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Meta leans away from augmented-reality creators as it plans to shut down its AR studio
Facebook-maker Meta is planning to shut down its augmented reality studio Spark early next year. AR…
Sydney Bradley,Dan Whateley
Snapchat's new Time Machine filter is similar to FaceApp which went viral
Snapchat has introduced a new Augmented Reality filter that allows users to go from being a …
Snapchat reaches 100 million monthly users in India, partners with Flipkart, Zomato and MyGlamm for AR integrations
This is a big jump from the 60 million user base it revealed earlier this year. The company also…
How to use Snapchat to communicate with friends in various ways on the multimedia messaging app
You can use Snapchat to send text messages, photos, and videos that disappear quickly after they ar…
Dave Johnson
TikTok unveils AR filter for iPhone 12 Pro's LiDAR camera
The filter utilises the iPhone 12 Pro's LiDAR sensor that helps improve AR experiences by enabli…
You can now use Snapchat's augmented reality camera to identify dog breeds and plant species
Users can now use Snapchat's Scan feature for identifying dog breeds, plant species, and nutrition …
Paige Leskin
Tokyo 2020 Olympics: Facebook, Instagram, WhatsApp and Snapchat introduce new features to track live event updates
Facebook has a dedicated Tokyo 2020 Olympics hub that features highlights from official Olympic …
Why Pixar-esque cartoon faces are taking over your social media feeds
The "Cartoon 3D" filter from Snapchat has exploded in popularity on social media, with people sayin…
Palmer Haasch
People are loving the new gender-swapping Snapchat filter, and it's now being used to catfish unsuspecting men on Tinder
The latest AR lenses from Snapchat allows users to change their appearance to include facial featur…
Paige Leskin
Snapchat is making its AR lenses shoppable by adding a prominent 'Shop Now' button
Advertisers can typically buy lenses in three ways. They can use Snap's self-serve tools to bid on …
Tanya Dua
Facebook just opened the floodgates to interactive AR, poll and game-based ads - but media buyers say it doesn't hold a candle to Snapchat
"With the AR format particularly, they're going after what Snap's excelling at," said Essence's Bri…
Tanya Dua
Chingari records daily engagement time of 51 minutes on its platform, claims to have surpassed Snapchat and Facebook
The platform has recorded a 611% increase in its active engagement time
Snapchat is bringing virtual Bitmojis into the real world
Snap has yet to make money off Bitmoji, and it's unclear if the self-described camera company inten…
Alex Heath
Snapchat's big bet on augmented reality seems to be paying off
The platform has been ahead of the curve ever since it unveiled its first rainbow-barfing lens back…
Tanya Dua
Snap saw monstrous growth in the second quarter, and the reason has a lot to do with that viral gender-swapping filter
Snapchat rolled out the filter on May 10 that, when applied, changed users' appearances by swapping…
Paige Leskin
Inside Snapchat's charm offensive to get advertisers on board with augmented reality
On Wednesday morning this week, Snapchat unveiled its latest AR ad product "Shoppable AR", which is…
Tanya Dua
Snapchat's dancing hot dog is taking the internet by storm
If you've spent any time on the internet over the past few days, you've likely seen come across a 3…
Nick Vega
I brought Snapchat's new $380 smart glasses on a trip to London, and their biggest selling point was a major letdown
Spectacles design lead Lauryn Morris told Business Insider that the new glasses are designed to be …
Paige Leskin
Snapchat is selling an $80 dancing hot dog costume on Amazon
The costume is based on Snapchat's new celebrity character: the app's dancing hot dog filter that q…
Alex Heath
This is Facebook's most aggressive attack on Snapchat yet
Like Snapchat, Facebook's new camera includes dozens of special effects including augmented reality…