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<ul><li><keyword id="22529872" type="General" weightage="100" keywordseo="Vivo-V40-Pro" source="keywords">Vivo V40 Pro</keyword> comes with impressive photography capabilities</li><li>The phone is powered by Mediatek Dimensity 9200+ processor</li><li>It can handle multitasking like a pro</li></ul> Pros - Excellent camera performance with various modes for photography enthusiasts - Smooth multitasking and gaming experience without lag - Sleek, premium design with a vibrant display Cons - Slight loss of detail when using zoom beyond 3x - Pre-installed bloatware detracts from a cleaner experience - Pricey for its range, especially in the above Rs 50,000 category <keyword id="19936542" type="General" weightage="20" keywordseo="Vivo" source="keywords" meta.keywordsubtype="org" meta.entityname="Vivo" meta.hostid="261" meta.entityid="Vivo">Vivo</keyword> recently launched yet another powerful mid-ranger in the market -- the Vivo V40 Pro. The company says that the phone is the slimmest smartphone in the 5500mAh battery category. The phone also boasts a powerful camera setup in collaboration with Zeiss. It is available in two storage variants and two colour options. We, at Business Insider India, received the 256GB storage variant in Titanium Grey colour for review. <div type="image" title="9" msid="113455659" hostid="261" sizebytes="1152461"></div> I have been using the phone for nearly a month and have absolutely loved the experience so far. So, is the Vivo V40 Pro as promising in real-life as much as it looks on the specs sheet? Read on to find out. <h2><keyword id="22642110" type="General" weightage="20" keywordseo="Vivo-V40-Pro-review" source="Orion">Vivo V40 Pro review</keyword>: Design and display</h2> When I first looked at the phone, I couldn’t help but marvel at how gorgeous it looks. The phone boasts a sleek and modern design that feels great in hand, thanks to its curved front and back glass panels, which effortlessly blend into the rounded frame. The phone also comes with curved edges and a super smooth back panel. <div type="image" title="Vivo V40 Pro comes with great in-hand feel" msid="113455684" hostid="261" sizebytes="1068611" caption="&amp;lt;p&amp;gt;Vivo V40 Pro comes with great in-hand feel&amp;lt;/p&amp;gt;"></div> However, this also means that the phone tends to slip off of your hands easily. Hence, I would recommend using it with the back cover on always. The Titanium Grey colour makes it look like it belongs in a conference room and is built for serious business. I am a fan of minimalist designs and if that’s what you prefer in a phone, you will love the design language of the V40 Pro. The camera module at the back mimics a pendulum, with two cameras neatly positioned in a circular arrangement at the top, while a third camera and a distinctive aura LED ring complete the look in the bottom module. The symmetrical, artistic design of the camera module adds to the phone’s elegance. Then there’s the usual Vivo branding on the left and Zeiss branding placed within the camera module. On the right edge, there is a power button and volume buttons. The placing of these buttons is spot on as I could easily turn the volume up and down using my thumb while holding the phone. The bottom edge has the Type-C charging port and speakers along with the SIM tray. On the front, the phone comes with a 6.78-inch FHD+ AMOLED display paired with a 120Hz refresh rate. The display is surrounded by slim bezels that result in an immersive experience and also has a punch-hole notch which enhances the experience. The display comes with a peak brightness of 4,500 nits. Even while using the phone in peak sunlight outdoors, I didn’t face any issues as the screen was bright enough. <div type="image" title="Vivo V40 Pro sports a sharp display" msid="113455708" hostid="261" sizebytes="1218993" caption="&amp;lt;p&amp;gt;Vivo V40 Pro sports a sharp display&amp;lt;/p&amp;gt;"></div> The display is crisp, clear and has vibrant colours, which are perfect for watching your favourite shows and movies on various OTT platforms. I watched a couple of episodes of The Modern Family and The Walking Dead on Netflix and loved the experience. <h2>Vivo V40 Pro review: Software, performance and battery</h2> When it comes to performance, the V40 Pro meets expectations. The phone is powered by the Mediatek Dimensity 9200+ processor and everyday tasks feel smooth and seamless. Whether you're making calls, jotting down notes in a meeting, editing photos in Adobe Lightroom, or playing games, the phone can take care of it all. I didn’t encounter any lags or performance issues, even with multiple apps running simultaneously. In fact, I managed to have 18 apps open at once without the phone slowing down, showcasing its impressive multitasking capabilities. I also played a couple of games on the phone including COD Mobile, Genshin Impact, The Sims Freeplay and Battlegrounds Mobile India. The phone was capable of running all the games perfectly at medium and high graphic settings. It did get fairly warm after some intense gameplay but it never got to the point where I had to keep it down. The speakers, enough to fill up a medium-sized room, felt adequate. The sound quality deserves a mention too as I enjoyed the sound effects in all the games. <div type="image" title="4" msid="113456073" hostid="261" sizebytes="1226977" caption="&amp;lt;p&amp;gt;Vivo V40 Pro promises strong performance&amp;lt;/p&amp;gt;"></div> Talking about the battery, the phone will easily last you for a day and a half with medium usage. If your usage is light, it might last a couple of hours over that too. Hence, the battery life is quite impressive. I used the phone at work extensively every day and found myself reaching for a charger only on the following morning when I woke up. When I played Battlegrounds Mobile India on the phone for an hour, the battery dropped by 13 per cent. I was playing with full brightness on. Hence, if you are gaming on the phone for long hours, it is a good idea to have your charger next to you. The phone also charged to a full 100 per cent in about 50 minutes. On the software side, the Vivo V40 Pro runs <keyword id="21133649" type="General" weightage="20" keywordseo="FuntouchOS-14" source="keywords">FuntouchOS 14</keyword>, built on Android 14. While the interface is feature-rich, it does come with a fair amount of bloatware. Thankfully, most of these pre-installed apps can be removed or disabled, but it would’ve been better if the phone arrived with a cleaner setup right out of the box. Vivo has committed to providing two major OS updates along with three years of security patches, which is a reasonable promise for long-term users. <h2>Vivo V40 Pro review: Camera</h2> The Vivo V40 Pro boasts an impressive quad-camera setup, featuring four 50MP sensors. At its core is a 50MP primary camera with Sony's IMX921 sensor and optical image stabilisation (OIS). Alongside it is a 50MP portrait lens (Sony IMX816) offering 2x optical zoom and up to 50x digital zoom, a 50MP wide-angle lens, and a 50MP front camera, all supported by ZEISS optics. <div type="image" title="Vivo V40 Pro comes with great camera capabilities" msid="113456112" hostid="261" sizebytes="756595" caption="&amp;lt;p&amp;gt;Vivo V40 Pro comes with great camera capabilities&amp;lt;/p&amp;gt;"></div> The phone is capable of producing some great shots in bright sunlight. The photos are rich in colour and detail, making it a great option for anyone passionate about photography. Users can choose between three colour modes—Vivid, Texture, and Zeiss Natural. In my opinion, the Zeiss Natural mode delivers the most accurate colour reproduction, and it quickly became my go-to for its lifelike results. However, if you're after a bit more flair, the Vivid mode adds a touch of saturation for a more eye-catching finish. <div type="image" title="15" msid="113456223" hostid="261" sizebytes="1108066" caption="&amp;lt;p&amp;gt;Vivid mode adds a dash of colour&amp;lt;/p&amp;gt;"></div> Even though the V40 Pro’s camera captures impressive detail, zooming in tells a different story at times. Once you hit 3x zoom, there's a slight drop in texture sharpness, and by 5x zoom, the clarity starts to degrade. At 50x zoom, the images are noticeably blurry and not very useful. <div type="image" title="14" msid="113456237" hostid="261" sizebytes="1763532" caption="&amp;lt;p&amp;gt;Zooming in loses details&amp;lt;/p&amp;gt;"></div> One standout feature is the OIS, which allows for some fantastic shots even in motion. I managed to snap clear images while in a moving vehicle, which is a testament to the phone’s stabilisation capabilities. <div type="image" title="Vivo V40 pro image sample" msid="113456300" hostid="261" sizebytes="1787546" caption="&amp;lt;p&amp;gt;Image clicked from a moving car&amp;lt;/p&amp;gt;"></div> When it comes to low-light photography, the Vivo V40 Pro performs admirably. I took several evening and night shots, and the phone consistently produced bright, detailed images. The aura light also proves helpful for flash photography, delivering well-lit photos in darker environments. The front camera also captures some impressive low-light selfies. When I was out celebrating my birthday at a low-lit cafe at night, it was a delight having this phone around to capture special moments with my loved ones. The phone is also great for group selfies, as it captures as many as 15 people perfectly. In terms of portrait photography, the V40 Pro once again offers great texture and detail. However, if you look closely, the edge detection feels slightly off at times. <div type="image" title="10" msid="113456414" hostid="261" sizebytes="1033134" caption="&amp;lt;p&amp;gt;V40 Pro captures great images indoors as well&amp;lt;/p&amp;gt;"></div> You can also adjust the aperture and choose from six special Zeiss bokeh modes. Each of these modes has its own charm, but I liked the Sonnar mode the best. <div type="image" title="12" msid="113456326" hostid="261" sizebytes="1098419" caption="&amp;lt;p&amp;gt;V40 Pro captures great images in low-lit environments&amp;lt;/p&amp;gt;"></div> The phone also has a food mode and it really makes those lip-smacking dishes appear even tastier. So if you are a food blogger or plan on being one, here’s a win! <div type="image" title="11" msid="113456355" hostid="261" sizebytes="1159292" caption="&amp;lt;p&amp;gt;V40 Pro comes with a food mode in photos&amp;lt;/p&amp;gt;"></div> The V40 Pro doesn't disappoint on the video front either and delivers crisp and vivid videos that capture all the action smoothly. <h2>Vivo V40 Pro review: Verdict</h2> The Vivo V40 Pro is an excellent choice for photography lovers and multitaskers. Even casual gamers will appreciate its capabilities. However, its premium features come at a price, with the phone sitting in the above Rs 50,000 range, which might give some potential buyers pause. Nevertheless, for those who prioritise camera performance and have the budget, this phone is a strong contender. I would rate it an 8 out of 10. Disclaimer: The content on this website is for informational purposes only and should not be construed as a purchasing guide or recommendation. We advise readers to do additional research, including hands-on usage of the device at a retail outlet, before making a decision.

