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India’s Chief Economic Advisor (CEA), <keyword id="20690607" type="General" weightage="20" keywordseo="V-Anantha-Nageswaran" source="keywords">V Anantha Nageswaran</keyword>, remains optimistic about the nation’s economic prospects despite a slower-than-expected <keyword id="19972825" type="General" weightage="20" keywordseo="GDP-growth" source="keywords">GDP growth</keyword> in the second quarter of FY2024-25. Speaking at the Bharat @100 Summit hosted by Assocham, he said that the fundamental health of the economy remains robust, according to a report by aNI. Nageswaran highlighted several indicators demonstrating the economy’s resilience. “If you run through the checklist for the <keyword id="19948184" type="General" weightage="100" keywordseo="Indian-economy" source="keywords">Indian economy</keyword>, the health is pretty robust,” he noted, pointing to controlled levels of external debt as a share of GDP, declining non-performing assets in the banking system, and stable inflation trends. Although certain food items have caused inflationary spikes, their impact is limited within the overall consumer price index basket, he explained. The CEA praised the shift in fiscal expenditure priorities over the past seven years, with greater focus on capital investments rather than revenue spending. This reallocation, he suggested, has bolstered long-term economic stability and growth potential. India’s GDP growth for the July-September quarter was 5.4%, significantly below the Reserve Bank of India’s forecast of 7%. While this has sparked concerns among economists, Nageswaran urged against overreacting. Erratic monsoons and excessive rainfall disrupted economic activity in Q2, he explained, while global uncertainties and supply chain pressures further weighed on growth. Despite these challenges, he maintained confidence in the broader growth narrative, citing improvements in key economic metrics. For instance, India’s gross capital formation has risen from 27.3% of GDP in the second decade of the 2000s to 30.8% today. Private consumption remains steady, and exports—spanning both services and manufacturing—continue to perform well even amid challenging global conditions. Nageswaran also underscored India’s growing competitiveness in international trade. He noted that the nation’s total <keyword id="24325087" type="General" weightage="20" keywordseo="exports-as-a-percentage-of-GDP" source="keywords">exports as a percentage of GDP</keyword> now surpass China’s, showcasing its resilience and adaptability in a shifting global trade environment. However, he cautioned against reading too much into quarterly fluctuations, highlighting the impact of geopolitical developments such as trade restrictions from the US on critical minerals and rare earths, as well as policy shifts in China. These external factors, he suggested, are likely to persist and may continue influencing short-term economic trends. (with ANI inputs)

Indian economy is resilient despite Q2 challenges, says CEA Nageswaran

The highly anticipated sequel to the <keyword id="19940411" type="General" weightage="20" keywordseo="blockbuster" source="keywords">blockbuster</keyword> hit <keyword id="19986789" type="General" weightage="20" keywordseo="Pushpa" source="keywords" meta.keywordsubtype="org" meta.entityname="Pushpa" meta.hostid="261" meta.entityid="Pushpa">Pushpa</keyword>: The Rise, <keyword id="20035132" type="General" weightage="100" keywordseo="Pushpa-2" source="keywords">Pushpa 2</keyword>: The Rule, is set to take the box office by storm. With its pre-release business reportedly reaching a staggering Rs 900 crore according to News18, the film has already created history. Fans have been eagerly waiting for the second part of the film, and the excitement has been palpable. The movie's digital and satellite rights have been sold at a record-breaking deal of Rs 900 crore, making it one of the most lucrative film deals in <keyword id="20060213" type="General" weightage="20" keywordseo="Indian-cinema" source="keywords" meta.keywordsubtype="org" meta.entityname="Indian cinema" meta.hostid="261" meta.entityid="Indian cinema">Indian cinema</keyword>. While the official OTT platform announcement is awaited, reports suggest that the theatrical rights have also been sold for a substantial sum of Rs 650 crore. Directed by <keyword id="20141226" type="General" weightage="20" keywordseo="Sukumar" source="keywords">Sukumar</keyword>, Pushpa 2 is a <keyword id="23594296" type="General" weightage="20" keywordseo="high-budget-film" source="keywords">high-budget film</keyword> with a star-studded cast, including <keyword id="19943690" type="General" weightage="20" keywordseo="Allu-Arjun" source="keywords">Allu Arjun</keyword>, <keyword id="19917047" type="General" weightage="20" keywordseo="Rashmika-Mandanna" source="keywords">Rashmika Mandanna</keyword>, <keyword id="20180296" type="General" weightage="20" keywordseo="Fahadh-Faasil" source="keywords">Fahadh Faasil</keyword>, and Sunil. The film's music is composed by Devi Sri Prasad, who, along with Allu Arjun, won the National Award for their work in Pushpa: The Rise. The sequel promises to be even more action-packed and thrilling than its predecessor. With a budget of Rs 500 crore, Pushpa 2 is one of the most expensive Indian films ever made. The filmmakers have spared no expense to create a visually stunning and immersive cinematic experience. Fans are eagerly awaiting the release of Pushpa 2: The Rule, and it is clear that the film is poised to become a massive commercial success. With its record-breaking pre-release business and the immense anticipation surrounding it, the movie is all set to redefine the <keyword id="20125529" type="General" weightage="20" keywordseo="action-drama" source="keywords">action drama</keyword> genre in Indian cinema.

