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New Delhi, Feb 18 () Kerala is eyeing a robust growth in domestic tourist arrivals in 2020 as it undertakes a slew of initiatives, including 'Tourism Trade Meets' in ten cities in the country, to make the state a 365-day destination. In the first nine months of 2019, the state witnessed 1.32 crore domestic tourist arrivals. Kerala has commenced the second phase of national partnership meets in January which will go on till March, Kerala Tourism said in a statement. The increase in domestic tourist footfalls is a firm reiteration of the fact that the powerful promotional campaigns connected with the people instantly, Tourism Secretary Rani George said. "Travellers from across India will find the state not only heritage-rich and enchanting but also a welcoming destination, especially with Vishu, Thrissur Pooram, and a host of other festivals lined up," she added. Kerala has added an array of new and exciting products and experiences that are tailor-made for the domestic traveller and would also make the state a 365-day destination, Tourism Director P Bala Kiran said. In a bid to make tourism a sustainable enterprise, Kerala has also introduced the concept of village life experience under the responsible tourism mission, the statement said. The customised experiences include serene backwater cruises, calm boat rides, thrilling canoe cruises, and silent walks through lush greenery and paddy fields, it added. The state has taken other initiatives such as Muziris Heritage Project, Kochi-Muziris Biennale and Spice Route Project to hard sell the state as a preferred tourist destination. AKT RVK

Kerala tourism eyes robust growth in domestic tourist footfalls in 2020

<keyword id="6362858" type="UNKNOWN" weightage="20" keywordseo="Kerala-Tourism">Kerala Tourism</keyword> is targeting a healthy 10-12 per cent growth in both arrivals as well as in earnings in the year to March 2020 as the state has returned to normalcy after the worst deluge in a century had ravaged the entire state last year, a senior official has said. Despite the killer floods, the state had recorded a 6 per cent increase in both footfalls and revenue in 2018. It can be noted that tourism was one of the worst affected business sectors of the state's economy that was impacted by the worst deluge in a century that ravaged the entire state in August-September of 2018. The tourism hot-spot <keyword id="30469" type="LOCATION" weightage="20" keywordseo="Kochi">Kochi</keyword> and the surrounding areas and the Alappuzha, known for its famed boat-houses and backwaters, bore the brunt of the floods bringing the industry to a complete standstill. Apart from remittances, tourism is the mainstay of the Kerala economy with 12 per cent of the state GDP is contributed by this. "After the worst floods last year, tourism has recovered fully from January 2019. We saw 8.07 per cent growth in arrivals in the first quarter at 41,90,468 against 38,77,712 during the same period last year. Looking at the current trends we expect 10-12 per cent growth in both arrivals as well as in earnings this fiscal year," Kerala Tourism information officer Suraj PK told PTI. Despite the floods, Kerala closed 2018 with total footfalls of 16.7 million, up 6 per cent over 2017 while the earnings were over Rs 36,520 crore, up from Rs 28,740 crore, he added. In 2017, the footfalls were 15.67 million, recording an increase of 5.93 per cent. Of the total footfalls, 1.09 million were foreign tourists. The share of revenue from foreign visitors touched Rs 8,764.46 crore. Domestic tourism sector also gained during the period with visitors exceeding 15.6 million, showing an increase of 6.35 per cent, according to the numbers shared by the department. Buoyed by a healthy surge in domestic tourist arrivals, Kerala Tourism is all set to kick-start a new aggressive marketing campaign with a string of partnership meets across 10 cities, showcasing a combination of the state's traditional art forms and its attractive products of touristy appeal. Suraj said tourism will also get a boost from the very first edition of the Kerala's Champions Boat League (CBL), which began from late August. The boat league is conceived in the IPL format. "Every weekend any tourist who comes to Kerala will be able to witness one 'Champions Boat Race' in any of the major backwaters. It will end with the President's Trophy Boat Race in <keyword id="6357351" type="LOCATION" weightage="20" keywordseo="kollam">Kollam</keyword> on November 23, holding 12 races during the intervening weekends. It will be a world-class experience for the guests," he added. To attract tourists, the state has also added an array of new destinations and experiences that will make Kerala a 365-day destination for leisure travel. "A special attraction would be the <keyword id="61688" type="PERSON" weightage="20" keywordseo="Jatayu">Jatayu</keyword> Earth Centre, an hour drive north of the state capital Thiruvananthapuram, which houses a giant statue of Jatayu, he said. The statue is 200-feet long, 150 feet wide and 70 feet in height, making it the largest functional bird sculpture in the world, Suraj added. Another new attraction is the country's first biodiversity museum, which is tucked away on the outskirts of the capital city. This museum, once a boathouse, is now home to the state's first-ever science-on-sphere system. Another first is the <keyword id="489015" type="CITY" weightage="20" keywordseo="Muziris">Muziris</keyword> Heritage Project, expected to be completed this year, is the largest heritage conservation project in the country. The remains of a once-thriving port frequented by the Arabs, the Romans and the Egyptians during the first century BC is preserved across 25 museums. Another offering in the historical space is the Spice Route Project that rekindles the 2,000-year-old ancient sea links and the shared cultural and culinary legacies with 30 countries. Kerala is keen to figure prominently in the meetings, incentives, conferences, and events (MICE) tourism destinations as well, Suraj said.