Vivo V40 Pro review: Sleek design, strong performance, impressive camera

<ul><li>The <keyword id="21338994" type="General" weightage="20" keywordseo="Vivo-V30e" source="keywords">Vivo V30e</keyword> is the latest mid-range smartphone from <keyword id="215177" type="General" weightage="20" keywordseo="Vivo" source="Orion">Vivo</keyword> in India.</li><li>The device has been priced starting at ₹27,999 and is available in two variants.</li><li>Here’s my review of the Vivo V30e that will help you decide whether to buy the device or not.</li></ul>Vivo recently launched its latest mid-range smartphone in the V series, dubbed the<a href="https://www.businessinsider.in/tech/mobile/news/vivo-v30e-with-5500mah-battery-launched-in-india-starting-at-27999/articleshow/109781103.cms"> Vivo V30e</a>. This comes soon after the company launched the Vivo V30 and the<a href="https://www.businessinsider.in/tech/mobile/news/vivo-v30-pro-review/articleshow/108944431.cms"> V30 Pro</a> smartphones in India. The V30 series is the successor of the V29 series and comes with several updates. The Vivo V30e is the most affordable option in the V30 series and has been placed below the V30 and V30 Pro smartphones. The device is aimed at youngsters, with its sleek design and camera-centric approach. I have been using the Vivo V30e for a few days now, and here is my detailed review of the latest mid-range smartphone from the Chinese smartphone maker. <h2><keyword id="21360792" type="General" weightage="20" keywordseo="Vivo-V30e-price" source="Orion">Vivo V30e price</keyword> and availability</h2>The Vivo V30e is priced at ₹27,999 for the 8GB RAM + 128GB internal storage variant and ₹29,999 for the 8GB RAM + 256GB internal storage variant. It comes in Silk Blue and Velvet Red colour options and is available from Flipkart, Vivo online store and the company’s authorised retail stores across the country. <h3>In the box</h3><ul><li>Vivo V30e smartphone</li><li>Silicon case</li><li>Power adapter</li><li>USB Type-C cable</li><li>SIM ejector tool</li><li>Documentation</li></ul><h2>Vivo V30e specifications</h2> <table style="border-width: initial; border-style: none;"></colgroup><tbody><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#000000;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Particulars </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#000000;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Specifications </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Display </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">6.78-inch Full HD+ AMOLED </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Refresh rate </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">120Hz </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Protection </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">NA </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Chipset </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Snapdragon 6 Gen 1 </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Variants </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">8GB + 128GB and 8GB + 256GB </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Rear camera </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">50MP + 8MP </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Selfie camera </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">50MP </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Battery </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">5,500mAh </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Charging </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">44W </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Wireless charging </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">NA </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Fingerprint sensor </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">In-display fingerprint sensor </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Weight </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">188 grams </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Water resistance </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">IP64 </td></tr></tbody></table> <h3>Pros and cons</h3>Pros <ul><li>Battery life</li><li>Design </li></ul>Cons <ul><li>Bloatware </li></ul><h2>Design and display</h2>The Vivo V30e comes with a revamped design, offering two options – a Velvet Red colour option that comes with a glass back and a Silk Blue colour option that offers a back panel with a plastic composite sheet. I tested the Velvet Red colour option. The Vivo V30e comes with a dual-tone finish, with one portion offering a matte finish and one portion offering a glossy finish. It is a dark shade of red, which at some angles offers a brownish shade. <div type="image" title="Back" msid="111385082" hostid="261" sizebytes="94532" caption="&amp;lt;p&amp;gt;Vivo V30e rear design&amp;lt;/p&amp;gt;"></div> The glass back feels premium to hold and is a good option in this segment. The device does not attract any fingerprint smudges, making it possible to use it without a case. However, the device is a bit slippery, so I recommend using it with a case to ensure it does not slip out of your hand. The case provided by the company with the device does the job. <div type="image" title="Cam 2" msid="111385090" hostid="261" sizebytes="48974" caption="&amp;lt;p&amp;gt;Vivo V30e camera module&amp;lt;/p&amp;gt;"></div> The V30e features a large circular camera module at the back that houses the dual camera setup. The camera module also includes the Aura Ring Light which is circular. The Vivo V30e comes with curved edges that allow you to hold the phone easily. The device is sleek and weighs just 188 grams for the Velvet Red variant and 179 grams for the Silk Blue variant. <div type="image" title="Right ports" msid="111385095" hostid="261" sizebytes="88152" caption="&amp;lt;p&amp;gt;Vivo V30e right side&amp;lt;/p&amp;gt;"></div> The Vivo V30e features a plastic frame with volume rockers and the power button placed on the right. <div type="image" title="Bottom" msid="111385098" hostid="261" sizebytes="52786" caption="&amp;lt;p&amp;gt;Vivo V30e bottom ports&amp;lt;/p&amp;gt;"></div> At the top, you get a microphone. At the bottom, you get the SIM tray, a microphone, a USB Type-C port, and the speaker grille. Coming to the display, the smartphone features a 6.78-inch Full HD+ curved AMOLED display with a 120Hz refresh rate and up to 1,300 nits peak brightness. <div type="image" title="Dis" msid="111385100" hostid="261" sizebytes="83754" caption="&amp;lt;p&amp;gt;Vivo V30e display&amp;lt;/p&amp;gt;"></div> The display on the Vivo V30e is decent, offering good colour accuracy, high refresh rate and good brightness levels. You won’t face any issues, whether you are gaming or just browsing social media. <h2>Software and performance</h2>The Vivo V30e runs on Android 14 out of the box with the company’s Funtouch OS 14 on top. The device will get three years of Android updates and four years of security updates. The software support offered by the company is decent for this segment. The V30e has its fair share of bloatware. This includes applications like Amazon, Snapchat, PhonePe, Facebook, LinkedIn and more. While these applications can be uninstalled, the V-Appstore, which is the company’s own app store also sends notifications for app recommendations. In terms of performance, the Vivo V30e is powered by the Snapdragon 6 Gen 1 chipset coupled with 8GB LPDDR5X of RAM and up to 256GB of UFS 2.2 internal storage. While the Snapdragon 6 Gen 1 chipset is not a very powerful one, it offers decent performance in this segment. The device can handle multitasking easily. I played Call of Duty: Mobile on the device and it was able to handle the game smoothly, without any stutters. The smartphone is powered by a 5,500mAh battery with 44W fast charging support. The large battery ensures that you do not have to worry about running out of juice during the day. With regular usage, you can get up to two days of battery life out of the device. <h2>Camera</h2>The Vivo V30e comes with a dual camera setup at the back consisting of a 50MP primary camera with a Sony IMX882 sensor with OIS and an 8MP ultra-wide-angle camera with f/2.2 aperture. The rear camera setup supports 4K video recording. <div type="image" title="Camera" msid="111385103" hostid="261" sizebytes="57798" caption="&amp;lt;p&amp;gt;Vivo V30e rear camera&amp;lt;/p&amp;gt;"></div> The primary camera offers decent images in daylight conditions, capturing good details with good colour reproduction and with minimal noise. It can focus on the subject quickly and capture images with good highlight retention. The smartphone offers good portrait images, with decent edge detection and background effects. While the Aura Light helps in capturing decent images even in low light conditions, the device sometimes takes a bit longer to capture the images. The device is equipped with a 50MP selfie camera, which captures good selfies in daylight and low-light conditions. The front camera also supports 4K video recording, making it a good option for content creators. <h2>Verdict</h2>The Vivo V30e is a decent smartphone that comes with a slightly different design, decent hardware and a large battery. Its sleek design and vibrant display make it a good option in this segment. At the same time, the sub-₹30,000 segment has become highly completive, with the launch of devices like the<a href="https://www.businessinsider.in/tech/mobile/news/poco-f6-with-snapdraon-8s-gen-3-chipset-launched-starting-at-29999/articleshow/110367623.cms"> Poco F6</a> and the<a href="https://www.businessinsider.in/tech/mobile/news/realme-gt-6t-with-snapdragon-7-gen-3-120w-charging-launched-starting-at-30999/articleshow/110328208.cms"> Realme GT 6T</a>, which offer better performance when compared to Vivo V30e. Disclaimer: The content on this website is for informational purposes only and should not be construed as a purchasing guide or recommendation. We advise readers to do additional research, including hands-on usage of the device at a retail outlet, before making a decision. SEE ALSO: <a href="https://www.businessinsider.in/tech/news/lenovo-loq-15-review/articleshow/110456546.cms">Lenovo LOQ 15 review – gaming laptop with a sturdy design</a> <a href="https://www.businessinsider.in/tech/mobile/news/vivo-v30-pro-review/articleshow/108944431.cms">Vivo V30 Pro review: premium cameras in the mid-range segment</a> <a href="https://www.businessinsider.in/tech/mobile/news/oneplus-12-review/articleshow/108723955.cms">OnePlus 12 review: A feature-packed device with promising battery back-up</a>

