Customised ads perform best on different platforms. The rural market in India is rapidly growing, w…

Salama said Kantar also planned to expand its existing products geared at making it easier and chea…

Kantar Marketplace is a market research platform that empowers insights professionals, marketers an…

Numerator extends Kantar’s leadership in shopper insights into the U.S. and Canada

It's a hard challenge: For starters, Imbellus has to build profiles for different companies, down t…

Kantar rolls out a new suite of Innovation and Product Development solutions on Kantar Marketplace.

The newest solution suite on Kantar Marketplace is designed to support the innovation and product d…

But who, exactly, shops there? And how do those shoppers differ from customers at Target and discou…

But who, exactly, shops there? And how do those shoppers differ from customers at Target and discou…

Market research group Kantar found more than a quarter of X advertisers surveyed planned to cut spe…

Kohl's attracts the highest-income shoppers out of all five retailers. The average household income…

Kantar said that the 1.6% drop in food prices, from a year ago, created greater competition between…

As per Kantar's report, consumers rate Heineken’s ‘Cheers to all’, the world’s most creatively effe…

The combined value of Kantar BrandZ’s top-75 Indian brands shed 4% of their value to $379 billion i…

Jio & Airtel tie for the first place in Telecom Network Providers category

"The upper income earners, there's only so many of those. And you can't grow those kind of numbers …

China is an increasingly important market for Apple. Over 2014 its share there grew from 19 to 21.5…

One reason Android has taken a hit might be the poor performance of the Samsung Galaxy S5 - a key p…

Kantar unveils Sustainability Report: A roadmap for India’s FMCD sector

In fact, most of the UK's grocery sector is struggling right now. Sales growth in the sector as a w…