Chikankari garments and fabrics make for exquisite keepsakes reflecting the city's cultural heritage. Glass Beaded Jewelry: Adorn yourself with the vibrant and colorful glass beaded jewelry that Prayagraj is known for. From necklaces to bangles, these accessories add a touch of local flair to any ensemble. Ayurvedic Products: Explore the markets for Ayurvedic products, including herbal oils, soaps, and skincare items. Prayagraj is home to many Ayurvedic stores offering natural and locally-made wellness products. Prayagraj's markets are a treasure trove of cultural riches waiting to be explored. From religious souvenirs to handcrafted textiles, each purchase tells a story of the city's rich heritage. Whether you're a devout pilgrim or a curious traveler, these 10 items will not only serve as reminders of your time in Prayagraj but also as cherished tokens of its vibrant culture and traditions. Note: The article is based on content generated by AI models like Bard and Chatgpt. SEE ALSO: <a href="https://www.businessinsider.in/travel/india/webstories/7-best-places-to-visit-in-prayagraj-you-must-explore-on-your-next-trip/slidelist/107429054.cms" data-type="tilCustomLink" target="_blank">7 Best places to visit in Prayagraj you should explore on your next trip</a>

List of famous things to buy in Prayagraj

It's a fabulous Friday, friends. I'm Diamond Naga Siu, and I'm excited for Mother's Day this weekend.I pride myself on being a good gift giver but have procrastinated buying a present this year. If you also haven't bought a gift yet, <a href="https://www.businessinsider.com/guides/gifts/last-minute-mothers-day-gifts-amazon-2023">check out these 43 last-minute gifts you could snag before Sunday</a> (obviously I'm eyeing the pickleball starter set).But before I go panic shopping, let's dive into today's tech.If this was forwarded to you, <a href="https://www.businessinsider.com/subscription/newsletter/10-things-in-tech">sign up here</a>. Download Insider's app <a href="https://link.insider.com/click/27645591.160803/aHR0cHM6Ly93d3cuaW5zaWRlci5jb20vYXBwP25yX2VtYWlsX3JlZmVyZXI9MSZ1dG1fc291cmNlPVNhaWx0aHJ1JnV0bV9tZWRpdW09ZW1haWwmdXRtX2NvbnRlbnQ9T3BlbmluZ19iZWxs/62667762063d6b9bef0cffb3Bf9c9aa56" target="_blank" rel="noopener">here.</a><a href="https://www.businessinsider.com/ai-platform-runway-lets-users-transform-images-videos-with-words-2023-5"></a>1. Generating photos and videos from text. Forget ChatGPT. My colleague Lakshmi Varanasi tested a <a href="https://www.businessinsider.com/generative-artificial-intelligence-startup-runway-funding-cloud-provider-2023-5">buzzy AI service called Runway</a> that can generate full videos from just a text prompt. It was even <a href="https://affiliate.insider.com?h=0650e6746a3829eb61678beeff3f478ff103314a8c0ef1dfcd69968831736b89&amp;postID=645d69b4aa84996eb334a54a&amp;site=bi&amp;u=https%3A%2F%2Fwww.aboutamazon.com%2Fnews%2Faws%2Fhow-ai-tools-are-creating-new-possibilities-for-movies-and-visual-design-according-to-this-aws-powered-startup" target="_blank" rel="noopener">used to create some scenes in the movie Everything Everywhere All At Once</a>.<ul><li>Lakshmi tested a variety of Runway's tools. She asked it to make images of "pink oranges and orange roses strewn across the Mojave Desert." Lakshmi also tasked it with generating 100 "portraits" of her (the photo above is one of them).</li><li>She found that using Runway feels similar to using <a href="https://www.businessinsider.com/how-to-use-dall-e-online-ai-image-generator-art-2022-9">OpenAI's controversial Dall-E 2</a> or <a href="https://www.businessinsider.com/ai-image-generators-artists-copying-style-thousands-images-2022-10">Stable Diffusion</a> — impressive but not perfect. (<a href="https://www.businessinsider.com/most-promising-generative-artificial-intelligence-startups-according-vcs-venture-capital-2023-3">Here are 44 more generative AI companies</a>, by the way)</li><li>Lakshmi also experimented with using text prompts to edit images, turn videos of people into claymation figurines, and other high-level edits.</li></ul><a href="https://www.businessinsider.com/ai-platform-runway-lets-users-transform-images-videos-with-words-2023-5">Check out the photos and videos Runway generated for her here.</a>In other news:<a href="https://www.businessinsider.com/nuance-microsoft-presentation-openai-healthcare-future-2023-5"></a><div type="image" title="In a conference presentation, Andrea Barrett, a physician assistant and Nuance consultant, demonstrates products using generative AI." height="1080" width="1440" msid="100186539" hostid="261" sizebytes="78818"></div>2. Microsoft gave Insider a preview of how AI and doctors can work together. No, AI isn't replacing doctors. Instead, it can transcribe doctor-patient conversations, pull up relevant medical history, and do other medical-related tasks. <a href="https://www.businessinsider.com/nuance-microsoft-presentation-openai-healthcare-future-2023-5">Check up on the partnership here.