Vivo V30e review – mid-range smartphone with a large battery and sleek design

New Delhi: Thirteen-year-old <keyword id="22910175" type="General" weightage="100" keywordseo="Tanvi-Patri" source="keywords">Tanvi Patri</keyword> from Odisha has cemented her status as one of India's most promising badminton prodigies by clinching the girls' singles title at the U-15 Badminton Asia U-17 &amp; U-15 Junior Championships in Chengdu, China, the country where she first honed her skills in the sport. Patri capped off a phenomenal week with a superlative performance, defeating Vietnam's second seed Thi Thu Huyen Nguyen 22-20, 21-11 in a 34-minute final, offering a glimmer of hope after Indian badminton's recent struggles at the Paris Olympics. "I'm feeling good after winning the title," Patri told PTI from Chengdu. "I had expected to win, and I'm happy I could do that. I've been training at the <keyword id="20657841" type="General" weightage="20" keywordseo="Prakash-Padukone-Badminton-Academy" source="keywords">Prakash Padukone Badminton Academy</keyword> (PPBA) in Bangalore for the last two years." Patri displayed remarkable resilience, fighting back from 11-17 down in the opening game to win the title without dropping a game throughout the tournament. Her parents, Rabinarayan Patri and Sailabala Panda, are software professionals who previously worked in China, where she first took up badminton. The family returned to India in 2020 following the COVID-19 pandemic. Vimal Kumar, Director of PPBA, sees great promise in Tanvi, even drawing comparisons to the early days of <keyword id="20580025" type="General" weightage="20" keywordseo="P-V-Sindhu" source="keywords">P V Sindhu</keyword>, one of India's most celebrated badminton players. "She was about eight or nine when she moved to India and joined the academy in 2022," said Vimal. "She reminds me of Sindhu when she was young. The ability to win matches at a young age is a good sign. She has a long way to go, and with her temperament, she has great potential." Rabinarayan, a software engineer who works from home, accompanies Patri to the academy. In November 2022, he drove 1,400 km from Bengaluru to Balangir for Patri's participation in the state sub-junior badminton tournament. "She is ahead of her age group," Vimal noted. "In the last six months, she has won U-17 tournaments and defeated several senior players, including the current national championship finalist, Tanvi Sharma. "If she improves her strength and continues to develop, she could be a strong contender for the 2028 or 2032 Olympics." Patri, who also enjoys skating, began her badminton training under Chinese coach Jiang Yong Yi and won nine titles in China between 2017 and 2020. After returning to India, she was spotted by PPBA during a camp and joined the academy in March 2022. She went on to claim both the U-15 and U-17 girls' singles titles in the All India sub-junior ranking tournaments in Hyderabad in June and Mapusa, Goa, in May this year. Tanvi also won the gold medal in the 35th Sub-Junior National Championships in Balangir, Odisha, last November and became the first shuttler from Odisha to win the girls' singles title in the 34th Sub-Junior (U-13) National Championships in Lucknow in 2022. A class eight student, Patri had reached the quarterfinals at the German Junior International in Berlin in March.