Kerala wants to bounce back after floods, eyes 10-12% growth in tourism

<ul><li>After 3 confirmed <keyword id="1754604" type="PERSON" weightage="20" keywordseo="coronavirus">coronavirus</keyword> cases, Kerala fears mass cancellations from tourists </li><li>State tourism minister <keyword id="916683" type="PERSON" weightage="20" keywordseo="Kadakampally-Surendran">Kadakampally Surendran</keyword> said the hotels have seen mass cancellations. </li><li>Business Insider India reached out to online travel portals like EaseMyTrip and Cleartrip to assess the impact of Coronavirus on <keyword id="6362858" type="COMPANY" weightage="20" keywordseo="Kerala-Tourism">Kerala Tourism</keyword>. They say that the demand remains strong as of now. </li></ul>The outbreak of <keyword id="8637381" type="UNKNOWN" weightage="20" keywordseo="Coronavirus-in-Kerala">coronavirus in Kerala</keyword> has cast a shadow on the state’s vibrant tourist inflow. After the state reported<a href="https://www.businessinsider.in/science/health/news/806-people-in-kerala-under-observation-for-coronavirus/articleshow/73754612.cms?upcache=2"> three confirmed coronavirus cases</a>, even its border states like <keyword id="6354780" type="LOCATION" weightage="20" keywordseo="Karnataka">Karnataka</keyword> have turned alert. State tourism minister Kadakampally Surendran said the hotels have seen mass cancellations. “After the Nipah virus and deadly floods, the coronavirus outbreak has also adversely impacted the holiday industry as hotel bookings during February-March have been cancelled widely across the state, ''<a href="https://www.livemint.com/news/world/coronavirus-live-update-death-toll-jumps-to-425-hyundai-suspends-production-line-11580788423653.html"> he said in a press conference</a>. Business Insider India reached out to online travel portals like EaseMyTrip and Cleartrip to assess the impact of Coronavirus on Kerala Tourism. They say that the demand remains strong as of now. Too early to asses, say travel portals Balu Ramachandran, senior vice president of Cleartrip believes that it is very early to say conclusively if there will be any discernible impact on travel with respect to Coronavirus “As of now, we haven't received any updates from airlines for flight cancellations for Kerala. However, we have observed a few cancellations of hotel bookings especially of women travellers,” Prashant Pitti, co-founder and executive director of EaseMyTrip. If any, this will be the third time that the state’s tourism sector has been hit. Two years ago in August 2018, Kerala was swept away by deadly monsoon rains taking as many as 504 lives. In all, 23 million were affected and the losses for the state mounted to $2.7 billion. In June 2019, 17 people were killed in 21 days after catching Nipah virus infection (NiV) that too like Coronavirus has no cure. SEE ALSO : <a href="https://www.businessinsider.in/science/health/news/fighting-wuhan-coronavirus-pictures-show-how-china-built-a-1000-bed-hospital-in-10-days/articleshow/73758306.cms">Fighting Wuhan Coronavirus: Pictures show how China built a 1000-bed hospital in 10 days</a>

Kerala’s tourism is infected following three confirmed cases of coronavirus

Behold, these breathtaking pictures are not from the snow-covered <keyword id="52569" type="LOCATION" weightage="20" keywordseo="himalayas">Himalayas</keyword>. On the contrary, these are from down south - from a popular tea plantation. 
 
 
 
 
 
 
 
 
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 In <keyword id="6389278" type="LOCATION" weightage="20" keywordseo="munnar">Munnar</keyword>, <keyword id="28504" type="LOCATION" weightage="20" keywordseo="Kerala">Kerala</keyword>, the mercury recently plunged to as low as -4 degree Celsius, covering the entire area in frost. However, frost on tea leaves is a cause of concern for the tea plantation industry. The fear of wilting tea leaves might hamper the produce. 
 
