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Coca-Cola India's spending on brands to be highest in H2
Beverage major Coca-Cola is going to have its highest-ever spending on brands in the second half of…
PTI
Coca-Cola India enters ready-to-drink tea beverages segment
The organic green tea for the product will be sourced from Kolkata-based Luxmi Tea Co Private Lt…
PTI
Coca-Cola India invests in foodtech platform Thrive, which aims to change the way you order your meal online
Coca-Cola India has acquired a 15% minority stake in Thrive, an Indian foodtech platform. This mark…
Cold drink brands have a merry summer after Covid-19 fizzed out their sales for two consecutive seasons
After going through two consecutive dry summers, 2022 has proved to be promising for beverage and s…
Sourav Ganguly to be Coca-Cola India's brand ambassador for three more years
The Coca-Cola Company has an eight-decade long association with Olympics, four decades with the FIF…
Fanta launches a new campaign featuring Kartik Aaryan for its new offering, Apple Delite
The addition of this flavor by Fanta will enhance the brand portfolio in India to a two-flavor range
Coca-Cola India unveils ‘Coke Tables’ campaign with Diljit Dosanjh in Punjab
Diljit Dosanjh unveils Coca-Cola India’s new ‘Coke x Meals’ campaign, says “There’s magic when we e…
Coca-Cola's Kinley launches a new campaign with MS Dhoni, says a little trust goes a long way
The new campaign will go on-air across prominent electronic channels and will be complemented by di…
Vijay Deverakonda wows audiences with his action-packed stunts in Thums Up’s new campaign
Vijay Deverakonda of Arjun Reddy fame is back with action-packed stunts
Thums Up partners with Jasprit Bumrah for ICC Men’s T20 World Cup 2021
Thums Up has partnered with ICC (International Cricket Council) as an exclusive non-alcoholic bever…
Tokyo 2020 Paralympic Games' first FMCG partner, Thums up, salutes the strength and resilience of Paralympic Athletes in latest campaign
The campaign is conceptualised by Ogilvy India
Thums Up wants to celebrate the resilience of ordinary and extraordinary heroes alike: Arnab Roy, Coca-Cola India
The brand wants to evolve from celebrating the the sense of physical strength to ‘real world herois…
Coca-Cola temporarily suspends production in India in wake of Coronavirus outbreak
An extraordinary situation such as COVID-19, calls for empathy, care, out-of-the-box thinking.
India is the 5th largest market for Coca-Cola globally
Coca-Cola India has progressed into the new decade by becoming the fifth largest market by volume f…
Coca-Cola India launches Vio Spiced Buttermilk as a part of its focus on developing localised products
It will also be available in stores across Delhi and Chennai, and major towns in Orissa, Andhra Pra…
The many perks of working at Coca Cola, India
Don't you want to work here?
Coca-Cola to launch cheaper aerated drinks
World's largest beverage maker has decided to launch the new category of drinks in popular local…
Continuous flat sales force Coca-Cola India to shuffle top management
The Atlanta-based giant has to be cautious about changes in the Indian market given that the c…
The four characteristics that Coca-Cola India looks for in an employee
Find out if you an employee Coca-Cola India would want to hire