Sindhu-like talent with Olympic medal potential: Meet 13-year-old badminton prodigy Tanvi Patri

<ul class="summary-list"><li>Election Day is just two days away.</li><li>Harris and Trump are campaigning in swing states as they make their final appeals to voters.</li></ul>With Election Day on Tuesday, the end is in sight for what has been a <a target="_blank" class="" href="https://www.businessinsider.com/kamala-harris-donald-trump-presidential-debate-takeaways-2024-9">contentious US presidential race</a> between Vice President Kamala Harris and former President Donald Trump.More than 68 million Americans have already cast their ballots, a stunning figure that demonstrates the high interest and high stakes in a contest that has had more twists and turns than any presidential contest in recent memory.Throughout the campaign, Trump has benefited from unease over the economy, a consistently top issue for voters. When President Joe Biden was the presumptive Democratic nominee, it was his biggest vulnerability, despite low unemployment and consistent job gains after the height of the COVID-19 pandemic.Inflation has been driving much of the voter anxiety about the economy. Although wages have increased in recent years, <a target="_blank" href="https://www.nytimes.com/2024/06/07/briefing/us-job-market-biden-ev-push.html">higher prices</a> have affected the finances of millions.After Biden stepped aside as the nominee in July and Harris became the Democratic Party standard bearer, she immediately focused on the issue, vowing to attack price gouging and unveiling a <a target="_blank" class="" href="https://www.businessinsider.com/what-us-economy-would-look-like-with-trump-biden-presidency-2024-5">broad economic plan</a> of her own.It wasn't long before Harris began to narrow the gap between the Democrats and the GOP in the presidential race.Now, <a target="_blank" class="" href="https://www.businessinsider.com/kamala-harris-donald-trump-15-days-swing-states-polling-2024-10">in its final days</a>, the race remains tight, with both candidates virtually tied in the swing states as they make their last appeals to voters.<h2 id="50876ac4-ebc3-448d-bba2-b26367be04b6">The battleground states remain close</h2>Harris' clearest path to reach 270 electoral votes — and an overall victory — is to sweep every Democratic stronghold and blue-leaning state while also winning Michigan, Pennsylvania, Wisconsin, and Nebraska's 2nd Congressional District.<div type="image" title="Vice President Kamala Harris." height="5504" width="8256" msid="114911575" hostid="261" sizebytes="1811384"></div>Michigan, Pennsylvania, and Wisconsin form a critical core of <a target="_blank" class="" href="https://www.businessinsider.com/harris-trump-blue-wall-economic-message-unions-michigan-pennsylvania-wisconsin-2024-10">the "blue wall" of states</a> that backed Democratic presidential nominees from 1992 until 2012, but have more recently been less reliable for Democrats.The three states — which both Harris and Trump have crisscrossed in their hunt for votes — contain urban, suburban, and rural areas that will be key for each candidate in the race.(Pennsylvania offers 19 electoral votes, while Michigan has 15, and Wisconsin has 10. Nebraska's 2nd offers one vote, which could be decisive for Harris.)In 2016, Trump breached the blue wall, winning all three states by making inroads with working-class voters that had previously supported former President Barack Obama, including a critical bloc of independents and union workers.But in 2020, Biden <a target="_blank" class="" href="https://www.businessinsider.com/joe-biden-sweeps-pennsylvania-michigan-wisconsin-battleground-states-election-2020-11">flipped the blue wall states</a> back into the Democratic column, but only narrowly. That year, Biden also won Nebraska's Omaha-anchored 2nd District, and recent polling <a target="_blank" class="" href="https://projects.fivethirtyeight.com/polls/president-general/2024/nebraska/2/">suggests</a> that Harris may, in fact, also hold an advantage there.Harris has directed much of her energy on these states, where she'll need to perform well to counter Trump's stronger standing in the Sun Belt.<h2 id="334dda81-d219-41e5-bd70-2bd8ffaf260b">The Sun Belt states</h2>Trump <a target="_blank" class="" href="https://www.businessinsider.com/kamala-harris-sun-belt-gains-trump-swing-states-polls-2024-8">appeared favored</a> to win Arizona, Georgia, Nevada, and North Carolina when he was running against Biden. But Harris' candidacy activated young and minority voters who were unenthusiastic about Biden, allowing her to broaden the Democratic map.As a result, the Sun Belt states remain competitive. Republicans <a target="_blank" class="" href="https://thenevadaindependent.com/article/the-early-voting-blog-2024">appear to have built an early-vote advantage</a> in Nevada. However, Election Day turnout and the direction of the remaining mail-in ballots remain anyone's guess.Voters in the Sun Belt have been focused on the economy and immigration, two issues that benefit Trump. But Harris has managed to <a target="_blank" class="" href="https://www.nytimes.com/2024/10/30/us/elections/trump-harris-economy-poll.html">cut into Trump's edge</a> on economic issues while also polling strongly on issues like abortion, democracy, and supporting the middle class.<h2 id="f8034860-3827-40ca-abe2-4b0ee46c261d">We could see a historic gender gap</h2>Shortly before Biden left the race, he held a <a target="_blank" class="" href="https://www.nytimes.com/interactive/2024/06/26/us/elections/times-siena-poll-registered-voter-crosstabs.html">small advantage</a> with women, while Trump fared much better with male voters.However, with Harris as the Democratic nominee — and the potential for the United States to elect its first-ever female president — the country will likely see a historically large gender gap once all the votes are counted.<div type="image" title="Former President Donald Trump at a rally." height="4328" width="6648" msid="114911576" hostid="261" sizebytes="731590"></div>Harris' robust female stems, in part, from <a target="_blank" class="" href="https://www.businessinsider.com/harris-beyonce-abortion-reproductive-rights-trump-allred-2024-10">abortion rights</a>. The Supreme Court in 2022 overturned Roe v. Wade, sending the issue of abortion back to the states. Now, millions of women live in states with near-total abortion bans, while millions of other women live in states where abortion rights have been strengthened.In the closing days of the race, Harris has heavily emphasized the issue, which also helped Democrats in the 2022 midterms.Meanwhile, Trump has appeared on podcasts that appeal to conservative-leaning male listeners and seems to have attracted some significant support from young Black and Latino men, <a target="_blank" class="" href="http://api.genforwardsurvey.com/download/442/?f=true&amp;_gl=1*jq7n7p*_ga*OTI5MzUxOTAzLjE3Mjk2OTUzMzc.*_ga_CSCXTK5ECE*MTcyOTY5NTMzNi4xLjEuMTcyOTY5NjQ4NS4wLjAuMA">according to polling</a>.The huge gender gap is illustrated in a recent top-rated national poll.A late October <a target="_blank" class="" href="https://www.nytimes.com/interactive/2024/10/27/us/elections/times-siena-poll-crosstabs.html">New York Times/Siena College survey</a> of likely voters showed Trump ahead of Harris by 14 points among men (55% to 41%), while Harris held a 12-point edge over Trump (54% to 42%) with women. Overall, the survey showed the race tied, with the candidates each earning 48% support from respondents.

The US presidential election is 2 days away. Here's where things stand.

