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<ul><li>While working out means monotony to the rest of the world, Fastrack's new campaign brings the Gen-Z spirit of fluidity to fitness, making it a way to make a statement, to have fun, to be part of a tribe, to follow your heart, and never hesitate. </li><li>The campaign film is a youthful and high-fashion interpretation of what fitness means to Gen-Z.</li></ul>Fastrack releases an offbeat multimedia campaign #<a href="https://youtu.be/7j6nIglsvtw">StartAnywhere</a> in line with the recent launch announcement of Reflex 3.0, its latest smart band offering under fash-tech segment. The campaign video conceptualised by <keyword id="3101007" type="PERSON" weightage="20" keywordseo="Lowe-Lintas-Bangalore">Lowe Lintas Bangalore</keyword> builds interest for the new <keyword id="10895086" type="UNKNOWN" weightage="20" keywordseo="fastrack-reflex-3-0">Fastrack Reflex 3.0</keyword> which is equipped with 10+ sport modes and a dual-tone band through which users can lift their fitness as well as style. <div type="Youtube" id="7j6nIglsvtw" title="#StartAnywhere with Fastrack Reflex 3.0" thumbUrl="https://i.ytimg.com/vi/7j6nIglsvtw/mqdefault.jpg"></div> While working out means monotony to the rest of the world, Fastrack's new campaign brings the Gen-Z spirit of fluidity to fitness, presenting a way to make a statement, to have fun, to be part of a tribe, to follow your heart, and never hesitate. The campaign film is a youthful and high-fashion interpretation of what fitness means to Gen-Z. Talking about the new multimedia campaign, Ajay Maurya, Head of Marketing, Fastrack said “This fun, bold, spontaneous film speaks the language of the Gen Z who don’t believe in set definitions when it comes to fitness. They believe in being fluid in their thinking and spontaneous in their actions. The latest Fastrack Reflex 3.0 smart band comes with 10+ sports modes which makes starting your fitness journey as easy as it gets. The film beautifully lands the message: With the Reflex 3.0, you can start your fitness journey just anywhere.” The campaign film shows how today's youth aren't held back by the lack of gym, equipment or fancy sports gear to begin their fitness journey; that they can #StartAnywhere. In doing so, it showcases the features of Reflex 3.0 in a quirky manner. Whether it be running a race in the parking lot or a dance party in the midst of traffic or even just lunging their way through a supermarket. #StartAnywhere captures how they are ready to take the leap and, in a real sense, become the Olympians of the street with Reflex 3.0 and its 10+ sport modes. Commenting on the idea, Puneet Kapoor, RCO, <keyword id="274876" type="COMPANY" weightage="20" keywordseo="Lowe-Lintas">Lowe Lintas</keyword> said: “Fastrack has always stood for the audacious and uninhibited expression of youth identity which can’t be locked in templates or boxes. This applies equally to their idea of fitness also, which spills out, ever so freely, from the walls of gyms and lines of courts, to almost anywhere. That's the central idea of this film with the many features of Reflex 3.0, keeping a tab with its exciting modes no matter where you start.” The campaign is live across the brand's online platforms and other offline medium.