Allu Arjun’s ‘Pushpa 2: The Rule’ breaks records with Rs 900 crore business even before release!

“Ye le beta, humare khaandani sone ke gehne. Ise girvi rakhva de, shayad kuch paise aa jaye ghar main.” How many times have we seen similar dialogues repeat itself in Bollywood films of the 70s and 80s—abject poverty and a frail-looking old mother pleading to her son to pawn the family’s heirloom gold ornaments to a jeweller, all to get a few bucks? Well, if you’d ask that son in 2024, he’d rather hit the loan button on his <keyword id="105386" type="General" weightage="20" keywordseo="Demat-account" source="Orion">Demat account</keyword> than pawn his mother’s gold jewellery. Given how Indians are rapidly resorting to taking loans against their investments in shares and mutual funds, these might as well be a cherished family heirloom in today’s time. Fair warning though; it's not as if gold and loans against it are going down in India’s lending scene. It's very much the opposite, shining brighter than ever! The secured loan category is having its time in the spotlight, and people are certainly looking beyond land and property to get their hands on some extra monies! But what is funding the steep rise behind these loans? And are they as failsafe and secure as they’re made out to be? We decode for you in this week’s Simply Put. <h2 style="margin-bottom: 0.7em; line-height: 1.3; color: rgb(0, 0, 0); font-size: 24px; background: 0px 0px; text-rendering: optimizelegibility;">The great Indian pawning party</h2>Pawning one’s gold has been, by far, the OG Indian financial move to get a loan. That continues well into 2024, and apparently, more so when India decides to wed and celebrate! Data from <keyword id="30067" type="General" weightage="20" keywordseo="RBI" source="Orion">RBI</keyword> suggests that the outstanding amount on gold loans has swelled from Rs 85,009 crore in September 2022 to Rs 1,47,081 crore in September 2024. It looks like Gold took the motto of rise and shine too seriously! Table 1: Growth in gold loans <table class="redcator-table-advance" style="border-width: initial; border-style: none; background-color: rgb(255, 255, 255); font-size: 16px; line-height: 1.6em; box-shadow: none; width: 468pt; font-family: Merriweather; table-layout: fixed; padding-bottom: 10px !important; background-image: inherit !important; background-position: inherit !important; background-size: inherit !important; background-repeat: inherit !important; background-attachment: inherit !important; background-origin: inherit !important; background-clip: inherit !important;"></colgroup><tbody><tr><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">Year </td><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">Amount (In Rs crore) </td></tr><tr><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">September 2022 </td><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">85,009 </td></tr><tr><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">March 2023 </td><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">89,370 </td></tr><tr><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">September 2023 </td><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">97,426 </td></tr><tr><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">March 2024 </td><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">1,02,562 </td></tr><tr><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">September 2024 </td><td style="border-width: 1pt; border-style: solid; border-color: rgb(0, 0, 0); padding: 5pt; font-size: 16px; vertical-align: top; overflow: hidden; overflow-wrap: break-word;">1,47,081 </td></tr></tbody><tbody></tbody><tbody></tbody><tbody></tbody><tbody></tbody><tbody></tbody><tbody></tbody></table> Source: RBI data While the world continues to be riled up in multiple geopolitical crises in 2024, gold has been making merry of these tough times. Thus far this year, <keyword id="3886593" type="General" weightage="20" keywordseo="domestic-gold" source="Orion">domestic gold</keyword> prices have grown by 23%, outperforming benchmark indices like Nifty and Sensex by a mile, which have gone up by 9.85% and 8.86%, respectively. The growth in gold loan disbursal rates month on month this year could also put Nifty and Sensex’s growth to shame. In just September 2024, gold loans grew an astounding 51%, up from 40.9% in August, 30.5% in June, and just 14.8% in March. <h2 style="margin-bottom: 0.7em; line-height: 1.3; color: rgb(0, 0, 0); font-size: 24px; background: 0px 0px; text-rendering: optimizelegibility;">Hey, wait up for me, says LAS</h2>In lockstep with the elder, gold loan sibling, advances against shares and bonds have also been inching up since 2022. Data from RBI (Reserve Bank of India) notes that as of September 2022, the outstanding quantum of loans that were taken against shares (LAS) and bonds stood at Rs 7,397.94 crores. This inched up to Rs 7,764 crore in September 2023. Come 2024, and it looked like this was LAS’ time to shine. Loans swiftly skyrocketed, with outstanding loans in this category going up from Rs 8,492 crore in March 2022 to a staggering Rs 9,546 crore at the end of September 2024. Naturally, the smoke of LAS has its fire in the record inflows that Indians are pouring into the stock market and mutual funds month on month. Per AMFI (<keyword id="134904" type="General" weightage="20" keywordseo="Association-of-Mutual-Funds-in-India" source="Orion">Association of Mutual Funds in India</keyword>), the net AUM (assets under management) of India’s mutual fund industry grew to Rs 67,25,614.61 crores in October 2024, up from Rs 67,09,259.24 crores in September 2024. Even the number of retail mutual fund folios, which include equity, hybrid, and solution-oriented mutual funds, burgeoned to 17,23,52,296 