You might have bought phones, shoes, clothes, televisions and what not on
eCommerce marketplace
Snapdeal.com. But did you ever imagine being able to buy a
yacht on the eCommerce platform! No? But, now you can! Snapdeal recently announced the launch of
luxury yachts on its marketplace platform. The luxury boats are available starting at Rs 20 lakh with an initial payment of Rs 2 lakh.
The eCommerce giant, which has been in the news very often for its mega fund raising activities, has partnered with
West Coast Marine Yacht Services to sell these yachts. This is how the deal will work—on receiving the booking amount, West Coast Marine Yachts will contact the buyer, understand the requirements of the buyer, customize and then deliver the Yacht to the customer’s preferred location.
Snapdeal plans to initially sell nine luxury yachts including two variants of Gulfcraft's luxury fly-bridge motor yachts under the "Majesty" brand, two variants of Gulfcraft "Oryx"
sports yachts, four variants of Gulfcraft "Silvercraft" family fishing boats and a family cruiser from JJ Boats.
"Through this association with West Coast Marine Yacht Services, we are further widening our assortment in the luxury segment for users seeking premium products across categories," Tony Navin,
senior vice-president, Electronics and Home, Snapdeal, said.
Snapdeal offers luxury and premium products across categories including gem-studded watches, jewellery, apparels, and appliances. Luxury products and services is a $14 billion or nearly Rs10,000 cr market in India, growing at 30 per cent year-on-year, according to a recent KPMG-ASSOCHAM report.