 
 
 
 
 
 
 
 
 
 
 
 
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 Kerala, unlike the nothern parts of <keyword id="3658" type="LOCATION" weightage="20" keywordseo="India">India</keyword>, including <keyword id="6354495" type="LOCATION" weightage="20" keywordseo="kashmir">Kashmir</keyword> doesn’t get as cold but Munnar is definitely an exception and these pictures are proof. Munnar experienced frost for the first time in 2018. Temperature, at that time too plunged below zero. Let's have a look - #1 
	
	
	
	
	
	
	
	
 
 
 
 
 
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In photos: A tea plantation in South India sees a white winter as temperatures dip unusually to below freezing

Thiruvananthapuram, Kerala has achieved a milestone by securing the distinction of having the highest number of five-star hotels in the country. This was revealed in the latest data available in the National Database for Accommodation units. Kerala has surpassed states like Maharashtra, Rajasthan and Goa which are popular amongst the tourists and corporates as convenient locations. According to the rankings, Maharashtra has taken the second position with a total of 35 five-star hotels, Goa ranks third with 32 five star properties followed by the national capital Delhi with 27 five-star hotels. P.B Nooh, director, Kerala tourism stated while the government plays a major role in developing infrastructure and amenities, private players develop amenities provided to them, helping increase the influx of national and international tourists to Kerala. Rahul Raj, General Manager, Hyatt Regency Trivandrum, a recent but notable addition to the state's five star property portfolio said not only does this put us on a pedestal projecting Kerala as a most sought-after destination for leisure and MICE but also plays a major role in creating more opportunities for career development in the hospitality sector. Shruti Shibulal, CEO and Director, Tamara Leisure, said this accomplishment serves as a strong catalyst, motivating us to actively promote and enhance the hospitality and tourism industry in Kerala.

This state has beaten Goa and Maharashtra with the highest number of five-star hotels in India

It seems people in <a href="http://www.businessinsider.in/Bottoms-Up-Why-Kerala-Drinks-Most-Among-Indian-States/articleshow/46064425.cms">Kerala</a> may soon be celebrating a dry <a href="http://www.businessinsider.in/RANKED-The-12-best-Christmas-movies-ever/articleshow/50317685.cms">Christmas and New Year</a> every year now. The <a href="http://www.businessinsider.in/Cant-buy-that-new-SUV-So-what-Make-do-witha-used-one/articleshow/50354383.cms">Supreme Court</a> has upheld the state’s new excise policy and has allowed only 5-star hotels to serve alcohol in the state! 
	 But this news hasn’t gone down well with many, especially the tourism players, who feel that such a move will deter people from visiting this place. “When someone decides a vacation, they want to enjoy without any restriction. And Goa and <keyword id="28504" type="CITY" weightage="20" keywordseo="Kerala">Kerala</keyword> are considered to be ‘cool’ places to visit during this time of the year,” said tour operators. 
	 But a move such as banning alcohol in regular restaurants, which includes budget hotels, will negatively impact the state’s tourist-friendly image. It must be noted that Kerala is looked upon as forward-looking state in India. Foreign <keyword id="6356297" type="UNKNOWN" weightage="20" keywordseo="Tourists">tourists</keyword> often find the place very tourist friendly but SC’s decision will prove to be a definitely a dampener to the festive spirit of the state. 
	 
	Besides, a tourist will have to shell out a bomb every time he drinks is not a feasible idea. And this would be preceded by long waiting hours! 
	 
	Sadly, the new policy doesn’t end here. The government intends to completely phase out consumption of alcohol in the state in the next 10 years. The industry players will have to wait to see how the decision dents the arrival numbers as well as the revenue clocked in by the sector. 
	 
	And if this continues, then the day won’t be far when you will have to imagine your trip to the backwaters sans your favourite pint of beer! 
	 
	Image: Indiatimes.com

Planning a trip to Kerala? You may have to spend a few grand to
get happy high!