in October, as compared to 16,81,61,366 in September. The same goes for stock investments in India, where the number of new demat accounts that are added every month just simply refuses to climb down. As of last month, total demat accounts in the country stood at 17.9 crore, which is more than the entire population of full-fledged nations like Japan (12.45 crore), Russia (14.38 crore), and Bangladesh (17.3 crore). In fact, since February this year, the monthly growth of LAS has been hitting double digits. From 11.3% in March to 21.6% in May to 26.8% in August, growth in LAS has been exceptional, hitting 22.9% in September this year. For context, monthly growth in the LAS segment was at a mere 5% in September 2023. <h2 style="margin-bottom: 0.7em; line-height: 1.3; color: rgb(0, 0, 0); font-size: 24px; background: 0px 0px; text-rendering: optimizelegibility;">What's driving the growth?</h2>It's a win-win for both the bank and the customer. Customers love them because LAS is available at a lower interest rate compared to unsecured personal loans. You can get a loan at an interest rate of anywhere between 9 and 12% by pledging your gold, MF units, or shares. Compare this to over 10-28% rates, which is the range where unsecured personal loans charge interest. Banks love <keyword id="827883" type="General" weightage="100" keywordseo="Secured-Loans" source="Orion">secured loans</keyword> since they are well-secured. In case you default on paying back, the bank can sell off your gold, shares, or mutual fund units to recover the amount. This takes a lot of stress off the banks, which are already dealing with secured loans’ riskier sibling-<keyword id="947940" type="General" weightage="20" keywordseo="unsecured-lending" source="Orion">unsecured lending</keyword>. High NPAs (non-performing assets) and non-payments in the unsecured borrowing space have already put RBI on red alert, which is why the apex bank is tightening the screws on unsecured lending, which was well on its way to becoming a ticking time bomb. As a result, credit growth has moderated to 12.8% YoY in October, as against the 19.3% rise recorded in the year-ago period. Yet it's not like the banks won't feel the heat. Analysts at Nomura note that <keyword id="23954457" type="General" weightage="20" keywordseo="personal-loan-delinquencies" source="Orion">personal loan delinquencies</keyword> in India that have been overdue by over 90 days rose to 5.1% in the last financial year, as opposed to just 3.9% in the year prior. <h2 style="margin-bottom: 0.7em; line-height: 1.3; color: rgb(0, 0, 0); font-size: 24px; background: 0px 0px; text-rendering: optimizelegibility;">How does it work?</h2>Both these loans work on a similar principle: Your <keyword id="857141" type="General" weightage="20" keywordseo="loan-amount" source="Orion">loan amount</keyword> is equal to a certain percentage of the actual market value of your asset. This is known as the LTV (loan-to-value ratio). In the case of gold and debt mutual funds, RBI mandates that this LTV be about 75-80%. So, for every Rs 100 of gold or debt mutual fund unit you pledge, your maximum loan amount cannot exceed Rs 80. If you pledge gold, which has a market value of Rs 10 lakh, you can take a loan of up to Rs 8,00,000. In the case of shares and mutual fund units, this limit is set at 50%. So, your shares worth Rs 5,00,000 can only get you a loan worth Rs 2,50,000. But the bright side? You can continue earning returns on your investments and pay interest only on the amount you use, since this loan works as an overdraft facility. <h2 style="margin-bottom: 0.7em; line-height: 1.3; color: rgb(0, 0, 0); font-size: 24px; background: 0px 0px; text-rendering: optimizelegibility;">Super safe, you say?</h2>Interest rates on both of these loans are very much dependent on the market value of the asset, which wildly fluctuates on a day-to-day basis. So, in case the value of your asset falls, you’ll have to keep a margin or more of the same asset in order to continue with the loan and maintain the LTV balance. Failure to do so could mean the bank can even sell off your asset. Says financial planner Nema Chaya Buch. “Yes, LAS offers easy availability of funds since these loans come with a lower interest rate as compared to personal loans. Also, you continue to earn average returns of 10–13% on your equity investments. But the downside is, in case of emergency, those pledged securities cannot be sold. Also, if the equity market goes down, then the bank may ask for additional collateral. Raghvendra Nath, MD, Ladderup Wealth Management notes that taking a LAS is best when the value of your securities has appreciated significantly. “This allows you to maximize the loan amount based on your collateral while also addressing financial needs without having to liquidate your investment portfolio. However, there are notable disadvantages to consider. The market risk is significant; a substantial decline in market value could lead to margin calls, which may incur fees and charges if there are delays or prepayments, ultimately increasing the effective cost of borrowing. Furthermore, failure to make timely payments could result in the loss of your assets.”. Umesh Mohanan, ED &amp; CEO, of Indel Money, cautions that one should have a sufficient quantity of gold to get the loan amount one wants. "According to the current RBI rules, the loan applicant/borrower can draw up to 75% of the total market value of the collateral/gold jewellery. So, always carry a sufficient quantity of gold based on one’s loan requirement. “The most important thing is that the valuation of the gold depends on the purity of the gold. If the borrower pledges gold with higher purity, such as 24 carats or 22 carats, he will get the maximum loan amount," he adds.

