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Apple unlikely to enter smart ring market as focus stays on Apple Watch, says Oura CEO
Apple is not expected to launch a smart ring. The tech giant is focusing on its Apple Watch. Apple …
Oura, beloved by techies and athletes alike, is launching a new smart ring this month: Bloomberg
Oura's CEO told Bloomberg that he expects sales to double this year, to about $500 million.
Lian Kit Wee
Oura CEO calls Apple Watch sales ban a 'David and Goliath story,' says he'll keep an eye on Samsung's rival smart ring
Oura's CEO said he will closely monitor Samsung's new "Galaxy Ring" to see if there are any concern…
Camilo Fonseca
Oura has partnered with Gucci for a $950 smart ring that’s also a fitness tracker
Renowned luxury fashion giant Gucci and health electronics manufacturer Oura have collaborated to d…
Noise joins the smart rings bandwagon as a new category emerges
Smartwatches are essential devices that allow us to keep a track of several important health metric…
How smart-ring company Oura expanded its reach beyond Silicon Valley insiders
These are Insider's biggest healthcare stories for August 18.
Lydia Ramsey Pflanzer
The smart ring era is here and tech companies are fighting for your finger. Will you wear one?
Prince Harry wears a smart ring. Mark Zuckerberg swears by his. Now Samsung has launched a smart ri…
Hugh Langley
Samsung's new Galaxy Ring is mostly a mystery — watch the big reveal
Samsung is being shy about the details of the Galaxy Ring. But don't be surprised if it has AI capa…
Lakshmi Varanasi
PRESENTING: 7 prominent investors and execs who use sleep-tracking ring Oura share how they've altered their routines
From cooling down their bedrooms to using weighted blankets, here's how some leaders are hacking th…
Business Insider
Peloton, Oura, and Whoop: High-performance apps become a lifestyle and status symbol in quarantine
The work-from-home economy has people obsessed with tracking heart rate, temperature, sleep, and ac…
Bartie Scott,Hillary Hoffower
Apple has reportedly discussed ideas including a smart ring and glasses — and putting tiny cameras on AirPods
Apple has also reportedly explored putting tiny, low-resolution cameras onto AirPods, which could u…
Kenneth Niemeyer
The NBA bubble has rolled out some wild technology to help keep players, coaches, and staff COVID-free — including a $300 smart ring that can monitor biometric data
The NBA ordered more than 2,000 health-monitoring smart rings, which are optional for players. Now …
Lisa Eadicicco
Silicon Valley's favorite sleep tracker is being used to help detect COVID-19 symptoms early and tackle big questions about the coronavirus' aftermath
Researchers are working with Oura to see if its smart rings can detect COVID-19 symptoms early. So …
Lisa Eadicicco
Why a small-business owner is waging an expensive battle for its name against Oura, the $2.5 billion health-tech company
Usually, small-business owners don't fight back against trademarked names, but Keane Veran isn't ba…
Jennifer Ortakales Dawkins
Walmart is reshuffling leaders in its healthcare business
These are Insider's biggest healthcare stories for September 14.
Lydia Ramsey Pflanzer
Emergency medical workers in San Francisco are wearing smart rings that can monitor body temperature in an effort to detect COVID-19 symptoms early
Oura's $300 smart ring is marketed as a health and fitness device for monitoring sleep, activity, a…
Lisa Eadicicco
Eva Longoria, 49, says she's doing 'everything' to age well — from cold-plunging to red-light therapy
"I'm doing everything. Not because I don't want to age but because I do want to age," said the "Des…
Erin Liam
How to sleep like a millionaire: a 5-part guide
Investor Peter Diamandis says he's fanatical about getting good sleep. Here's how he does it.
Hilary Brueck
Apple wants to put AI in your pocket — but Samsung is putting it on your finger
Samsung hopes to convince people that wearing a ring with built-in AI will enhance their health and…
Hasan Chowdhury
Welcome back to Wall Street earnings season
Among other things, bankers and investors will be keeping an eye out for updates on Jamie Dimon's r…