<ul><li>The economic distress from the recent <keyword id="48088" type="COMPANY" weightage="20" keywordseo="floods">floods</keyword> in <keyword id="28504" type="LOCATION" weightage="20" keywordseo="Kerala">Kerala</keyword> is mounting. Total losses have been pegged at ₹210 billion. </li><li>A recent report by India Ratings predicts that two-Kerala based banks, <keyword id="6356495" type="UNKNOWN" weightage="20" keywordseo="federal-bank">Federal Bank</keyword> and South India Bank, could see a 20-25% surge in their <keyword id="142154" type="PERSON" weightage="20" keywordseo="bad-loans">bad loans</keyword> as a result of the floods. </li><li>Most of the banks in the region focus their lending on the two sectors that have been adversely impacted by the floods - SMEs and <keyword id="6355165" type="UNKNOWN" weightage="20" keywordseo="agriculture">agriculture</keyword>. </li></ul>The economic distress from the recent floods in Kerala is mounting. Total losses have been pegged at ₹210 billion. The state’s GDP for the current financial year is expected to fall by 1 percentage point. Insurers are readying a payout of ₹13 billion for motor and property claims alone. The national production of rubber and coffee is also expected to take a huge hit. And now, the balance sheets and financial strength of banks in the region are predicted to deteriorate significantly. Around five banks, including Federal Bank and <keyword id="125585" type="COMPANY" weightage="20" keywordseo="South-Indian-Bank">South Indian Bank</keyword>, are based in Kerala with a quarter of their loan book concentrated on the state. Infact, a recent report by India Ratings, predicts that Federal and South India could see a <a href="https://www.indiaratings.co.in/PressRelease?pressReleaseID=33662&amp;title=Market-Wire%3A-Lenders-with-Exposure-to-Kerala-Brace-for-a-Jolt-Amid-Floods">20-25% surge</a> in their bad loans as a result of the floods. Even microfinance institutions will see their operations affected owing to defaults. Last week, the CEO of Federal Bank, Shyam Srinivasan, said that the bank’s non-performing loans could rise by <a href="https://www.business-standard.com/article/markets/federal-bank-expects-bad-loans-from-kerala-to-go-up-20-30-says-md-ceo-118082200060_1.html">as much as 30%</a> within the next few quarters owing to its high level of exposure to the rubber and tourism industries. Most of the banks in the region focus their lending on the two sectors that have been adversely impacted by the floods - small and medium-sized enterprises (SMEs) and agriculture. While agricultural output in Kerala will most definitely take a hit in the near term, even small businesses will suffer due to the loss of inventory, property damage and irregularity in cash flows. This in turn, will inevitably affect the ability of farmers, agricultural collectives and small business owners to pay back their loans. To soften the blow to creditors in the agricultural sector, the government has allowed a one-year grace period for interest and five-year grace period for principal payments on these loans. So banks will not have to immediately recognise these accounts as stressed. In the short term, banks could see a windfall in deposits as a result of a spike in remittances to the state. The floods are expected to unleash a wave of payments from Indian diaspora to their families. The absolute value of remittances will also be given a boost due to the weak rupee.

Kerala floods could lead to a surge in bad loans at India’s regional banks

Two extremes of the World Cup frenzy in football-crazy <keyword id="28504" type="General" weightage="80" keywordseo="kerala" source="Orion">Kerala</keyword> were seen as some fans celebrated the mega sporting event by buying a house to watch it and taking a golden statue of the late Diego <keyword id="6399005" type="General" weightage="100" keywordseo="maradona" source="Orion">Maradona</keyword> to <keyword id="6355203" type="General" weightage="80" keywordseo="qatar" source="Orion">Qatar</keyword>, while a few others got into a clash with police who objected to blocking a road by their celebratory procession. In Palakkad, a huge procession of football fans on Sunday donning jerseys of various teams got into an argument with the police personnel over the traffic movement being blocked by their celebrations and it led to stones being pelted against the officers and the police responding with a lathi charge to disperse the crowd. Two policemen were injured in the stone pelting, an officer from Palakkad Town North police station said and added that an FIR was lodged the same day and on Monday 22 persons were arrested in the case. "They will be produced in court today," the officer said. He said there was no permission obtained for carrying out the procession which was using unauthorised sound and speaker systems to play music and that coupled with the large number of fans led to the road being blocked and traffic movement disrupted. When the procession organisers were asked by police to move away in view of the road being blocked, they got into an argument with the officers and then started pelting stones. "Two officers were injured. Their health is stable now," he said. On the flip side, a prominent Kerala-based businessman -- Boby Chemmanur -- decided to travel to Qatar with a golden statue of Maradona which commemorates the legendary footballer's 'Hand of God' goal. His journey, along with a group of persons from all walks of life, began on Monday afternoon from Thiruvananthapuram and it is expected to traverse through Kerala, Karnataka and <keyword id="826" type="General" weightage="50" keywordseo="goa" source="Orion">Goa</keyword> to reach Mumbai from where they will fly to Qatar. The event was inaugurated by Kerala Tourism Minister P A Muhammed Riyas. Meanwhile, in Kochi's Kangarappady area, 17 friends and football fans together bought a house, for Rs 23 lakh, where they can watch the 2022 World Cup. "However, it would be utilised for much more than that as we plan to make it a space where future generations can come and play games, watch sports, read books, etc.," Haris Kassim, one of the groups of 17, told PTI. "It will be open to all. We bought the house a month back. We have already put in place some games, like carrom, that people coming here can play. The house is presently registered in our name, but we will ensure it is accessible to all," he added. Houses in Argentine colours, huge cutouts of Lionel <keyword id="6355806" type="General" weightage="80" keywordseo="messi" source="Orion">Messi</keyword>, Neymar Jr. and Cristiano Ronaldo, goal-scoring events and fans walking around donning jerseys of their favourite teams and setting up huge screens in open areas or under tents to watch the game, are prime examples of how Keralites have geared up to enjoy the football World Cup in Qatar. The World Cup kicked off on Sunday with hosts Qatar losing to Ecuador. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/sports/news/qatar-fifa-world-cup-revenue-expected-to-surpass-all-previous-records-says-sp/articleshow/95652459.cms">Qatar FIFA World Cup revenue expected to surpass all previous records says S&amp;P</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/sports/news/with-messi-posters-and-team-flags-kolkata-goes-high-on-football-fever/articleshow/95651564.cms">With Messi posters and team flags, Kolkata goes high on football fever</a>