Secured Loans 2.0 — why more and more Indians are turning to gold, shares and mutual funds to get loans

<div type="image" title="Data from RBI suggests that the outstanding amount on gold loans has swelled from Rs 85,009 crore in September 2022 to Rs 1,47,081 crore in September 2024." msid="115250619" hostid="261" sizebytes="118350" caption="&amp;lt;p&amp;gt;Data from RBI suggests that the outstanding amount on gold loans has swelled from Rs 85,009 crore in September 2022 to Rs 1,47,081 crore in September 2024.&amp;lt;/p&amp;gt;"></div> “Ye le beta, humare khaandani sone ke gehne. Ise girvi rakhva de, shayad kuch paise aa jaye ghar main.” How many times have we seen similar dialogues repeat itself in Bollywood films of the 70s and 80s—abject poverty and a frail-looking old mother pleading to her son to pawn the family’s heirloom <keyword id="18712" type="General" weightage="20" keywordseo="gold" source="Orion">gold</keyword> ornaments to a jeweller, all to get a few bucks? Well, if you’d ask that son in 2024, he’d rather hit the loan button on his <keyword id="19977340" type="General" weightage="20" keywordseo="demat" source="keywords">Demat</keyword> account than pawn his mother’s gold jewellery. Given how Indians are rapidly resorting to taking loans against their investments in shares and mutual funds, these might as well be a cherished family heirloom in today’s time. Fair warning though; it's not as if gold and loans against it are going down in India’s lending scene. It's very much the opposite, shining brighter than ever! The secured loan category is having its time in the spotlight, and people are certainly looking beyond land and property to get their hands on some extra monies! But what is funding the steep rise behind these loans? And are they as failsafe and secure as they’re made out to be? We decode for you in this week’s Simply Put. <h2>The great Indian pawning party</h2>Pawning one’s gold has been, by far, the OG Indian financial move to get a loan. That continues well into 2024, and apparently, more so when India decides to wed and celebrate! Data from <keyword id="19899808" type="General" weightage="20" keywordseo="rbi" source="keywords">RBI</keyword> suggests that the outstanding amount on gold loans has swelled from Rs 85,009 crore in September 2022 to Rs 1,47,081 crore in September 2024. It looks like Gold took the motto of rise and shine too seriously! Table 1: Growth in gold loans <table style="border-width: initial; border-style: none; table-layout: fixed; width: 468pt;" class="redcator-table-advance"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Year </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Amount (In Rs crore) </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 2022 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">85,009 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">March 2023 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">89,370 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 2023 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">97,426 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">March 2024 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">1,02,562 </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">September 2024 </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">1,47,081 </td></tr></tbody><tbody></tbody><tbody></tbody><tbody></tbody><tbody></tbody></table> Source: RBI data While the world continues to be riled up in multiple geopolitical crises in 2024, gold has been making merry of these tough times. Thus far this year, domestic gold prices have grown by 23%, outperforming benchmark indices like Nifty and Sensex by a mile, which have gone up by 9.85% and 8.86%, respectively. The growth in gold loan disbursal rates month on month this year could also put Nifty and Sensex’s growth to shame. In just September 2024, gold loans grew an astounding 51%, up from 40.9% in August, 30.5% in June, and just 14.8% in March. <h2>Hey, wait up for me, says <keyword id="23953567" type="General" weightage="20" keywordseo="las" source="keywords">LAS</keyword></h2>In lockstep with the elder, gold loan sibling, advances against shares and bonds have also been inching up since 2022. Data from RBI (Reserve Bank of India) notes that as of September 2022, the outstanding quantum of loans that were taken against shares (LAS) and bonds stood at Rs 7,397.94 crores. This inched up to Rs 7,764 crore in September 2023. Come 2024, and it looked like this was LAS’ time to shine. Loans swiftly skyrocketed, with outstanding loans in this category going up from Rs 8,492 crore in March 2022 to a staggering Rs 9,546 crore at the end of September 2024. Naturally, the smoke of LAS has its fire in the record inflows that Indians are pouring into the stock market and mutual funds month on month. Per AMFI (<keyword id="20090034" type="General" weightage="20" keywordseo="association-of-mutual-funds" source="keywords">Association of Mutual Funds</keyword> in India), the net AUM (assets under management) of India’s mutual fund industry grew to Rs 67,25,614.61 crores in October 2024, up from Rs 67,09,259.24 crores in September 2024. Even the number of retail mutual fund folios, which