Fastrack's latest ad showcases how workouts can start anywhere

<ul><li>Today is the last day to take advantage of the <keyword id="11774562" type="UNKNOWN" weightage="20" keywordseo="Amazon-Great-Freedom-Sale">Amazon Great Freedom Sale</keyword>.</li><li>There are deals and discounts across various categories of consumer electronics.</li><li>You can avail an additional 10% discount while shopping with SBI credit card.</li></ul>The ongoing Amazon Great Freedom Sale is on its last day. The five-day sale that started on August 5 brought plenty of <a href="https://www.businessinsider.in/tech/news/amazon-great-freedom-festival-sale-from-tomorrow-check-out-top-offers-and-deals/articleshow/85039808.cms">deals across categories</a>. Massive discounts are on offer on <a href="https://www.businessinsider.in/tech/news/top-offers-and-deals-on-electronics-items-in-amazon-sale/articleshow/85041678.cms">consumer electronics</a> categories like fitness bands, pc accessories, <a href="https://www.businessinsider.in/tech/news/best-deals-and-offers-on-speakers-in-amazon-freedom-sale/articleshow/85040978.cms">speakers</a>, <a href="https://www.businessinsider.in/tech/news/deals-and-discounts-on-television-smart-tv-in-amazon-sale-2021/articleshow/85064941.cms">smart TV</a> and Amazon Alexa-powered products. The best deals to take advantage of before the sale ends are listed below. You can check them out and also avail an instant discount of 10% while shopping with a SBI credit card during the Amazon Freedom Sale. Here are the best last day deals on offer: Get Fire TV Stick (3rd Gen, 2021) for ₹2,799 You can get the Fire TV Stick for ₹2,799, down from its maximum retail price (MRP) of ₹4,999. Today is your last chance to grab this deal during the Amazon Freedom Sale. The Fire TV stick is said to come with Alexa voice controls with power and volume buttons. You can experience HD picture quality and Dolby Atmos audio with compatible devices. <cmsannotation type="cmsannotation" annotationid="B08R6QR863" comment="amazoncard" text="B08R6QR863">B08R6QR863</cmsannotation> ₹2,500 off on Logitech G502 mouse During the Amazon sale, you can avail a ₹2,500 discount and get the Logitech G502 gaming mouse for ₹3,995. The mouse is said to offer a personalised experience with an adjustable weight system. You can customize the lighting to match your liking as the mouse claims to feature programmable RGB. <cmsannotation type="cmsannotation" annotationid="B07GBZ4Q68" comment="amazoncard" text="B07GBZ4Q68">B07GBZ4Q68</cmsannotation> 56% off on Fire-Boltt Beast If you are looking to get a fitness watch to track heart rate and blood oxygen levels, then the Fire-Boltt Beast is a suitable option. During the sale you can get it for ₹3,499, 56% down from its MRP of ₹7,999. The fitness tracker sports a 1.69-inch display and is said to have a full metal body with rechargeable straps. <cmsannotation type="cmsannotation" annotationid="B093H219V8" comment="amazoncard" text="B093H219V8">B093H219V8</cmsannotation> Get the Fastrack reflex 3.0 for ₹2,245 The Fastrack reflex 3.0 is available at a discount of ₹750, for ₹2,245. You can monitor your heart rate 24-hours with this fitness tracker. It is said to come with a phone finder feature, camera controls and shows call and social media notifications. It claims to feature 10+ sports modes that include running, hiking and walks. <cmsannotation type="cmsannotation" annotationid="B08W29ZW6S" comment="amazoncard" text="B08W29ZW6S">B08W29ZW6S</cmsannotation> Get Sandisk 256GB pen drive for ₹2,749 If you are looking for a pen drive that can be used with your phone, then this 2-in-1 device with USB C-type from Sandisk is a suitable choice. You can get it during the sale for ₹2,749, down from its MRP of ₹5,700. The pen drive is said to have an all-metal body and features both USB Type A and Type C connectivity. It is compatible with both mobile phones having Type-C port and computers with Type-A or Type-C port. <cmsannotation type="cmsannotation" annotationid="B084PJR41Z" comment="amazoncard" text="B084PJR41Z">B084PJR41Z</cmsannotation> ₹6,000 off on Marshall Stanmore II speakers If you are looking for premium speakers for your home, the Marshall Stanmore is a suitable option. During the sale it is available at a price of ₹31,999, down from its MRP. ₹37,999. The Bluetooth 5.0 technology it features is said to offer connectivity in the range of up to 10m. The speaker has a classy look and is said to deliver high-quality audio. <cmsannotation type="cmsannotation" annotationid="B07HPP2DMM" comment="amazoncard" text="B07HPP2DMM">B07HPP2DMM</cmsannotation> Get boAt Stone 650 for ₹1,499 The sale offers a good opportunity to get boAt Stone 650 bluetooth speaker as it is available at 70% discount. During the sale, it has a retail price of ₹1,499. The boAt Stone 650 is said to feature Bluetooth 4.2 connectivity that is known to have a 10m range. It promises to deliver a playback time of up to 7 hours and can take about 2 hours for a full charge. It has a mic for taking calls. <cmsannotation type="cmsannotation" annotationid="B07NBWT3Z2" comment="amazoncard" text="B07NBWT3Z2">B07NBWT3Z2</cmsannotation> ₹85,000 discount on LG 55-inch Smart TV If you are looking for a large OLED TV, you can get the LG 55-inch smart TV. During the sale, it retails at ₹1,24,990, ₹85,000 down from its MRP of ₹2,09,990. It comes with an additional discount coupon of ₹5,000. The TV is set to feature three HDMI ports and two USB ports for connectivity. It comes with built-in Google Assistant and Alexa for easier voice control. <cmsannotation type="cmsannotation" annotationid="B095M4ZQ8W" comment="amazoncard" text="B095M4ZQ8W">B095M4ZQ8W</cmsannotation> ALSO READ: <a href="https://www.businessinsider.in/tech/news/amazon-sale-best-offers-deals-on-oneplus-samsung-apple-xiaomi-mobile-phones/articleshow/85150644.cms">Amazon Great Freedom Festival 2021: Best mobile phone deals on OnePlus, Samsung, Apple and Xiaomi</a> <a href="https://www.businessinsider.in/tech/news/best-deal-and-offers-on-laptop-in-amazon-sale/articleshow/85041647.cms">Amazon Freedom Sale 2021: Best deals and offers on laptops</a> <a href="https://www.businessinsider.in/tech/news/amazon-sale-2021-best-deals-and-offers-on-headphones/articleshow/85041826.cms">Amazon Freedom Sale 2021: Best deals and offers on headphones</a>

