You Searched For "sportswear" and got 19 results
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2 mins read
Nike is preparing to fire some unvaccinated staff at its corporate headquarters, reports say
According to a new report from Oregon Live, a group of unvaccinated Nike corporate workers will los…
Mary Hanbury
Virender Sehwag on future of sportswear category and journey of his athleisure brand VS by Sehwag
We talk to the man behind the brand and India’s cricketing legend, Virender Sehwag to trace VS by S…
1 min read
Global sportswear brand Under Armour heads to India, brings on board former Adidas exec Tushar Goculdas
Global sportswear brand Under Armour is all set to make its official India entry to take on the exi…
2 mins read
Adidas wants to become the sportswear brand of choice for Gen Z shoppers as it launches a collection aimed at taking on Nike
Adidas' new Sportswear collection is an ode to "blokecore" fashion, featuring 90s-style soccer jers…
Mary Hanbury
2 mins read
Amazon has been quietly launching sportswear brands all year
Its new sports-oriented clothing brand, Peak Velocity, which it launched in late October, offers pe…
Dennis Green
2 mins read
Adidas is selling Reebok after defending the $3.8 billion purchase for years
After years of sluggish sales, the German sportswear brand has decided to divest from Reebok, which…
Tim Levin
2 mins read
Nike is laying off staff after announcing a $790 million loss in its latest quarterly earnings
The sportswear giant on Thursday reported a net loss of $790 million for the fourth quarter, in par…
Shoshy Ciment
1 min read
Amazon is coming for Nike, Lululemon, and Under Armour with its own sportswear brand made by the same company
Amazon would be entering the sportswear market at a precarious time. The largest seller in the worl…
Dennis Green
5 mins read
Virender Sehwag’s athleisure brand, VS by Sehwag aims at achieving Rs 100 crores in revenue over the next 3 years; here’s Sehwag’s roadmap for FY22
Virender Sehwag on future of sportswear category and journey of his athleisure brand VS by Sehwag
3 mins read
Inside Nike's high-profile gender discrimination lawsuit, where plaintiffs claim unequal pay and more thanks to a 'boys' club' culture
Former female employees sued Nike over alleged gender discrimination in 2018. A judge will soon rul…
Matthew Kish
4 mins read
Nike, the Brazilian national football team, and $40 million paid into a Swiss bank account
Nike has not responded to a request for comment from Business Insider. However, the company told Th…
Lara O'Reilly
3 mins read
Peter Moore, designer of the Air Jordan 1 and Nike's iconic Jumpman logo, dies
Moore, an industry pioneer, was a driving force behind the creation of Nike's Jordan line and serve…
Matthew Kish
2 mins read
This 91-year-old chairman is making a comeback
The previous ads featured Boyle and her son - current CEO Tim Boyle- demonstrating the quality…
Marina Nazario
2 mins read
We visited the Nike, Adidas, and Puma flagship stores to see which serves customers best as the battle for sportswear heats up
Puma's new Manhattan flagship represents the brand's commitment to the North American market, execu…
Shoshy Ciment
5 mins read
Nike execs have become some of the hottest hires in sportswear, triggering a talent war among rivals like Lululemon, North Face, and Columbia — and raising fears of a brain drain
Why every sportswear brand from Lululemon to North Face wants a Nike executive and what those emplo…
Matthew Kish
3 mins read
China has caught onto the 'athleisure' trend, and US companies are profiting
As US companies are becoming bigger and bigger, they've been edging out Chinese sportswear sellers.…
Chloe Pfeiffer
2 mins read
Adidas is launching a new athleisure line to take on Nike
Nike Sportswear has been successful at positioning itself as a premium line of pre-workout gear for…
Dennis Green
2 mins read
Puma will upcycle used apparel and shoes to reward people in rural areas for ‘good work’
Global apparel and shoe brand Puma has partnered with the NGO Goonj to upcycle apparel and footwear…
3 mins read
Nike is denying involvement with the sudden deletion of 'Black at Nike,' an Instagram page alleging racism at the company
"We have no knowledge of who owns the accounts or why they were taken down," Nike said of the delet…