include equity, hybrid, and solution-oriented mutual funds, burgeoned to 17,23,52,296 in October, as compared to 16,81,61,366 in September. The same goes for stock investments in India, where the number of new demat accounts that are added every month just simply refuses to climb down. As of last month, total demat accounts in the country stood at 17.9 crore, which is more than the entire population of full-fledged nations like Japan (12.45 crore), Russia (14.38 crore), and Bangladesh (17.3 crore). In fact, since February this year, the monthly growth of LAS has been hitting double digits. From 11.3% in March to 21.6% in May to 26.8% in August, growth in LAS has been exceptional, hitting 22.9% in September this year. For context, monthly growth in the LAS segment was at a mere 5% in September 2023. <h2>What's driving the growth?</h2>It's a win-win for both the bank and the customer. Customers love them because LAS is available at a lower interest rate compared to unsecured personal loans. You can get a loan at an interest rate of anywhere between 9 and 12% by pledging your gold, MF units, or shares. Compare this to over 10-28% rates, which is the range where unsecured personal loans charge interest. Banks love <keyword id="827883" type="General" weightage="100" keywordseo="secured-loans" source="Orion">secured loans</keyword> since they are well-secured. In case you default on paying back, the bank can sell off your gold, shares, or mutual fund units to recover the amount. This takes a lot of stress off the banks, which are already dealing with secured loans’ riskier sibling-unsecured lending. High NPAs (non-performing assets) and non-payments in the unsecured borrowing space have already put RBI on red alert, which is why the apex bank is tightening the screws on unsecured lending, which was well on its way to becoming a ticking time bomb. As a result, credit growth has moderated to 12.8% YoY in October, as against the 19.3% rise recorded in the year-ago period. Yet it's not like the banks won't feel the heat. Analysts at Nomura note that personal loan delinquencies in India that have been overdue by over 90 days rose to 5.1% in the last financial year, as opposed to just 3.9% in the year prior. <h2>How does it work?</h2>Both these loans work on a similar principle: Your loan amount is equal to a certain percentage of the actual market value of your asset. This is known as the <keyword id="20051485" type="General" weightage="20" keywordseo="ltv" source="keywords">LTV</keyword> (loan-to-value ratio). In the case of gold and debt mutual funds, RBI mandates that this LTV be about 75-80%. So, for every Rs 100 of gold or debt mutual fund unit you pledge, your maximum loan amount cannot exceed Rs 80. If you pledge gold, which has a market value of Rs 10 lakh, you can take a loan of up to Rs 8,00,000. In the case of shares and mutual fund units, this limit is set at 50%. So, your shares worth Rs 5,00,000 can only get you a loan worth Rs 2,50,000. But the bright side? You can continue earning returns on your investments and pay interest only on the amount you use, since this loan works as an overdraft facility. <h2>Super safe, you say?</h2>Interest rates on both of these loans are very much dependent on the market value of the asset, which wildly fluctuates on a day-to-day basis. So, in case the value of your asset falls, you’ll have to keep a margin or more of the same asset in order to continue with the loan and maintain the LTV balance. Failure to do so could mean the bank can even sell off your asset. Says financial planner Nema Chaya Buch. “Yes, LAS offers easy availability of funds since these loans come with a lower interest rate as compared to personal loans. Also, you continue to earn average returns of 10–13% on your equity investments. But the downside is, in case of emergency, those pledged securities cannot be sold. Also, if the equity market goes down, then the bank may ask for additional collateral. Raghvendra Nath, MD, Ladderup Wealth Management notes that taking a LAS is best when the value of your securities has appreciated significantly. “This allows you to maximize the loan amount based on your collateral while also addressing financial needs without having to liquidate your investment portfolio. However, there are notable disadvantages to consider. The market risk is significant; a substantial decline in market value could lead to margin calls, which may incur fees and charges if there are delays or prepayments, ultimately increasing the effective cost of borrowing. Furthermore, failure to make timely payments could result in the loss of your assets.”. Umesh Mohanan, ED &amp; CEO, of Indel Money, cautions that one should have a sufficient quantity of gold to get the loan amount one wants. "According to the current RBI rules, the loan applicant/borrower can draw up to 75% of the total market value of the collateral/gold jewellery. So, always carry a sufficient quantity of gold based on one’s loan requirement. “The most important thing is that the valuation of the gold depends on the purity of the gold. If the borrower pledges gold with higher purity, such as 24 carats or 22 carats, he will get the maximum loan amount," he adds.