Amazon Great Freedom Festival 2021: Best last day tech deals and offers

A modern fitness tracker should be well equipped to handle all kinds of environments and workout activities. This includes workouts in the rain, or in the water, which is where waterproofing of fitness bands comes in handy. Apart from that, waterproof fitness trackers sport a host of other functionality as well, including all round body tracking and workout tracking. Pairing with a smartphone lets you see all data in great detail, letting you tune your workout towards better efficiency. Here are some of the best fitness trackers that can be worn while swimming or in the shower. <bulletContentEmbed name="B091G3FLL7" columns="1"><bulletContentHeading name="B091G3FLL7_head"><div type="image" title="AMOLED Screen" msid="90997520" hostid="261"></div></columnHeadThumb>B091G3FLL7</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B091G3FLL7_body"><bulletContentRow name="B091G3FLL7_4307368945688438"><bulletContentRowHeading><bulletContentRowHead col="1">Huawei Band 6 Fitness Tracker</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">As far as smart fitness trackers with waterproof functionality are concerned, this is one of the most feature rich options you can choose. It offers a 1.47-inch rectangular, AMOLED screen, which is large enough to show all the vital information at a glance. You can customize the watch face to reflect your personality, and the stats you always want to see. Apart from that, it has a host of other fitness tracking capabilities including swim record tracking, hiking, running, cycling, and lots more. There are body monitors as well.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B091G3FLL7_5422667902498912"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It has an impressive AMOLED screen, along with always on functionality.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B0923DSVJJ" columns="1"><bulletContentHeading name="B0923DSVJJ_head"><div type="image" title="Stylish Look" msid="90418217" hostid="261"></div></columnHeadThumb>B0923DSVJJ</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B0923DSVJJ_body"><bulletContentRow name="B0923DSVJJ_9138283010917385"><bulletContentRowHeading><bulletContentRowHead col="1">Mi Smart Band 6</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">A value for money fitness tracker, it is packed with features. One of the key aspects is that it is water resistant, and can be worn when showering or swimming– you never need to take it off your wrist. This is good, because it tracks your body and activity around the clock, and provides a quick overview on the 1.56-inch AMOLED screen, while the mobile app makes for comprehensive data collection. There are fitness tracking modes including cycling, jogging, and lots more.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B0923DSVJJ_8399430657185558"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It has a good look, which goes well with just about any outfit, as well as workout session.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B07QG3Z9N2" columns="1"><bulletContentHeading name="B07QG3Z9N2_head"><div type="image" title="All Round Functionality" msid="90418249" hostid="261"></div></columnHeadThumb>B07QG3Z9N2</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B07QG3Z9N2_body"><bulletContentRow name="B07QG3Z9N2_6421874657418771"><bulletContentRowHeading><bulletContentRowHead col="1">Garmin Forerunner 245</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">A stylish smartwatch, this one is built for workout and adventure enthusiasts. It is rugged, while offering a host of useful functions. It can withstand cold climates, resist impacts, survive underwater, all while tracking your internal body functions, as well as the activity and GPS. The watch has several buttons, which let you control many functions by the push of a button. It also offers advanced metric gathering based on your movement and motion data.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B07QG3Z9N2_7419053911000909"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">It has versatile functionality and is designed for use in the wilderness.