You Searched For "Digital ads" and got 17 results
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3 mins read
Google, Facebook and their story behind controlling 60% of India’s digital ads
Companies like Walmart have already roped in Indian firms and have started to spend ma…
1 min read
These Are 'Officially' The Best Digital Ads In The World
To create this list, the IAB reached out to affiliates across the world (in 33 countries) and asked…
Katie Richards
4 mins read
The digital ad industry is officially out of ideas
"I do think from an industry perspective, there's confusion about what's the next thing, and we're …
Mike Shields
2 mins read
'Apple is eating our lunch': Google employees admit in lawsuit that the company made it nearly impossible for users to keep their location private
Google misled phone makers into hiding privacy settings users liked in order to collect more locati…
Tyler Sonnemaker
2 mins read
THE AD-VIEWABILITY REPORT: The Top Statistics That Illustrate The Growing Problem Of Unseen Digital Ads
In a new report from BI Intelligence we look at how industry groups, adver…
Mark Hoelzel
1 min read
Facebook and Google completely dominate the digital ad industry
The overall US internet ad industry grew 21.8% from $59.6 billion to $72.5 billion in 2016, accordi…
Alex Heath
5 mins read
Google says it won't stalk you across the web with cookies. Experts think it's a clever ploy to consolidate its ads empire.
One expert said Google's privacy announcement could give it a "stranglehold over internet advertisi…
Isobel Asher Hamilton
2 mins read
Digital Video Ads Offer The Richness Of TV And The Analytics Of Digital - And Advertisers Are Signing On
In a new report from BI Intelligence we explore the key drivers of the skyrocketing growth of video…
Mark Hoelzel
1 min read
Seeking nominations for the rising stars of adtech
We're looking to spotlight the up-and-comers of digital advertising.
Lauren Johnson
3 mins read
Digital-ad downturn may complicate life for Google, Facebook
With consumers mostly at home and unemployment soaring, advertisers are slashing promotional spendi…
PTI
3 mins read
Apple is spending far more than Samsung on digital ads
The chart below from Pathmatics shows how Apple and Samsung's digital ad spend varied month-on-mont…
Lara O'Reilly
2 mins read
The co-founder of digital ad company Undertone is stepping down
Undertone was founded in 2001 as an early digital ad network-essentially selling ads for other webs…
Mike Shields
3 mins read
How Mobile Native Ads Are Turning The Digital Ad Industry On Its Head
In a new report from BI Intelligence on native ads and native ads on mobile, we interview a half-do…
Business Insider
3 mins read
Coping with Covid-19 disruption by restructuring digital engagement in 2021
Prashant Puri, Co-Founder & CEO, AdLift on mapping strategies for the new normal
3 mins read
RTB Or Real-Time Bidding Is The Future Of Digital And Mobile Advertising - Here's What You Need To Know
On the desktop, programmatic or automated buying of display ads has already made huge inroads. Its …
Marcelo Ballve
3 mins read
RTB Or Real-Time Bidding Is The Future Of Digital And Mobile Advertising - Who Will Be The Winners And Losers?
On the desktop, programmatic or automated buying of display ads has already made huge inroads. Its …
Marcelo Ballve
2 mins read
Digital to overtake TV to become the largest medium in 2022; Ad spends estimated to cross Rs 1 lakh crore in 2022: GroupM TYNY report
Global ad spend to grow by 11% in 2022 to reach USD 850 billion; Digital at 66% share