Simply Put: Secured Loans 2.0 — why more and more Indians are turning to gold, shares and mutual funds to get loans

<ul><li>The <keyword id="21407809" type="General" weightage="20" keywordseo="Indian-tablet-market" source="keywords">Indian tablet market</keyword> has recorded a 128.8% year-on-year growth in shipments in Q2 2024.</li><li>The <keyword id="21529438" type="General" weightage="20" keywordseo="consumer-segment" source="keywords">consumer segment</keyword> has recorded a 27.5% growth, recording growth for the third consecutive quarter.</li><li><keyword id="19897758" type="General" weightage="20" keywordseo="Samsung" source="keywords" meta.keywordsubtype="org" meta.entityname="Samsung" meta.hostid="261" meta.entityid="Samsung">Samsung</keyword> continues to lead the market, with nearly 50% market share.</li></ul> The Indian tablet market recorded good growth in Q2 2024, registering a 128.8% year-on-year increase in shipments. The tablet market includes detachable and slates, along with traditional tablets. According to a report by the International Data Corporation (IDC), 1.84 million tablets were shipped in India in Q2 2024. One of the reasons for the high growth in shipments was the fulfilment of a government education order in Uttar Pradesh. <div type="Article" hostid="261" msid="112926834" title="SEBI brings in new norms to regulate finfluencers" mstype="2" mssubtype="0"></div> In Q2 2024, the education segment recorded a growth of 455% year-on-year, helping the overall commercial segment record a growth of 279.1%. The consumer segment on the other hand recorded a growth of 27.5%, boosted by strong sales during summer sales. “Discounts and cashback make the purchases more lucrative, leading to robust demand for consumer tablets, and this trend is expected to continue in the near future,” said Priyansh Tiwari, research analyst, devices research, IDC India &amp; South Asia. Indian tablet shipments market share <table style="border-width: initial; border-style: none;"></colgroup><tbody><tr><td style="border-left:solid #284e3f 0.39999975pt;border-right:solid #356854 0.39999975pt;border-bottom:solid #284e3f 0.39999975pt;border-top:solid #284e3f 0.39999975pt;vertical-align:middle;background-color:#356854;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Company </td><td style="border-left:solid #356854 0.39999975pt;border-right:solid #356854 0.39999975pt;border-bottom:solid #284e3f 0.39999975pt;border-top:solid #284e3f 0.39999975pt;vertical-align:middle;background-color:#356854;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Q2 2024 </td><td style="border-left:solid #356854 0.39999975pt;border-right:solid #284e3f 0.39999975pt;border-bottom:solid #284e3f 0.39999975pt;border-top:solid #284e3f 0.39999975pt;vertical-align:middle;background-color:#356854;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Q2 2023 </td></tr><tr><td style="border-left:solid #284e3f 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #284e3f 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Samsung </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #284e3f 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">48.70% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #284e3f 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #284e3f 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">37.10% </td></tr><tr><td style="border-left:solid #284e3f 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f6f8f9;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Acer Group </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f6f8f9;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">23.60% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #284e3f 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f6f8f9;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">3.30% </td></tr><tr><td style="border-left:solid #284e3f 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Apple </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">9.50% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #284e3f 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">19.40% </td></tr><tr><td style="border-left:solid #284e3f 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f6f8f9;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Lenovo </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f6f8f9;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">6.90% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #284e3f 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f6f8f9;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">16.20% </td></tr><tr><td style="border-left:solid #284e3f 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #284e3f 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Xiaomi </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #284e3f 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">4.70% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #284e3f 0.39999975pt;border-bottom:solid #284e3f 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">5.80% </td></tr></tbody></table> <h2>Samsung leads the market</h2>Samsung continues to lead the Indian tablet market with a nearly 50% share. The company recorded a market share of 48.7% in Q2 2024. The company recorded a share of 54.1% in the commercial segment and 38% in the consumer segment. Acer was able to boost its market share at the back of education projects, which helped boost its share in the commercial segment to 35.5%. The company was able to take its market share in overall tablet shipments to 23.6% in Q2 2024. Apple recorded a market share of 9.5% in Q2 2024, with its growth in the consumer segment driven by new product launches and price cuts for older products. Lenovo and Xiaomi take the fourth and fifth positions respectively. While Lenovo recorded a market share of 6.9%, Xiaomi recorded a market share of 4.7%. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/webstories/upcoming-smartphones-launching-in-india-in-september-2024/slidelist/112841889.cms">Upcoming smartphones launching in India in September 2024</a> <a href="https://www.businessinsider.in/business/telecom/news/reliance-jio-increases-prices-of-prepaid-plans-with-netflix-bundle-new-prices-benefits-detailed/articleshow/112873781.cms">Reliance Jio increases prices of prepaid plans with Netflix bundle: New prices, benefits detailed</a> <a href="https://www.businessinsider.in/tech/mobile/news/apple-iphone-16-to-be-launched-on-september-9-heres-everything-we-know-so-far/articleshow/112828818.cms">Apple iPhone 16 to be launched on September 9 – here’s everything we know so far</a>

Indian tablet market records good growth in Q2 2024, 1 in 2 tablets sold was from Samsung