<ul><li>The <keyword id="20555882" type="General" weightage="20" keywordseo="Vivo-V30-Pro" source="Orion">Vivo V30 Pro</keyword> is the latest mid-range smartphone from Vivo in India.</li><li>The device has been priced starting at ₹41,999 and is available in two variants.</li><li>Here’s my review of the Vivo V30 Pro that will help you decide whether to buy the device or not.</li></ul> Vivo has launched its latest mid-range smartphones in the V series, dubbed the Vivo V30 and the V30 Pro in India. The V30 series is the successor of the V29 series and comes with significant upgrades. The Vivo V30 and V30 Pro have become the first mid-range smartphones to feature ZEISS cameras, which the company had so far reserved for premium devices such as the<a href="https://www.businessinsider.in/tech/mobile/news/vivo-x100-review-top-end-camera-centric-smartphone-with-sleek-design/articleshow/106539033.cms"> X100</a>. I have been using the Vivo V30 Pro for a few days now, and here is my detailed review of the latest mid-range smartphone from the Chinese smartphone maker. <cmsannotation type="cmsannotation" annotationid="Vivo V30 Pro price and availability" comment="subhead" text="Vivo V30 Pro price and availability"><keyword id="20594520" type="General" weightage="20" keywordseo="Vivo-V30-Pro-price" source="Orion">Vivo V30 Pro price</keyword> and availability</cmsannotation> The Vivo V30 Pro has been priced at ₹41,999 for the 8GB RAM + 256GB internal storage variant and ₹46,999 for the 12GB RAM + 512GB internal storage variant. The device comes in two colour options – Andaman Blue and Classic Black. It is available from Flipkart, Vivo Online Store, and the company’s authorised retail stores across the country. <cmsannotation type="cmsannotation" annotationid="In the box" comment="subhead" text="In the box">In the box</cmsannotation> <ul><li>Vivo V30 Pro smartphone</li><li>Silicon case</li><li>Power adapter</li><li>USB Type-C cable</li><li>SIM ejector tool</li><li>Documentation</li></ul><keyword id="20555884" type="General" weightage="20" keywordseo="Vivo-V30-Pro-specifications" source="Orion">Vivo V30 Pro specifications</keyword> <table style="border-width: initial; border-style: none;" class="redcator-table-advance"></colgroup><tbody><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#000000;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Particulars </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#000000;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Specifications </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Display </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">6.78-inch 1.5K curved AMOLED </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Refresh rate </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">120Hz </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Protection </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">NA </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Chipset </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">MediaTek Dimensity 8200 </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Variants </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">8GB + 256GB and 12GB + 512GB </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Rear camera </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">50MP + 50MP + 50MP </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Selfie camera </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">50MP </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Battery </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">5,000mAh </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Charging </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">80W </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Wireless charging </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">NA </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Fingerprint sensor </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">In-display fingerprint sensor </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Weight </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">188 grams </td></tr><tr><td style="border-left:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">5G </td><td style="border-right:solid #000000 0.5008695000000001pt;border-bottom:solid #000000 0.5008695000000001pt;border-top:solid #000000 0.5008695000000001pt;vertical-align:bottom;background-color:#d9d9d9;padding:0pt 5pt 0pt 5pt;overflow:hidden;overflow-wrap:break-word;">Yes, SA/NSA </td></tr></tbody><tbody></tbody><tbody></tbody><tbody></tbody></table> Pros and cons Pros <ul><li>Rear camera</li><li>Design</li></ul>Cons <ul><li>Bloatware</li></ul><cmsannotation type="cmsannotation" annotationid="Design and display" comment="subhead" text="Design and display">Design and display</cmsannotation> In addition to the hardware, the company has also revamped the design of the V30 Pro when compared to its predecessor. The device comes with an AG glass back. <div type="image" title="Back" msid="108944577" hostid="261" caption="&amp;lt;p&amp;gt;The Vivo V30 Pro&amp;lt;/p&amp;gt;"></div> The smartphone comes in two colour options – Andaman Blue and Classic Black. I tested the Andaman Blue colour option that comes with a wavy pattern at the back. The AG glass back design looks good and feels premium. The device does not attract fingerprint smudges, allowing you to use it without a case without any issues. However, the device is quite slippery, so I recommend using it with a case. <div type="image" title="Back 3" msid="108944599" hostid="261" caption="&amp;lt;p&amp;gt;The rear camera setup and the Aura light&amp;lt;/p&amp;gt;"></div> The V30 Pro features a rectangular camera module at the back that houses the tiple 50MP camera setup and comes with the ZEISS branding. Below that, you have the Aura Ring Light in a rectangular design. The Vivo V30 Pro comes with curved edges that allow you to hold the phone easily. The device is sleek and weighs just 188 grams, which allows you to easily hold the device, even in one hand. <div type="image" title="Right" msid="108944638" hostid="261" caption="&amp;lt;p&amp;gt;Volume rockers and the power button on the right&amp;lt;/p&amp;gt;"></div> The smartphone features a plastic frame with volume rockers and the power button placed on the right side. <div type="image" title="Top" msid="108944655" hostid="261" caption="&amp;lt;p&amp;gt;The text on top&amp;lt;/p&amp;gt;"></div> At the top, you get a microphone and some text highlighting the device’s camera prowess. <div type="image" title="Bottom" msid="108944688" hostid="261" caption="&amp;lt;p&amp;gt;Vivo V30 Pro&amp;#39;s ports and SIM tray&amp;lt;/p&amp;gt;"></div> At the bottom, you get the SIM tray, a microphone, a USB Type-C port, and the speaker grille. Coming to the display, the smartphone features a 6.78-inch 1.5K curved AMOLED display with a 120Hz refresh rate and up to 2,800 nits peak brightness. <div type="image" title="Display" msid="108944713" hostid="261" caption="&amp;lt;p&amp;gt;The display on the Vivo V30 Pro&amp;lt;/p&amp;gt;"></div> The display on the Vivo V30 Pro is great, and you will not face any issues, whether you are gaming, watching movies, or just browsing. The high resolution and high refresh rate make it a great option, especially for fans of fast-paced content. <cmsannotation type="cmsannotation" annotationid="Software and performance" comment="subhead" text="Software and performance">Software and performance</cmsannotation> The Vivo V30 Pro runs on Android 14 out of the box with the company’s Funtouch OS 14 on top. The device will get two years of Android updates and three years of security updates. Vivo should have added additional software support to the device, as companies have now started offering longer software support. For those unaware, Funtouch OS is a highly customised version of Android from Vivo and offers a host of features. Unlike the Vivo X100 and X100 Pro, the V30 Pro has its fair share of bloatware. This includes applications like Snapchat, PhonePe, Facebook, LinkedIn and others. While these can be uninstalled easily, the V-Appstore, which is the company’s app store also sends notifications randomly. In terms of performance, the Vivo V30 Pro is powered by the MediaTek Dimensity 8200 chipset coupled with up to 12GB LPDDR5X of RAM and 512GB of UFS 3.1 internal storage. It is to be noted that the Dimensity 8200 is the same chipset that was used in the V29 Pro. While it is an older chipset, the Dimensity 8200 still offers decent performance and battery efficiency. The chipset, which is coupled with ample RAM and storage can handle multitasking efficiently, without any lag. I played popular titles such as Call of Duty: Mobile and Asphalt 9 on the V30 Pro at high settings and did not notice any stuttering. The device does get slightly hot after an extended gaming session, but it is manageable. The smartphone is powered by a 5,000mAh battery with 80W fast charging support, allowing you to charge the device quickly. It offers over a day of battery life and can be fully charged in less than 50 minutes. <cmsannotation type="cmsannotation" annotationid="Camera" comment="subhead" text="Camera">Camera</cmsannotation> The Vivo V30 Pro comes with a triple camera setup at the back consisting of a 50MP primary camera with a Sony IMX920 sensor with OIS, a 50MP ultra-wide-angle camera, and a 50MP telephoto camera with 2x optical zoom. The camera comes with ZEISS optics and features Zeiss T* lens coating. <div type="image" title="Camera" msid="108944736" hostid="261" caption="&amp;lt;p&amp;gt;Rear camera setup and the Aura light&amp;lt;/p&amp;gt;"></div> The device also comes with aura lighting, which is 19 times larger compared to a standard flashand can identify and adjust the colour temperature. The lighting helps in capturing better images even in low light conditions. <div type="image" title="Daylight" msid="108944812" hostid="261" caption="&amp;lt;p&amp;gt;Image captured in daylight conditions&amp;lt;/p&amp;gt;"></div> The daylight shots captured with the V30 Pro turned out well, capturing good details with excellent colour reproduction. It can focus on the subject quickly and capture images with good highlight retention. <div type="image" title="P" msid="108944838" hostid="261" caption="&amp;lt;p&amp;gt;Image captured in portrait mode&amp;lt;/p&amp;gt;"></div> Portrait images captured with the device come out great, with good edge detection and subject details. The device can capture good images even in low light conditions with minimal noise. Do note that the light mode takes a bit longer than usual to capture images. The device features a 50MP selfie camera, which captures decent photos in daylight and low-light conditions. <cmsannotation type="cmsannotation" annotationid="Verdict" comment="subhead" text="Verdict">Verdict</cmsannotation> The Vivo V30 Pro is a feature-packed device that comes with a sleek design. The main highlight of the device is its camera, which can take on devices in the premium segment. However, the company’s decision to use the Dimensity 8200 chipset and stick to limited software updates is something that you need to keep in mind. The OnePlus 12R, which is priced lower than the V30 Pro is equipped with the Snapdragon 8 Gen 2 chipset and offers three years of Android updates and four years of security updates. At the end of the day, if you are looking for premium cameras in the mid-range segment and do not mind the reduced software support, the Vivo V30 Pro is a good option for you. Disclaimer: The content on this website is for informational purposes only and should not be construed as a buying guide or recommendation. We advise readers to do additional research, including hands-on usage of the device at a retail outlet, before making a decision. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/news/oneplus-12-review/articleshow/108723955.cms">OnePlus 12 review: A feature-packed device with promising battery back-up</a> <a href="https://www.businessinsider.in/tech/news/asus-rog-strix-scar-16-review/articleshow/108514221.cms">Asus ROG Strix Scar 16 review – powerful gaming laptop with a cool design</a> <a href="https://www.businessinsider.in/tech/mobile/news/google-pixel-8-pro-review/articleshow/107726935.cms">Pixel 8 Pro review: ‘Okay Google’ – The flagship smartphone ticks almost all boxes</a>