</a>3. A new chief Twit. Elon Musk tweeted on Thursday that he's picked a new CEO for Twitter. There are two possible candidates being floated, one from inside the company and another from the media industry. <a href="https://www.businessinsider.com/twitter-new-ceo-ella-irwin-linda-yaccarino-floated-candidates-2023-5">Read about the executives here. </a>4. ChatGPT helped this cardio-hating man get addicted to running. Greg Mushen wanted a healthier lifestyle. But he hated running every time he tried it. So he asked ChatGPT to make a plan that would get him addicted to running. <a href="https://www.insider.com/chatgpt-fitness-ai-love-exercise-2023-5">Run over for his full experiment here.</a>5. The happiest employees. They job-hopped during the pandemic. Or they work hybrid-remote roles. A new survey of more than 1,500 workers found that 62.3% of them were satisfied with their jobs last year. <a href="https://www.businessinsider.com/job-hopping-employees-hybrid-remote-workers-happiest-study-2023-5">Check out the full findings here.</a>6. TikTok is opening new doors for comedians. They can now build an audience without the traditional, physical constraints of a comedy club. It's helped them ink six-figure deals and made comedy a financially feasible career. <a href="https://www.businessinsider.com/tiktok-benefits-comedy-industry-comedians-creators-standup-diversity-finances-gatekeepers-2023-5">Dive into the industry's transformation here</a>.7. DoorDash workers are threatening customers for more tips. "I'm gonna go ahead and cancel this order if not," one wrote. Another "blew up [a customer's] phone with question marks." <a href="https://www.businessinsider.com/doordash-drivers-want-extra-tips-before-delivery-customers-complain-2023-5">Get the story delivered here.</a>8. Nissan's new electric Ariya SUV proves it's still a competitor in the electric race. It's not the flashiest or most cutting-edge EV out there. But the Ariya is a stylish, comfortable vehicle that's easy to get a hang of. <a href="https://www.businessinsider.com/nissan-ariya-electric-suv-review-range-interior-tesla-rival-2023-5">Drive over for the full details here.</a>Odds and ends:<a href="https://www.businessinsider.com/guides/tech/best-iphone-14-wallet-cases"></a><div type="image" title="iPhone wallet cases arranged in a pattern." height="810" width="1080" msid="100186542" hostid="261" sizebytes="34556"></div>9. The best iPhone 14 wallet cases. Size and material are key factors to consider when choosing a wallet phone case. Insider found the 15 best options on the market right now, including the "luxurious" Mujjo Full Leather MagSafe case. <a href="https://www.businessinsider.com/guides/tech/best-iphone-14-wallet-cases">Get the full list here.</a>10. Americans love living abroad. This writer moved from Pennsylvania to Belize and discovered a newfound peace of mind. <a href="https://www.businessinsider.com/us-woman-saved-enough-cash-living-abroad-to-build-home-2023-5">Fly over for her experience here.</a> Meanwhile, this woman left Miami for Pakistan, where her quality of life is "infinitely better." <a href="https://www.businessinsider.com/moved-from-us-pakistan-digital-nomad-pros-cons-2023-4">Travel to her story here.</a>The latest people moves in tech:<ul><li>Garry Tan, the new Y Combinator CEO, dished about his time at Palantir. <a href="https://www.businessinsider.com/y-combinator-ceo-left-palantir-working-like-dog-peter-thiel-2023-5">Check out his choice words here.</a></li><li>Mikko Salovaara, CFO of London fintech giant Revolut, is bouncing after two years in the position. <a href="https://www.businessinsider.com/revolut-cfo-to-depart-company-after-two-years-company-says-2023-5">More on his departure here.</a></li><li>Jellysmack, a creator economy startup, is hiring a mergers and acquisitions leader. <a href="https://www.businessinsider.com/jellysmack-hiring-exec-as-it-eyes-acquisitions-in-near-future-2023-5">Get the details here.</a></li><li>Derrick Palmer, the Amazon Labor Union's vice president, stepped down from his role after multiple assault charges became public. <a href="https://www.businessinsider.com/derrick-palmer-amazon-labor-union-vp-resigns-amid-assault-charges-2023-5">Catch up on the turmoil here.</a></li><li><a href="https://www.businessinsider.com/layoffs-hit-linkedin-which-eliminated-global-events-marketing-team-2022-8">LinkedIn slashed more than 700 roles</a> this week. Here's a <a href="https://www.businessinsider.com/layoffs-sweeping-the-us-these-are-the-companies-making-cuts-2023">round up of all the major companies</a> that have laid off workers so far this year.</li></ul>Curated by Diamond Naga Siu in San Diego. (Feedback or tips? Email <a href="mailto:dsiu@insider.com" target="_blank" rel="noopener">dsiu@insider.com</a> or tweet <a href="http://www.twitter.com/diamondnagasiu" target="_blank" rel="noopener">@diamondnagasiu</a>) Edited by Alistair Barr (tweet <a href="https://twitter.com/alistairmbarr" target="_blank" rel="noopener">@alistairmbarr</a>) in San Francisco and Hallam Bullock (tweet <a href="https://twitter.com/hallam_bullock" target="_blank" rel="noopener">@hallam_bullock</a>) in London.