Indian companies across multiple sectors have reported disappointing results in the second quarter of fiscal year 2025, notes a new JM Financials report. Consequently, their poor performance has triggered stock price corrections for affected companies. The brunt of this weaker than expected earnings was largely borne by consumer centric sectors like FMCG (fast moving consumer goods), retail, and auto, which slacked largely due to dampened urban demand. For instance, India's largest automaker, Maruti Suzuki, reported a 5% YoY decline in its total domestic passenger vehicle wholesales, largely on the back of pent-up inventory. Similarly, Honda reported a staggering 23% YoY dip in its total sales during October 2024. A recent report by Bernstein noted that around 48% of the companies listed on the NSE100 index missed their earnings estimate for Q2FY25, the highest since March 2020. Most companies have mentioned deteriorated domestic demand, urban slowing, macroeconomic risk, and margin pressures as the main reasons behind the dip. "The quarter's earnings have made investors nervous," noted the JM Financials report. The challenging environment stems from multiple factors: softening consumer demand, rising input costs, and companies' limited ability to increase prices. Moreover, this is not limited to just one quarter. Companies have been reporting weak, single-digit earnings growth for the last six consecutive quarters. Data from India Data Hub also suggests that corporate profits of listed companies plunged by as much as 3.4% during the quarter ended September 30, 2024. This is in stark contrast to the year-ago period, where they had shot up by over 40% The oil and gas sector had a difficult quarter, with refiners hit by weak margins and city gas distributors struggling with higher input costs. Financial institutions showed mixed results. While government-owned banks reported strong numbers, microfinance institutions and some private lenders faced massive difficulties with their unsecured loans. Most notable amongst this was the case of IndusInd Bank, which saw its net profits dip by 40% amidst burgeoning provisions, which climbed 87% to Rs 1,820 crore in Q2, as against Rs 974 crore reported in the year-ago period. <h2>Markets head southwards</h2>The selling trend by FPIs has dragged down the major Indian indices, the Nifty 50 and Sensex, both of which have dropped by around 8% since the beginning of this selling spree in October. According to National Securities Depository Ltd. (NSDL) data, FPIs offloaded equities worth a significant Rs 19,994 crore in just the first five trading sessions of November last week. The impact is clearly visible on Indian stock markets. Data suggests that while every sector in October closed the month in red, auto, oil and gas, and consumer durables were the most badly hit, each declining by as much as 10% during the month. Another indicator underlining the inherent weakness of the market was that the month saw only 242 stocks hit their 52-week high, significantly below the usual monthly average of 310.

India Inc. stares at an earnings dearth in Q2, FMCG, auto, and consumer durables falter

India's journey through space missions and milestones

<ul><li>The <keyword id="20632895" type="General" weightage="100" keywordseo="Indian-smartphone-market" source="keywords">Indian smartphone market</keyword> recorded a 7.2% <keyword id="19910261" type="General" weightage="20" keywordseo="growth" source="keywords">growth</keyword> in the first six months of 2024.</li><li>There was a 3.2% year-on-year growth in shipments in Q2 2024, with <keyword id="19936542" type="General" weightage="20" keywordseo="Vivo" source="keywords" meta.keywordsubtype="org" meta.entityname="Vivo" meta.hostid="261" meta.entityid="Vivo">Vivo</keyword> leading the market.</li><li>Online channels now command a market share of 50%, the highest ever.</li></ul>The Indian smartphone market recorded a 7.2% year-on-year growth in shipments in the first half of 2024, with 69 million smartphones shipped during the first six months. According to a report by the International Data Corporation (<keyword id="19950614" type="General" weightage="20" keywordseo="IDC" source="keywords" meta.keywordsubtype="org" meta.entityname="IDC" meta.hostid="261" meta.entityid="IDC">IDC</keyword>), Q2 2024 emerged as the fourth consecutive quarter to record growth in shipments. In Q2 2024, 35 million smartphones were shipped in the country, recording a 3.2% year-on-year growth. “The latter half of Q2 is a prelude to the crucial second half of the year with the festive sale period going up till November. Apart from old inventory clearance in the first half of the quarter, vendors also started to launch new smartphones, especially in the mid-premium/premium segment from mid-quarter onwards, for monsoon sales in July and August,” said Upasana Joshi, Senior Research Manager, Devices Research, IDC India. Vivo leads the market <table style="border-width: initial; border-style: none;"></colgroup><tbody><tr><td style="border-left:solid #374139 0.39999975pt;border-right:solid #49564c 0.39999975pt;border-bottom:solid #374139 0.39999975pt;border-top:solid #374139 0.39999975pt;vertical-align:middle;background-color:#49564c;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Company </td><td style="border-left:solid #49564c 0.39999975pt;border-right:solid #49564c 0.39999975pt;border-bottom:solid #374139 0.39999975pt;border-top:solid #374139 0.39999975pt;vertical-align:middle;background-color:#49564c;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Q2 2024 </td><td style="border-left:solid #49564c 0.39999975pt;border-right:solid #374139 0.39999975pt;border-bottom:solid #374139 0.39999975pt;border-top:solid #374139 0.39999975pt;vertical-align:middle;background-color:#49564c;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Q2 2023 </td></tr><tr><td style="border-left:solid #374139 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #374139 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Vivo </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #374139 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">16.50% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #374139 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #374139 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">16% </td></tr><tr><td style="border-left:solid #374139 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f8f9fa;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Xiaomi </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f8f9fa;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">13.50% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #374139 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f8f9fa;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">11% </td></tr><tr><td style="border-left:solid #374139 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Samsung </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">12.90% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #374139 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">15.70% </td></tr><tr><td style="border-left:solid #374139 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f8f9fa;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Realme </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f8f9fa;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">12.60% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #374139 0.39999975pt;border-bottom:solid #cccccc 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#f8f9fa;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">12.60% </td></tr><tr><td style="border-left:solid #374139 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #374139 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">Oppo </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #cccccc 0.39999975pt;border-bottom:solid #374139 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">11.50% </td><td style="border-left:solid #cccccc 0.39999975pt;border-right:solid #374139 0.39999975pt;border-bottom:solid #374139 0.39999975pt;border-top:solid #cccccc 0.39999975pt;vertical-align:middle;background-color:#ffffff;padding:2pt 6pt 2pt 6pt;overflow:hidden;overflow-wrap:break-word;">11% </td></tr></tbody></table> Source: IDC Vivo continued to lead the Indian smartphone market for the second quarter, with a market share of 16.5% in Q2 2024, up from 16% in Q2 2023. <keyword id="19901379" type="General" weightage="20" keywordseo="Xiaomi" source="keywords" meta.keywordsubtype="org" meta.entityname="Xiaomi" meta.hostid="261" meta.entityid="Xiaomi">Xiaomi</keyword> took the second position, with a market share of 13.5%, up from 11% in Q2 2023. Samsung took a big hit in Q2 2024, with its market share declining from 15.7% in Q2 2023 to 12.9% in Q2 2024. <h2><keyword id="20704187" type="General" weightage="20" keywordseo="5G-smartphones" source="keywords">5G smartphones</keyword></h2>The share of 5G smartphones in the overall smartphone shipments increased to 77% in Q2 2024, with 27 million 5G smartphones shipped during the quarter. In Q2 2023, the share of 5G smartphones in shipments was just 49%. The average selling price (ASP) of 5G smartphones has decreased to $293. The shipments to online channels grew by 8% year-on-year to reach 50% in Q2 2024, up from 47% in Q2 2023. Due to severe heatwave conditions in several parts of India, offline channel shipments declined by 2% year-on-year in Q2 2024. 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Indian smartphone market records 7.2% growth in the first half of 2024, Vivo leads the market in Q2