Vivo V30 Pro review: premium cameras in the mid-range segment

Actor-turned-politician <keyword id="20008310" type="General" weightage="20" keywordseo="Suresh-Gopi" source="keywords">Suresh Gopi</keyword> who is poised for a <keyword id="21145935" type="General" weightage="20" keywordseo="historic-win" source="keywords">historic win</keyword> in the parliamentary seat of <keyword id="19977207" type="General" weightage="20" keywordseo="Thrissur" source="keywords">Thrissur</keyword> said he is "ecstatic" about the <keyword id="19894848" type="General" weightage="20" keywordseo="BJP" source="keywords">BJP</keyword> breaching the bastion in <keyword id="19896018" type="General" weightage="100" keywordseo="Kerala" source="keywords">Kerala</keyword> according to trends announced by the Election Commission on Tuesday in the counting of votes in the 2024 <keyword id="19895394" type="General" weightage="20" keywordseo="Lok-Sabha" source="keywords">Lok Sabha</keyword> elections. "What was very impossible became gloriously possible," said the actor who contested from the seat for the second time after losing in the last general elections in 2019. Gopi said he "bowed down to" the "truly <keyword id="21934911" type="General" weightage="20" keywordseo="secular-voters" source="keywords">secular voters</keyword>" of Thrissur, adding that there were attempts to "corrupt" the voters' mind away from the BJP but the Gods "led them in the correct path". "Attempts were made to mislead the voters but God led them on the correct path to accept my party through me ...even if some of you feel that this is a miracle, this miracle was imminent...The victory is due to people's blessings. I bow down to the truly secular voters of Thrissur who made this victory possible," the actor said. He further said that "...Narendra Modi is my political God. ..I am not believing in just a manifesto...I will work for the whole Kerala...I will work as Kerala MP..." The 65-year-old actor said, " I am in totally an ecstatic mood. What was very impossible became gloriously possible...it was not a 62-day campaign process, it was an emotional carriage for the past 7 years...I work for Kerala as a whole. My first pick will be to have AIIMS..." Gopi also credited his victory to the BJP workers who worked in his election campaign. "I also credit my party workers who worked in more than a thousand booths in the constituency. A lot of mothers and sisters from other districts and states also worked for me. Many of them came from Mumbai, Madhya Pradesh and Delhi. Their effort made a positive impact," he said. Suresh Gopi was leading with 400706 votes in the Thrissur constituency with a margin of 73091 votes over <keyword id="21934912" type="General" weightage="20" keywordseo="v-s-sunil" source="keywords">V S Sunil</keyword> Kumar of the CPI and <keyword id="19895371" type="General" weightage="20" keywordseo="Congress" source="keywords" meta.keywordsubtype="org" meta.entityname="Congress" meta.hostid="83" meta.entityid="Congress">Congress</keyword>' Muraleedharan of the Congress who polled 319560 votes as per data on the poll body's website at 2 pm. Congress leader Rahul Gandhi was leading by 3,28,460 votes in Wayanad constituency over his nearest rival CPI's Annie Raja, as per Election Commission data. Congress sitting MP Shashi Tharoor took a lead over BJP's Rajeev Chandrasekhar in Thiruvananthapuram with 325896 votes and CPI's Pannian Raveendran in third spot, data by EC said. Congress' KC Venugopal was leading with 364811 votes against nearest rival AM Ariff of the CPI (M) while BJP's <keyword id="21418632" type="General" weightage="20" keywordseo="sobha-surendran" source="keywords">Sobha Surendran</keyword> trailed in the third place. The polling in Kerala was held in single phase on April 26. The voter turnout was recorded at 71.27 per cent. Out of the total 2,77,49,158 voters in Kerala, a total of 1,97,77,478 exercised their franchise. In the 2019 General Elections, the National Democratic Alliance (NDA) led by the BJP failed to open its account in the southern state. In its attempt to garner votes in Kerala, the BJP focussed on the Christian community in the state which accounts for 18.38 per cent of the total population. Meanwhile, the National Democratic Alliance (NDA) led by the BJP crossed the majority mark in early leads and the INDIA bloc above 200, defying all exit poll predictions. The BJP is currently leading on 240 seats, as per the latest trends by the ECI. The Lok Sabha elections were held across the country in seven phases from April 19 to June 1. (ANI)

"Miracle was imminent", says Suresh Gopi after BJP's historic Lok Sabha victory in Kerala