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B09P3Z6V5V" columns="1"><bulletContentHeading name="B09P3Z6V5V_head"><div type="image" title="Affordable Pick" msid="90418290" hostid="261"></div></columnHeadThumb>B09P3Z6V5V</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B09P3Z6V5V_body"><bulletContentRow name="B09P3Z6V5V_5594281142148255"><bulletContentRowHeading><bulletContentRowHead col="1">GOQii Smart Vital</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Here’s an affordable smartwatch that functions well as an activity tracker. It has all the features that help you use it as an extension of your smartphone, while also offering reliable tracking metrics. The smartwatch is waterproof, meaning it is safe to wear while showering, or in the swimming pool. The watch has a good, large screen, which shows lots of information, and you can customize it to your liking.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B09P3Z6V5V_4678836599545942"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">Get all high end features of smartwatches at an affordable price.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B08W1RFQG3" columns="1"><bulletContentHeading name="B08W1RFQG3_head"><div type="image" title="Comfortable Fit" msid="90418356" hostid="261"></div></columnHeadThumb>B08W1RFQG3</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B08W1RFQG3_body"><bulletContentRow name="B08W1RFQG3_0754923335861524"><bulletContentRowHeading><bulletContentRowHead col="1">Fastrack reflex 3.0 Unisex activity tracker</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">A value for money offering, this one blends style with functionality. The activity tracking on this device is reliable– it was designed to be worn in all kinds of workout situations be it rain, summer, winter or autumn. The smart band is lightweight and has a rubber band, which is comfortable even for long hours. The band can also track your body functions including blood oxygen levels, heart rate, stress, sleep cycles and lots more, giving a comprehensive feature set at an affordable price.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B08W1RFQG3_0383318928135443"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The <keyword id="2144487" type="General" weightage="20" keywordseo="fitness-band" source="Orion">fitness band</keyword> is ideal for frequent athletes as it is comfortable and can be worn at hours on end.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed> <bulletContentEmbed name="B09Q92JKNG" columns="1"><bulletContentHeading name="B09Q92JKNG_head"><div type="image" title="110+ Sports Modes" msid="90418407" hostid="261"></div></columnHeadThumb>B09Q92JKNG</columnHeadTitle></columnHead></bulletContentHeading><bulleteContentBody name="B09Q92JKNG_body"><bulletContentRow name="B09Q92JKNG_2051361190012021"><bulletContentRowHeading><bulletContentRowHead col="1">Redmi Smart Band Pro SportsWatch</bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">If you’re looking for something that can track you around the clock for days on end, this is the fitness band for you. That’s not only thanks to the many activity and body trackers on board, but also with help from the long lasting battery life, which Redmi claims can last up to 14 days on a single charge. That’s a lot of battery life, especially considering the relatively large screen, the wide range of functionality and the always on display.</bulletContentRowCell></bulletContentRowBody></bulletContentRow><bulletContentRow name="B09Q92JKNG_4207273348470663"><bulletContentRowHeading><bulletContentRowHead col="1"></bulletContentRowHead></bulletContentRowHeading><bulletContentRowBody><bulletContentRowCell col="1">The smartwatch has lots of sports modes to track all your workout sessions accurately.</bulletContentRowCell></bulletContentRowBody></bulletContentRow></bulleteContentBody></bulletContentEmbed>

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Fastrack's latest ad showcases how workouts can start anywhere

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Amazon Great Freedom Festival 2021: Best last day tech deals and offers

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Best waterproof fitness bands in India

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