As 2024 wraps up, YouTube has unveiled its year-end trends, offering a window into the moments, creators, and events that captivated audiences across India. From cricketing showdowns to viral music tracks, the platform once again reflected the nation’s pulse, where billions of views transformed fleeting topics into lasting cultural highlights. The year’s biggest digital trends featured an eclectic mix of events and personalities. Dominating the conversation were global sporting spectacles like the ICC Men’s T20 World Cup, the Indian Premier League, and the Paris 2024 Olympics. These events amassed billions of views, cementing cricket and sports as evergreen passions for Indian audiences. Cultural moments also had their share of the spotlight. The Ambani wedding, a topic of unmatched intrigue, garnered over 6.5 billion views on videos that included “Ambani” and “Wedding” in their titles. Meanwhile, phrases like “moye moye” became internet sensations, accumulating 4.5 billion views. Iconic figures like Diljit Dosanjh and Ratan Tata inspired millions, with Dosanjh’s name linked to videos generating nearly 4 billion views. YouTube’s end-of-year report also shed light on India’s top content creators, whose innovative storytelling captured audiences worldwide. While global powerhouse MrBeast led the charge with 332 million subscribers, homegrown creators like Filmy Suraj Actor (32.5M) and Sujal Thakral (33.5M) proved the power of local content. Others such as Cristiano, Box of Vengeance, and the Stokes Twins further added to the platform’s diverse creator ecosystem. Indian creators made waves on Shorts, with hyperlocal music in languages like Marathi and Garhwali crossing borders to reach global audiences. Priyal Kukreja championed women’s voices, while creators turned memes, cricket moments, and celebrity weddings into engaging, bite-sized stories that resonated deeply with fans. Music continued to play a pivotal role in shaping YouTube trends. Songs like “Kurchi Madathapetti” by Sahithi Chaganti and Sri Krishna, “Jale 2” by Shiva Chaudhary, and “Aaj Ki Raat” by Madhubanti Bagchi and Divya Kumar defined 2024’s soundtrack. On YouTube Shorts, hits such as “Dhana” by Priyanka Meher and Rongpaz and “Tauba Tauba” by Karan Aujla kept audiences grooving. These tracks not only became fan favourites but also helped drive the platform’s engagement, with users creating endless remixes, dance challenges, and covers that extended the lifespan of each hit. One of the most striking trends of 2024 was the rise of active fan participation. Viewers weren’t just consuming content—they were shaping it. From cricket memes and music edits to reactions to celebrity weddings, fans co-created content that amplified the original stories, making them even more impactful.

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