<ul class="summary-list"><li>The all-new 2024 Dodge Charger Daytona is the brand's first electric muscle car.</li><li>The Charger Daytona will reach dealerships later this year with a starting price of $59,595.</li></ul>Dodge revealed new details and pricing for its highly anticipated 2024 Charger <a target="_blank" class="" href="https://www.businessinsider.com/dodge-reveals-challenger-demon-170-1025-horsepower-muscle-car-2023-3">electric muscle car</a>.The Stellantis subsidiary announced that the <a target="_blank" class="" href="https://www.businessinsider.com/photos-dodge-charger-daytona-srt-electric-muscle-car-concept-launched-2022-8">Charger Daytona EV</a> will be available in showrooms by the end of 2023 with two variations: the Daytona R/T and the Daytona Scat Pack."The future of the Dodge brand launches with a two-model 2024 Dodge Charger Daytona two-door lineup that looks, drives, sounds and feels like a Dodge, outperforming the legendary models they replace and delivering the experience the Dodge Brotherhood of Muscle expects," Dodge brand CEO, Matt McAlear, said in a press release.The base R/T will have 420 horsepower on tap for a starting price of $59,595, while the Scat Pack will arrive from the factory with 670 electric ponies and a more expensive $73,190. <div type="image" title="A visual diagram of the EV battery pack and drive motors from a 2024 Dodge Charger Daytona muscle car." height="1688" width="3000" msid="112411731" hostid="261" sizebytes="169710"></div>All EV variants of the Charger will feature a 100.5 kWh battery pack, standard all-wheel drive, and a mechanical limited-slip differential.The Daytona R/T is expected to go 317 miles on a single charge, while the Scat Pack should have 260 miles of all-electric range. Dodge says, noting each should be able to charge from 20% to 80% in under 30 minutes using a fast charger. <div type="image" title="The rear end of a red 2024 Dodge Charger Daytona Scat Pack EV muscle car." height="1688" width="3000" msid="112411729" hostid="261" sizebytes="235962"></div>Also found on all Charger variants is Dodge's new Fratzonic Chambered Exhaust system. In other words: fake engine noises. While artificial engine sounds ported through a speaker system are quite common these days, Fratzonic takes things to a whole new level.The software uses a series of vibration chambers and 600-watt amplifier to mimic the rumble of a traditional V8. The faux-V8 tones change according to throttle input and drive mode, Dodge says. Some goodies are reserved for the expensive Scat Pack, including red Brembo six-piston front/four-piston rear brakes and dual-value adaptive damping suspension.<div type="image" title="The red and black interior of a 2024 Dodge Charger Daytona EV muscle car." height="2291" width="3000" msid="112411727" hostid="261" sizebytes="294990"></div>The Scat Pack also gets access to some special software features that help the Charger perform on the race track and drag strips.These include a Donut Mode, which spins only the rear wheels to facilitate going around in a circle. There's also Drift Mode, which directs power accordingly to help the driver power through corners sideways, and Line Lock, which locks the front wheels to allow the driver to heat up the rear tires with a smoky burnout.<h2 id="5e813fd5-606d-4460-850d-4c6ad7d93595">Four-door and internal-combustion variants of the new Charger will follow in 2025.</h2>Dodge is expected to begin producing an electric four-door version in the first half of 2025.<div type="image" title="A blue two-door 2024 Dodge Charger Daytona Scat Pack next to an orange, four-door Dodge Charger Daytona R/T, the first all-electric vehicles from the Dodge brand." height="2400" width="3000" msid="112411728" hostid="261" sizebytes="305010"></div>In addition, Dodge will commence production of internal combustion variants of the Charger, called the Dodge Charger SIXPACK, in the second half of next year.The Charger SIXPACK will have the Stellantis 3.0 liter twin-turbocharged, Hurricane straight six-cylinder engine under the hood. That engine will be shared with the Charger's corporate siblings, like the <a target="_blank" class="" href="https://www.businessinsider.com/jeep-wagoneer-recon-electric-suv-range-2022-9">Jeep</a> Grand Wagoneer SUV.The most powerful Charger variant with the engine is expected to have 550 horsepower.All models of the Charger will be made at Stellantis's Windsor Assembly Plant in Ontario, Canada.

The new $60,000 electric Dodge Charger will have fake V8 engine sounds and software to help you do donuts 

Bangalore Airport cargo witnessed a substantial increase in rose shipments in the run-up to <keyword id="6426726" type="General" weightage="80" keywordseo="valentine" source="Orion">Valentine</keyword>'s Day this year. The season of roses at BLR Airport brought cheer once again with a 14 per cent increase in rose shipments processed compared to last year. As per the airport spokesperson, Valentine's week kept <keyword id="16541242" type="General" weightage="80" keywordseo="blr-cargo" source="Orion">BLR Cargo</keyword> busy as 17.4 million rose stems (589,296 kg) were processed. Top international destinations to receive these Indian roses were Kuala Lumpur, <keyword id="6356662" type="General" weightage="20" keywordseo="singapore" source="Orion">Singapore</keyword>, Kuwait, Manila, Auckland, New York, Lebanon, Maldives, Jordan and Dubai. BLR Cargo sent roses to a total of 15 global destinations. On the domestic front, 6.6 million rose stems (178,200 kg) were processed which is a 31 per cent increase compared to last year. Top Indian cities to receive the Valentine's week consignment were Delhi, Kolkata, Mumbai, <keyword id="35727" type="General" weightage="50" keywordseo="guwahati" source="Orion">Guwahati</keyword>, <keyword id="16541244" type="General" weightage="20" keywordseo="bagdogra-ahmedabad" source="Orion">Bagdogra, Ahmedabad,</keyword> Kochi, Darbhanga, Chandigarh and Patna which are among 34 domestic destinations, said the spokesperson. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/sensex-nifty-rise-for-2nd-day-on-gains-in-oil-it-banking-shares/articleshow/97950784.cms">Sensex, Nifty rise for 2nd day on gains in oil, IT &amp; banking shares</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/news/infra-housing-projects-to-keep-indias-cement-demand-strong-moodys/articleshow/97946657.cms">Infra &amp; housing projects to keep India’s cement demand strong: Moody’s</a>

Love is in the air, rose shipments at Bangalore airport went up 14% on V-day

Around 62 per cent of Indians who were surveyed are planning to use the AI chatbot <keyword id="15681942" type="General" weightage="100" keywordseo="chatgpt" source="Orion">ChatGPT</keyword> to help write their love letters this <keyword id="6426726" type="General" weightage="80" keywordseo="valentine" source="Orion">Valentine</keyword>'s Day, the highest out of all the countries surveyed, with 73 per cent also using AI to boost their dating profiles, a report showed on Thursday. With ChatGPT starting to infiltrate every aspect of our daily lives, 78 per cent of Indians surveyed were also unable to spot the difference between a love letter written by the AI chatbot and one written by a human, according to the report by cyber-security company McAfee. The vast majority (60 per cent) of Indian respondents preferred a machine-generated love note. The most popular reason given for using AI as a ghost-writer was that it would make the sender feel more confident (59 per cent), others cited lack of time (32 per cent) or lack of inspiration (26 per cent), while 14 per cent said it would just be quicker and easier, believing they would not be found out. However, 57 per cent of respondents said they would be offended if they found out the note they had received was produced by a machine. "With Valentine's Day around the corner, it's important to stay vigilant and use security solutions that can help safeguard your privacy and identity and protect you from clicking on malicious links a scammer might send," said <keyword id="3541923" type="General" weightage="50" keywordseo="steve-grobman" source="Orion">Steve Grobman</keyword>, <keyword id="16450720" type="General" weightage="50" keywordseo="mcafee-chief-technology-officer" source="Orion">McAfee Chief Technology Officer</keyword>. "It is easy to drop your guard when chatting to a potential partner but it's important to be on alert if you're asked suspicious requests for money or personal information," Grobman added. With the rise in popularity of artificial intelligence, particularly tools such as ChatGPT that anybody with a web browser can access, the chances of receiving machine-generated information are on the rise. In fact, 76 per cent of Indians admit to being catfished -- which is when somebody pretends to be someone they're not online -- or knowing somebody who has. Additionally, 89 per cent of Indian respondents have engaged in direct conversations with strangers on social media across platforms, compared to 66 per cent globally. "Those looking for love are often more vulnerable to scams, and cyber criminals use that to their advantage, engaging in long, sophisticated attempts to steal from their victims," said the report. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/reliance-capital-case-battling-for-higher-value-to-stakeholders-says-iihl/articleshow/97776304.cms">Reliance Capital case: Battling for higher value to stakeholders says IIHL</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/finance/banks/news/rate-hikes-will-not-impact-collections-efficiency-of-nbfcs-icra/articleshow/97776942.cms">Rate hikes will not impact collections efficiency of NBFCs: ICRA</a>

