India's fast growing smartphone market has found itself a new leader in the form of Samsung Electronics, which has captured 58% share in the quarter that ended in March. The share has been captured because of a bumper 8 million unit sales of its Galaxy J series.
Not only this, Samsung's volume share in the segment is also said to have increased to 55% in the said quarter. Last year in the corresponding period, the South Korean electronics major had a 40% share in smartphones, by both value and volume.
"We had an overall markshare of 48.6% in the first quarter of 2016," said Manu Sharma, director-mobile business at
Talking about the said segment, the Rs 6,000-15,000 price segment is called the affordable segment in smartphone market, and it makes up about 65% of the industry by volumes. A list of companies operate in this segment, including both Indian and Chinese players, like Micromax, Intex, Xiaomi and LeEco.
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