10 Things in Tech: TikTok is transforming comedy, Microsoft’s futuristic doctor visits, and Elon Musk announces a new Twitter CEO

<ul><li><keyword id="6357886" type="UNKNOWN" weightage="20" keywordseo="phonepe">PhonePe</keyword> brings back Inspector Desai (<keyword id="6355923" type="PERSON" weightage="20" keywordseo="Aamir-Khan">Aamir Khan</keyword>) and Shinde to talk about the ease of buying gold online.</li><li>The campaign aims to target HSM markets.</li></ul> PhonePe announced the launch of their new campaign to showcase how easy and safe it is to buy 24K pure gold coins &amp; bars on the PhonePe app. The Hindi ad films feature the much-loved duo of Inspector Desai (played by Aamir Khan) and Shinde for the audiences in the northern, western and eastern parts of the country. These have been conceptualized and created by <keyword id="261687" type="COMPANY" weightage="20" keywordseo="Leo-Burnett-India">Leo Burnett India</keyword>. <div type="Youtube" id="ZrsLnDt8gxg" title="Inspector Desai makes the most of a golden opportunity | PhonePe" thumbUrl="https://i.ytimg.com/vi/ZrsLnDt8gxg/mqdefault.jpg"></div> Speaking about the campaign Ramesh Srinivasan, Director - Brand Marketing, PhonePe said “While we absolutely wanted to highlight the USPs of buying gold on PhonePe, we wanted to do it in a manner that tells a story and not just communicates the message. So, the brief was centred on having a conversation with our audiences and helping them understand the seamless and hassle-free experience of buying gold on PhonePe, with a storytelling format that is relatable yet memorable.” The 4-film campaign through a series of short films builds the consumers' trust in buying Gold on PhonePe. The films address the concerns one would have regarding purity and ease of buying gold through the inimitable camaraderie between Inspector Desai and his trusted Shinde. The films reiterate the purity of the gold purchased from PhonePe by ensuring certification for reassurance of quality and assure a seamless gold buying experience from buying to storing hassle free through the playful banter between the two characters. Ramesh Srinivasan adds “This assurance is at the core of our product, which we wanted to bring out to the fore with our campaign. The campaign’s theme of Ab Gold Lo Befikar PhonePe is the culmination of that belief.” <div type="Youtube" id="r-eeHH3JJrU" title="What is Inspector Desai’s golden solution? | PhonePe" thumbUrl="https://i.ytimg.com/vi/r-eeHH3JJrU/mqdefault.jpg"></div> Speaking about the campaign <keyword id="2289556" type="PERSON" weightage="20" keywordseo="Rajdeepak-Das">Rajdeepak Das</keyword>, CEO &amp; Chief Creative Officer – South Asia, Leo Burnett, said “The adventures of Inspector Desai and Shinde are back! And this time the duo are busting myths about buying gold online, but of course with their signature wit and humour. Although we have come a long way in adopting digital payments, gold still remains a traditional in-store purchase. Our campaign through its playful humour and narrative encourages everyone to move to the smart way of buying gold – on PhonePe. We hope our audiences will enjoy and find resonance with our films.” <div type="Youtube" id="qcT7yyDdgNk" title="A quick lesson in Gold buying by Inspector Desai | PhonePe" thumbUrl="https://i.ytimg.com/vi/qcT7yyDdgNk/mqdefault.jpg"></div> Client – PhonePe: Richa Sharma, Ramesh Srinivasan Campaign Manager: Vasudha Khurana Content Managers: Madhavi Varanasi, Nigel Sequeira Digital &amp; Social Managers: Yatithi Vidhlani, Aditya Nair Agency: Leo Burnett CEO &amp; CCO – South Asia, Leo Burnett: Rajdeepak Das CEO &amp; CSO – South Asia, Leo Burnett: Dheeraj Sinha National Creative Directors: Prajato Guha Thakurta, Sachin Kamble Associate Executive Creative Directors: Archit Gadiyar, Vinit Sanghvi Creative Team: Shivani Gairola, Saumya Aggarwal, Ketan Shinde, Simran Arora, Punya Arora, Silvi Kasliwal, Vedika Karpe Executive Vice President: Niket Kumar, Maninder Bali Associate Vice President: Pooja Punjabi Brand Services Directors: Antara Bhattacharya, Shreyash Goenka Brand Strategy Associate: Samiksha Gupta

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