This V-day, Indians want ChatGPT to play Cupid & write their love letters

<ul class="summary-list"><li>The rise of "trad wives" on social media may be linked to the rollback of Roe v. Wade.</li><li>Trad wives live by traditional gender roles, often attracting criticism and triggering debates.</li></ul>TikTok has a question: Have trad wives gotten more popular since Roe v. Wade was overturned?It was posed by Caroline Burke, a writer and media critic, who noted that the popular account Ballerina Farm, fronted by Utah-based mother-of-eight Hannah Neeleman, had gained seven million Instagram followers since 2022.<a target="_blank" href="https://www.businessinsider.com/supreme-court-abortion-decision-final-ruling-scotus-roe-v-wade-2022-6">The landmark ruling on Roe v. Wade in June</a> of that year rewound nearly 50 years of legalized abortion in the US by allowing states to make their own laws. For many, it felt like a step back in time.Burke said she always had an inkling there was a connection, but this stat solidified the theory for her."You cannot tell me that it is accidental, that in the two years where we have lost more reproductive rights than in decades previously, all of these trad wives have been gaining insane traction online," she said in a TikTok posted in January."Does that not blow your mind?" Generally, a trad wife is someone who lives a family life with more traditional gender roles. They are usually stay-at-home moms who spend their days cooking, cleaning, and waiting to greet their partners like a 1950s pin-up housewife.These women are largely evangelical Christians or Mormons who put God and the bible at the forefront of their decision to be subservient, or conservative women who herald their lifestyle as idyllic and tranquil.Creators including Neeleman, Estee Williams, Gwen the Milkmaid, and Rachel Joy are gaining thousands, sometimes millions of followers for their always-perfect hair and makeup, commitment to baking fresh bread for their husbands, and emphasis on motherhood.All of them either created their TikTok accounts or had the majority of their viral moments after June 2022. Neeleman is the largest with 6.9 million on TikTok, and she only had four videos on her account before June 2022, after which her account blew up.Nara Smith, the second most popular trad wife account, has gained 2.2 million followers since she set her account up in September 2022.Neeleman, Gwen the Milkmaid, Joy, and Smith did not respond to a request by Business Insider for comment. Williams told BI she thinks people are fascinated by traditional wife content because it is "nostalgic," "wholesome, and fulfilling." They are "hungry for traditional values and slower living more than ever.""I think a lot of women are waking up from modern feminism and realizing they, too, want a traditional lifestyle," she said. "I do believe the trad wife movement is a big step in the right direction for bringing Christian conservative values into the light, and the United States clearly wants more of it."Williams said she's not surprised trad wife content has picked up since Roe v. Wade was overturned."To adhere to traditional values you must believe in the value of life and defending the voiceless and unborn," she said.A fantasy for the alt-rightWhile on the surface, their content is harmless, critics say trad wives are <a target="_blank" href="https://www.businessinsider.com/tiktoks-trad-wives-are-pushing-a-conservative-agenda-for-women-2022-11">pushing a conservative agenda</a>, pandering to those who believe <a target="_blank" href="https://www.businessinsider.com/manosphere-widening-ideological-gap-between-young-men-women-gender-genz-2024-2">women's rights have gone too far</a>.Burke told BI she saw Ballerina Farm blow up after Fox News posted an article about her."Fox News shares countless articles designed to trigger people, but there's a reason why this one struck a nerve," she said."Right at the time that Roe v. Wade was overturned in the US, Fox shares this article about a woman who is happily having her eighth child."Neeleman has found herself <a target="_blank" href="https://www.businessinsider.com/ballerina-farm-controversy-rustic-videos-family-wealth-critique-tiktok-2024-1">as the topic of much discussion</a> in recent months, partly because of the dissonance between her apparent back-to-basics lifestyle, and the enormous wealth of her family — her father-in-law is David Neeleman, the airline entrepreneur who has an estimated net worth of $400 million."There was something about her account and something about her natural beauty and living on a farm and the way in which there was this almost promotion of effortlessness with their family that I think just really infuriated people," Burke said. "And on the other side, I think it really empowered and excited people."Tyler Bender, a comedian and commentator, has made a series of TikToks satirizing the trad wife lifestyle.She told BI she sees the popularity of trad wives as a pushback on modern feminism, much of which started on Reddit criticizing "blue-haired" childless women and favoring blonde housewives who raise multiple babies and take care of their husbands' every need."It literally is a fantasy for the alt-right," Bender said.She describes some of the criticism she gets on her videos as "white-knighting" from those who idealize women following this lifestyle."I'll get comments like, 'Wow, you must be so sad and single because you feel OK judging this woman,'" she said. "These weirdos on the internet feel like they need to protect the one pure kind of woman left."The irony, though, is that they're lusting for a time that never really existed, Bender said. Women, throughout history, had some sort of hustle outside their houses, whether their husbands knew or not. They were never these living dolls who catered to their partners and children, keeping themselves and their homes immaculate, with no other pursuits."These people are just emulating the post-war boom of advertising in the 1950s. That's what they're cosplaying," Bender said. "It's so strange to me. You're yearning for something that never existed." <h2>Algorithms play their part</h2>A shift toward conservative views and traditional values is only part of the story. The other is how social media algorithms work.Apps like TikTok favor controversy because it boosts views. People who strongly agree or disagree on a piece of content are more likely to engage with it, leaving comments, stitching it with their own thoughts, or sharing it with peers."In order for a conflict or for a cultural moment to take place, you can't just have love or hate, you need both," Burke said. "Because you need people having a dialogue."Katya Varbanova, a viral marketing expert, told BI TikTok thrives on these debates, and trad wife content gives them just that because it's a very polarizing topic. Roe v. Wade only added to that."If you grew up in a traditional household and it was a happy household, obviously you would hold the belief that that's the way to go," she said. "And vice versa. If you grew up in a non-traditional household that was happy, you believe that. So it creates this dichotomy, a fight between the two."There are more than 16,000 TikToks containing the hashtag #tradwife on TikTok, many with millions of views.The most viral ones are the most extreme on both sides, Varbanova said, with videos showing the fifties aesthetic full of beautiful aprons and an aspirational life, generating both awe and disgust in the comments.Some women find the content hard to watch because they may feel conflicted about their lives and whether they want children, seeing as it's less affordable for many young people now than it used to be. Others simply find it ridiculous, describing some trad wife content of ethereal women floating through life <a target="_blank" href="https://culted.com/wtf-is-lobotomy-core/">as "lobotomy-core."</a>"I'm always the person that believes neither side is better than the other," Varbanova said. "You get to choose what makes you happy, and no woman should be forced to be a trad wife, and no woman should be forced to not be a trad wife."<h2>The fear is that extremism may trickle down</h2>Burke said she doesn't believe the end result of trad wife culture is going to be that more progressive women are converted to that lifestyle.She's more concerned about the soft power religious institutions may be gaining in the background, with more harmful ideologies about women's role in society and trickling down through messaging about traditional family values, abortion rights included.For a long time, rich religious institutions were largely absent from influencing swathes of young people on social media, but now they have an in, disguised in aprons and Bettie Page curls."We're approaching another presidential election and there is such a fracturing in our country," Burke said. "So I'm thinking about, what are these people representing? Who do they have access to?"As with everything on the internet, content and anyone can find themselves falling down an increasingly extremist pipeline without realizing it."Everything about how these women behave comes from the indoctrination of their religions," Burke said. "And their religions are way more powerful than we even like to remember."

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