Gold statues of Maradona, people buying house just to see matches; FIFA frenzy takes over Kerala

Misty all around, rain drops making the SUVs windscreen hazy and wild fragrance of spices turning our senses on- that’s the most-brief description of the serpentine road that reaches <keyword id="54892" type="CITY" weightage="20" keywordseo="thekkady">Thekkady</keyword> from Kochi Airport. Located 145 kilometres from the town of Kochi, Thekaddy is known for the Periyar Wild Life Sanctuary. Kerala’s offbeat location, situated in the district of Idukki, Thekkady offers you more than just coconuts or blinding greenery. The quaint hilly hamlet is known better for its coffee estates and spice gardens. 
 
<a href="http://www.businessinsider.in/travel">Also Read: More on travel</a>

Kerala travelogue: Give life a pause with your partner at Thekkady

Chennai, Mar 10 (): BLive, an eco-tourism start-up and aprovider of experiential tours on electric bikes, on Tuesdaysaid it has launched an electric vehicle tourism initiative inOoty.   BLive offers experiential guided tours on electric bikesaimed at reducing carbon footprint.   After a successful launch in Goa, Puducherry, Karnataka,Rajasthan, Kerala, the company launched its service inTamil Nadu, beginning with Ooty.   "The guided e-Bike tours offered by BLive will enable thetourists to explore picturesque Ooty in an eco-friendly way,"a press release said.   "We are proud to launch our service in partnership with'Make Ooty Beautiful' which has been spearheading the greenmovement in the district," BLive COO and co-founder SandeepMukherjee and its CEO Samarth Kholkar said in the release.   "Our state-of-the-art smart electric bikes deliver 50-kmrange per charge with digital screens and come with anaccelerator and pedal assist mode for effortless riding,"they said.   Convenor of Indian National Trust for Art and CulturalHeritage Geetha Srinivasan said, "Millions of tourists visitOoty each year and tourist vehicles are one of the topcontributors to the rising level of air pollution."   "The guided e-bike tours from BLive offer a clean mode ofexploring and experiencing the beauty of Ooty", she said. VIJNVG   NVG

You Searched For "Kerala Tourism" and got 10 results

Kerala tourism eyes robust growth in domestic tourist footfalls in 2020

PTI

Kerala wants to bounce back after floods, eyes 10-12% growth in tourism

PTI

Kerala’s tourism is infected following three confirmed cases of coronavirus

Preeti Soni

In photos: A tea plantation in South India sees a white winter as temperatures dip unusually to below freezing

BI India Bureau

This state has beaten Goa and Maharashtra with the highest number of five-star hotels in India

IANS

Planning a trip to Kerala? You may have to spend a few grand to get happy high!

Purba Das

Kerala floods could lead to a surge in bad loans at India’s regional banks

Dilsher Dhillon

Gold statues of Maradona, people buying house just to see matches; FIFA frenzy takes over Kerala

PTI

Kerala travelogue: Give life a pause with your partner at Thekkady

Suchayan Mandal

BLive launches electric vehicle tourism initiative in Ooty

PTI

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